UgoTrade

We had so much fun at the YCombinator Upverter Hackathon. I was honored to be part of “the beatles” team  (Sam Cuttriss, Josh Cardenas, Jason Appelbaum, Lauren Elliott, Tish Shute, Otto Leichliter III & IV) that produced the prize winning IoToaster. Rick Merritt did an awesome write up in EE Times, Slideshow: Y Combinator hackathon’s prize-winning designs. If you want to hear more about hardware startups shaping play with connected stuff, I hope you will stop by, Parsing Reality: Shaping Play with Connected Stuff, Tuesday March 12th, 12.30pm -1.30pm, Raddison Town Lake Ballroom, Austin, SXSW 2013. I’m delighted to join, Adam Wilson Founder, Chief Software Architect Orbotix, Dave Bisceglia Co-Founder & CEO The Tap Lab, Phu Nguyen Founder Romotive Inc to talk about shaping play with connected stuff – more details here.

Meanwhile enjoy Rick Merritt’s great write up of IoToaster (reprinted from EE Times).

“Y Combinator hackathon’s prize-winning designs”

“An Internet Toaster, two pair of faux Google glasses and two novel electronic gloves emerged from a hackathon organized by Upverter and hosted by Y Combinator. SAN JOSE, Calif. – Imagine sending an Instagram to your Internet toaster and printing it—on whole wheat or white bread. Imagine creating your own vision for a variant of Google’s Project Glass.

Those were among the 32 projects from more than 130 designers at a recent all-day event organized by Upverter.com and hosted by Y Combinator, a startup incubator in Mountain View, Calif.

Winners took home iPads, Pebble watches, Arduino kits and Raspberry Pi boards after dedicating about 10 hours of their Saturday to hacking on their best ideas. Some took with them hopes of products that could make it to the market or new-formed teams that could be the heart of a new startup. Others just had a good time.

Here’s a look at some of the winners.

Printing on whole wheat or white

The IO Toaster (above) is sort of the Reese’s Peanut Butter Cup of social electronics. It’s an Internet-connected combo toaster/printer that creators say can “bring the cloud to your breakfast.”

The team adapted code from an LED matrix to control heat transmission down to the pixel level. They hope to present the device at the Augmented World Expo at SXSW as well as at other hackathons and hardware meetups.

The team included Sam Cuttriss, Josh Cardenas, Tish Shute, Lauren Elliott, Jason Appelbaum and both Otto Leichliter III and IV.

Peripherals and apps for the IO Toaster

The potential for the IO Toaster is great, said team members who brainstormed spin off products including:

• FaceToast: Your friends’ Facebook status messages pop up automatically at breakfast.
• Instagram Toast: Patented sepia tone filters add artistic textures to photos (above). Too grainy?
• Toasted, Augmented Reality: Toast revitalizes boring QR codes (below).
• Pop Tweets: Twitter toaster pastries. Follow your favorite fruit flavor.
• FlipToast: Create an edible FlipBook with a carb-hinge technology in development.
• Angry Toast: A hyper sling and gimble add on hurls slices at kids trying to leave for school without breakfast.

Touch screen toaster displays
Designers of the IO Toaster created this animation to show the romantic possibilities of their product.

Grand prize was a real grabber

Meet the Tactilus team

Fitness glove has something up its sleeve

Baby gets a robo rocker

And other winners were…
At the end of the day, 30 groups took two minutes each to pitch their hack (below), some of which judges pitches in the circular file. A handful of others got various levels of recognition.

The winner in the most marketable category was the DIYNot, a plug that fits between your recharging device and the socket to turn off the two amp energy flow anytime you want. The Window Blind Controller, a clip on device that keeps streetlight out in the night and lets sunlight in during the day, got a nod from judges.

Judges also liked the Walkmen, an ultrasound virtual walking stick with haptic feedback for guiding disabled people. A team from Electric Imp got the Corporate Shill Award for a networked dispenser that spits out M&Ms in response to tweets. Another group added Wi-Fi links to home switches opening a circuit for new kinds of remote controls—and pranks.

From here to China and back

I’m really excited that we opened a call for proposals today for Augmented World Expo (registration opens February!).  Our edgy conference on augmented reality has morphed into the world’s first Expo about the augmented world.  If you loved ARE you are going to find Augmented World Expo the most important event of 2013, and if you never got a chance to attend before register early to reserve your spot!

“The way we experience the world will never be the same. We no longer interact with computers. We interact with the world. A set of emerging technologies such as augmented reality, gesture interaction, eyewear, wearables, smart things, cloud computing, and ambient computing are completely changing the way we interact with people, places and things. These technologies create a digital layer that empowers humans to experience the world in a more advanced, engaging, and productive way.

Augmented World Expo will bring together the best in augmented experiences from all aspects of life: health, education, emergency response, art, media and entertainment, retail, manufacturing, brand engagement, travel, automotive, and urban design. It will be the largest ever exposition demonstrating how these technologies come together to change our lives and change the world.

Registration will open in February.”

RomoDoodleDemo from Romotive on Vimeo.

We’ve submitted a panel proposal for SXSW 2013 on a super interesting topic, “Parsing Reality: Shaping Play with Connected Stuff.” The voting opened today so please do vote – go here to vote, if you would like to see us at SXSW 2013!

How clouds & atoms are coming together to make everyday things, and our actual lives, a platform for games.

The hardware startup community is on fire with kickstarter and a vibrant meetup community energizing the space. Smartphones opened the door for playful social, local experiences based on our actual lives. Now we are seeing connected stuff – hardware, cloud-connected devices, and robots bringing new forms of personal awareness into the mix. This panel will be a chance to hear from a group of people who are already deep into transforming this opportunity space into new genre of playful experiences.

The panel will be myself, Dave Bisceglia, co-founder of the mobile gaming company, The Tap Lab, and Phu Nguyen, who leads Romotive’s software team to create new experiences with robots that harness the power and extensibility of the smart phone, and Adam Wilson, co-founder and chief software architect, Orbotix – the makers of Sphero, the world’s first robotic ball gaming system.

Our panel will look at how our actual lives and everyday stuff are becoming the most interesting platform for games.  We’ll discuss, from different perspectives, the ways games are shaping our experience of a new blended digital subjective/object space. Portables, wearables, and connected stuff mean bits and networks are everywhere we go, giving us the possibility of a new deep awareness of our personal state. As Will Wright says, “we are at a turning point for mobile gaming, a shift for games from being about simulating reality to being about parsing reality.”  Sensors everywhere and advances like bluetooth smart are turning everyday objects into an opportunity for play. The future of our playful sociality is “toys” that are a customization of our interactions with the actual world and everyday life. We will explore how games, robots, and playful experiences are the key to making our new habitat of digital/physical complexity more accessible and fun.

Questions we’ll discuss will include:

What are the specific experiences of panel members in rising to this challenge?

The iphone and ipad are becoming the narrative and play control center for connected stuff. Desktop, files, folders, trashcans and lists were key metaphors that made the PC the master control center for sharing of information. What are the new metaphors for a Game OS for everyday life and connected stuff?

How is next generation connectivity like bluetooth smart going to change our attitudes to the playful potentials of toys and physical stuff? We’ll show some examples of what’s out there today and what’s coming soon.

What can simulation games teach us about the challenges of parsing reality and making it more playful and interesting? We’ll explore how this new paradigm has transformed game design while introducing new game mechanics along with interesting technical challenges.

What are the challenges for startups wanting to make apps / products for a connected playful digital/physical world? Our panelists have all experienced this first-hand and will share their stories as well as answer questions from the crowd.