Meanwhile enjoy Rick Merritt’s great write up of IoToaster (reprinted from EE Times).

“Y Combinator hackathon’s prize-winning designs”

“An Internet Toaster, two pair of faux Google glasses and two novel electronic gloves emerged from a hackathon organized by Upverter and hosted by Y Combinator. SAN JOSE, Calif. – Imagine sending an Instagram to your Internet toaster and printing it—on whole wheat or white bread. Imagine creating your own vision for a variant of Google’s Project Glass.

Those were among the 32 projects from more than 130 designers at a recent all-day event organized by Upverter.com and hosted by Y Combinator, a startup incubator in Mountain View, Calif.

Winners took home iPads, Pebble watches, Arduino kits and Raspberry Pi boards after dedicating about 10 hours of their Saturday to hacking on their best ideas. Some took with them hopes of products that could make it to the market or new-formed teams that could be the heart of a new startup. Others just had a good time.

Here’s a look at some of the winners.

Printing on whole wheat or white

The IO Toaster (above) is sort of the Reese’s Peanut Butter Cup of social electronics. It’s an Internet-connected combo toaster/printer that creators say can “bring the cloud to your breakfast.”

The team adapted code from an LED matrix to control heat transmission down to the pixel level. They hope to present the device at the Augmented World Expo at SXSW as well as at other hackathons and hardware meetups.

The team included Sam Cuttriss, Josh Cardenas, Tish Shute, Lauren Elliott, Jason Appelbaum and both Otto Leichliter III and IV.

Peripherals and apps for the IO Toaster

The potential for the IO Toaster is great, said team members who brainstormed spin off products including:

• FaceToast: Your friends’ Facebook status messages pop up automatically at breakfast.
• Instagram Toast: Patented sepia tone filters add artistic textures to photos (above). Too grainy?
• Toasted, Augmented Reality: Toast revitalizes boring QR codes (below).
• Pop Tweets: Twitter toaster pastries. Follow your favorite fruit flavor.
• FlipToast: Create an edible FlipBook with a carb-hinge technology in development.
• Angry Toast: A hyper sling and gimble add on hurls slices at kids trying to leave for school without breakfast.

Touch screen toaster displays

Designers of the IO Toaster created this animation to show the romantic possibilities of their product.

Grand prize was a real grabber

Meet the Tactilus team

Fitness glove has something up its sleeve

Baby gets a robo rocker

And other winners were…
At the end of the day, 30 groups took two minutes each to pitch their hack (below), some of which judges pitches in the circular file. A handful of others got various levels of recognition.

The winner in the most marketable category was the DIYNot, a plug that fits between your recharging device and the socket to turn off the two amp energy flow anytime you want. The Window Blind Controller, a clip on device that keeps streetlight out in the night and lets sunlight in during the day, got a nod from judges.

Judges also liked the Walkmen, an ultrasound virtual walking stick with haptic feedback for guiding disabled people. A team from Electric Imp got the Corporate Shill Award for a networked dispenser that spits out M&Ms in response to tweets. Another group added Wi-Fi links to home switches opening a circuit for new kinds of remote controls—and pranks.

From here to China and back

Interview with Vernor Vinge

Tish Shute: Many of the pioneers of the emerging AR industry who will be speaking at, and attending Augmented Reality Event, consider “Rainbows End” one of their key inspirations. [Note: If you want to attend ARE2011 readers of this post can use my discount code TISH295 ($295 for two days, or for one day only TISH1DAY11 for $149]

What is the best and worst, in your view, about the way Augmented Reality is emerging from science fiction into science fact?

Vernor Vinge: Progress that sets the stage:
The worldwide market penetration of cellphones in the era 2000-2010 was of a size and speed that would have counted as foolish implausibility even in science-fiction of earlier times. More than half the human race suddenly had access to knowledge and comms. Being in the middle of this firestorm of progress, we can’t really judge ultimate effects, but I expect that smart phones and the empowering aspects of social networks and AR are still massively underhyped. (This is not to say that individual innovation enterprises can’t fail; the treasure is there for those who dare, and ultimately the whole human race can benefit.)

But I can still whine:
Some — mostly political/legal — issues are disappointing. These affect AR but also the broad range of our progress with technology:
o Software patents and some styles of cloud computing are blunting the ability of average people to innovate. In the 2010-2020 era, average people should have the building blocks to empower them to create (and throw away at the end of the workday) tools that in olden times would have been the whole purpose of a business startup.
Unfortunately, some companies restrict and compartmentalize their releases like we’re still living in the twentieth century.
There are also some mostly tech issues that I’m impatient with (speaking as a never-satisfied consumer and fan:)
o The low pixel counts in contemporary head up displays.
o The poor position coordination in current HUDs.
o The lack of mass market acceptance of HUDs.
o The lack of progress in distributed store-and-forward between
mobile devices (sub-femtocell, ad hoc and transitory forwarding).
o The lack of progress in uniform solutions to centimeter-scale
localization.

Tish Shute: What do you feel will be the most impactful application of AR in people’s everyday lives?

Vernor Vinge: There are nebulous and fairly high likelihood answers: AR apps that let each person/team see those aspects of physical reality that are important for their current activity. Pointing technologies that coordinate with that AR vision. The combination is a revolution of interfaces, and the probable physical disappearance of more and more of the gadgets that twentieth century people associated with high tech.

There are also more specific, spectacular, and necessarily uncertain impacts (that depend on social acceptance and the development of network infrastructure for consensual sharing of local imagery).
o Economic disruption of the trend toward huge, expensive display devices.
o Bottom up social networking, arising from GPL’d tools. I see this as very disruptive, in good, bad and arguable ways, as illustrated by descriptive terms such as “consumer protection clubs”, “belief circles” and “lifestyle cults”. Some of these could be as public as our topdown social networks. Some might be quiet and widespread, perhaps growing out of pre-existing groups that already have a lot of intermember trust. (See:http://www-rohan.sdsu.edu/faculty/vinge/C5/index.htm)
o More farfetched, but in the tradition of the last 50 years: the digitization of external visual design: building architecture could give less priority to physical appearance and more to cheap physical strength, network access support, and physical modifiability.

Tish Shute: I interviewed Bruce Sterling earlier this week – http://www.ugotrade.com/2011/05/06/augmented-reality-transitioning-out-of-the-old-fashioned-legacy-internet-interview-with-bruce-sterling/.  And, I’m really looking forward to your “fireside chat” with Bruce at the end of Augmented Reality Event to sum up the event [see the full schedule for ARE2011 here].  But was there anything that particularly rung a bell for you in my conversation with Bruce?

Vernor Vinge: Bruce says:  “… it’s pretty clear that the people who would weep for joy to have Augmented Reality are people whose reality is already damaged. People who need reality augmented as a prosthetic …” This really rings a bell with me. And social networks with AR may have a special impact at small sizes, even just _two_ players. At such a scale, they might be better called “joint entities” than “social networks”. For example, two differently disabled persons, where one is mobile. There’s a lot more that could be said about this, including applications that could be done (maybe are being done) already.

Picture via IEEE Spectrum: Augmented Reality in a Contact Lens

Tish Shute: As Jesse Schell pointed out last year at ARE2010, “The whole point of AR is to see things from a different point of view … How can there be a more powerful art form than one that actually changes what you see?”

The magic lens of the smart phone, screens – large and small, projection, audio and sensory devices are mediating our AR experiences today. Bruce pointed out last year in his opening keynote, that these less immersive forms of AR have their own merits.

But eyewear has always been integral to the big vision of AR. Do you see some interesting futures for AR without eyewear? And, How long before AR eyewear is part of our everyday lives?
Vernor Vinge: This importance of vision is a visionist claim :-), but for the majority of us who have sight, binocular vision is by far the highest bitrate input we have, and we have enormously sophisticated wetware for analyzing what we see. Current display tech is far short of fully exploiting this input channel.

Along the way to this goal, I expect we’ll pass through mini-eras of exploiting the best-available tech. Right now, that is the tablet and the smartphone. Sometimes I almost wish for slower progress: in the nineteenth century, you could profitably spend your tech lifetime mastering one mechanism (for instance, black-and-white silver halide photography). The whole world would benefit from your career. Now, we rattle through the mini-eras so fast that we never fully exploit what’s zooming past before we’re on to the next stage.

How fast (or if) HUDs like in Rainbows End show up will probably depend on network and localizer tech as much as the HUDs themselves, with clear generational differences within such eyeware. In fact, it’s fun to imagine the mini-eras you could get with different combinations of HUDs tech, localization, and networking.

(Aside, a quibble: I think AR should not be restricted to visual only. There are tactile and kinesthetic possibilities, at least.)

(Aside, a whine: If only we had an output channel with the bitrate and flexibility of vision! Wearables plus voice and gesture could do some of that. Going further might involve scary human re-engineering. In Fast Times at Fairmont High, I speculated that a small re-engineering (eidetic memory) could give a form of highrate output,
simply by allowing selection from very large menus.)

Tish Shute: Augmented Reality and Ubiquitous Computing are intimately connected. Is a distinction between AR and Ubicomp still useful? (This recent PARC blog post: http://blogs.parc.com/blog/2010/03/defining-ubiquitous-computing-vs-augmented-reality/ takes a look at the definitions.)

Vernor Vinge: In a literal sense there is a distinction, and there is enough technical challenge in AR to justify specialists spending all their time with AR. But Augmented Reality’s importance to humanity is in its role as a portal to the power of ubicomp and human cooperation.

Tish Shute: Augmented Reality, as we understand it now, is a human centered experience. But even now some of the most important aspects of our lives are governed by machine to machine intelligences that operate for the most part beyond the reach of human perception, e.g., the trading bots of Wall Street. What role can augmented reality play in better mediating between human intelligence and machine to machine intelligence? Does AR hasten the arrival of the technological singularity?

Vernor Vinge: I see four or five concurrently active paths to the Singularity:
a) Artificial Intelligence: We create superhuman artificial intelligence in computers.
b) Digital Gaia: The worldwide network of embedded microprocessors, sensors, effectors, and localizers becomes a superhumanly intelligent entity.
c) Internet Scenario: Humanity with its networks, computers, and databases becomes a superhuman being. (Bruce’s story “Maneki Neko” is a beautiful and subtle illustration of this possibility.)
d) Intelligence Amplification: We enhance individual human intelligence through human-to-computer interfaces.
e) Biomedical: We directly increase our intelligence by improving the neurological function of our brains. (I regard this last item to be the weakest of the possibilities.)

AR is central to progress with possibilities (c) and (d).
If we humans want to keep our hand in the game, AR is an important thing to pursue.

Tish Shute: Powerful computer vision apps are emerging for smart phones and face recognition technologies are beginning to appear in consumer apps. Do you think we need a major shift in the way we handle data ownership? And, is “there is a real risk of our augmented reality world being owned by interests which are not our own?” (see my conversation with Anselm Hook last year. http://www.ugotrade.com/2010/01/17/visual-search-augmented-reality-and-a-social-commons-for-the-physical-world-platform-interview-with-anselm-hook

Vernor Vinge: Yes, there is such a risk. (See also my political/legal comments in response to your question (1).)
More broadly, I see DRM and the Law being used to reify our intellectual heritage as permanent private property. If this could work, it would be the biggest grab in history — and a major roadblock on human progress.

But even setting aside all the open/closed/free ideological questions, there is another important issue here: anytime laws are passed making popular and easily accomplished behavior illegal, things get very ugly. It may seem frivolous to compare this to the first stages of the War on Drugs, but that’s where serious enforcement would lead.

Tish Shute: We have seen gestural interfaces go mainstream in the last year. What are the most interesting innovations with gestural interfaces that you have seen in recent months? What sessions will you go to at ARE this year?

Vernor Vinge: I’m way behind the curve as to what is happening right now. Collecting data points on real hardware and applications is a high priority for me in attending ARE 2011.

Tish Shute: Are you reading/writing any new fictional literature about AR? And/or, What design fictions for AR are most interesting to you in the moment?

Vernor Vinge: As to writing: My novel The Children of the Sky should come out this October from Tor Books. It’s set in the far future and is the sequel to A Fire Upon the Deep. Alas, the story has only indirect connections to our present technological interests.

As to reading: I got a big kick out of Daniel Suarez’s duology Daemon and Freedom(TM).

The Points of Control map is interactive, so please click here or on the image above for the full experience.

Today at 4pm EST, 1pm PDT John Battelle and Tim O’Reilly will discuss the Points of Control map and The Battle for the Internet Economy in a Free Webcast:

“More than any time in the history of the Web, incumbents in the network economy are consolidating their power and staking new claims to key points of control. It’s clear that the internet industry has moved into a battle to dominate the Internet Economy.

John Battelle and Tim O’Reilly will debate and discuss these shifting points of control as the board becomes increasingly crowded. They’ll map critical inflection points and identify key players who are clashing to control services and infrastructure as they attempt to expand their territories. They’ll also explore the effect these chokepoints could have on people, government, and the future of technology innovation.”

I’ve been wanting to start a discussion on the  Points of Control map in the Augmented Reality community for a while now, and Chris’ recent post on the latest edition of the Gartner Hype Cycle, “Is AR Ready for the Trough of Disillusionment?” and this post by Mac Slocum, “How Augmented Reality Apps Can Catch On,” and the conversation in the comments between Mac, Raimo (one of the founders of Layar), and Chris, all prompted me to get a conversation started…(see below for all that followed!).  Chris put me on the hot seat back in June when he did this very generous interview with me on Boing Boing, so it was time to turn the tables.

Tim O’Reilly, in his  keynote for Web 2.0 Expo, pointed out there is both a fun and a dark side to the Points of Control map.  There are companies on this map, he noted, that rather than “growing the pie,” are trying to divide up the pie, and they are forgetting to think about creating a sustainable ecosystem. I expect the conversation between Tim O’Reilly and John Battelle to dig deep into this Battle for the Internet Economy.  If, like me, you have another engagement at the time of the webcast, you can register on the site to receive the recording.

AR is still too young to figure in the battles of the giants, but there will be a lot to be learned from this conversation.  And, The Points of Control map is good to think with from the POV of AR in many ways.  As Chris Arkenberg observed:

“When I look at this map, the points of control map, it’s really interesting to me, because what it says to me with respect to AR is each of these little regions that they have drawn out would be a great research project. So every single one of these should be instructive to AR.

In other words, we should be able to look at social networks, the land of search, or kingdom of ecommerce, and apply some very rigorous critical thinking to say, “How would AR add to this engagement, this experience of gaming, or ecommerce, or content?”

Looking at each of these individually and really meticulously saying, “OK, well yes, it can do this but how is that different from the current screen media experience, the current web experience that we have of all these types of things?”   You know, how can augmented reality really add a new layer of value and experience to these? And I think that process would really trim a lot of the fat from the hopes and dreams of AR and anchor it down into some very pragmatic avenues for development.  And then you could start looking at, “Well, OK, what happens when we start combining these?” When we take gaming levels and plug that into the location basin, as you suggested.”

Chris Arkenberg is a technology professional with a focus on product strategy & development, specializing in 3D, augmented reality, ubicomp and the social web. He uses research, scenario planning, and foresight methodologies to help organizations anticipate change and adopt a resilient and forward-looking posture in the face of unprecedented uncertainty. His personal work is collected at urbeingrecorded, and his professional profile is here.

He is also one of the founder/organizers of AR DevCamp which is currently scheduled for Dec. 4th (somewhere in SF or The Valley!)  Chris said, “No further details atm (still trying to find a venue and get sponsors) but please direct people to http://ardevcamp.org for upcoming information.”

Talking with Chris Arkenberg

Tish Shute: I know some people thought the positioning of AR by Gartner near the peak of the hype cycle was misguided, and based on a very narrow understanding of AR as used in marketing apps. But reading your post I thought you made a lot of good points.

Chris Arkenberg: It’s tracking hype, right? It’s not necessarily tracking the growth of the technologies or their maturation so much as it’s tracking the general attention level. And what’s interesting to me is that tends to affect the amount of money that goes into those technologies.

Tish Shute: I was particularly interested in your post because I have been writing a post about two recent O’Reilly events in NYC, Maker Faire, Web 2.0 Expo, and then Hadoop World, where Tim gave a very interesting 45 minute keynote.   AR was pretty low profile at all three events.   But the NVidia augmented reality demo attracted a lot of attention at the sponsors expo, and Usman Haque, Founder of Pachube announced in his presentation, they are working on an augmented reality interface for Pachube called Porthole, its designed for facilities management and, “as a consumer-oriented application that extends the universe of Pachube data into the context of AR – a ‘porthole’ into Pachube’s data environments.. “  Usman also mentioned, when I talked to him, that he is contributing to the AR standards discussion and on the program committee now for the W3C group on augmented reality.  For more on this standards discussion and the Pachube AR interface, see Chris Burman’s paper for the W3C, Portholes and Plumbing: how AR erases boundaries between “physical” and “virtual.”

I think pioneers in the augmented reality commmunity should pay attention to these wider conversations about the Battle for the Internet Economy, and the exploration of the  “Platforms for Growth” theme at Web 2.0 Expo is very important- this is a course also a nudge to read my upcoming post on these O’Reilly events!

Also I have another project I have been chewing on that I would like to talk to you about.   I want to start an AR conversation about the wonderful Points of Control map produce for Web 2.0 summit by John Battelle. [ Note there will be, "Battle for the Internet Economy" free Web2Summit webcast w/ @johnbattelle & @timoreilly Wed 10/27 at 1pm PT http://bit.ly/b46cmb #w2s]

Up to this point, understandably given the immaturity of the technology, AR has little role in the “Battle for the Internet Economy.”  But this doesn’t mean that the map isn’t good for AR visionaries, enthusiasts, entrepreneurs, and developers to think with.   And both you and Tim have pointed out the potential for AR to leverage the giant data subsystems in the sky.   I have to say the positioning of Cloud Computing on the brink of heading down into the trough of disillusionment in this recent rendition of the Gartner Hype Cycle seems ridiculous!

Cloud Computing is already ubiquitous hardly seems credible that it is headed for a trough of disillusionment!

Chris Arkenberg: Yeah, it’s ubiquitous so why even talk about it when it’s your fundamental infrastructure?

Tish Shute: Yeah and I seriously doubt it is imminently headed for a trough of disillusionment….and this brings me back to the Points of Control Map which as John Batelle points out, “aims to identify key players who are battling to control the services and infrastructure of a websquared world” in which the “Web and the world intertwine through mobile and sensor platforms.”  This instrumented world, of course, creates a great deal of opportunity for augmented reality. Have you seen that, that points of control map?

Chris Arkenberg: I think I have, actually.

Tish Shute: There has been much debate about how this intertwining of the web and the world will play out in augmented reality.   Chris Burman points out in his position paper for W3C,  Portholes and Plumbing: how AR erases boundaries between “physical” and “virtual”, that “trying to draw parallels between a browser based web and the possibilities of AR may solve issues of information distribution in the short-term,”  but it must not have a limiting effect in the long-term.   But now we at least have one web standards-based browser for AR thanks to the work of Blair MacIntyre and the Georgia Tech team.  But I think the discussion in the comments of Mac Slocum’s recent post, “How Augmented Reality Apps Can Catch On” is an interesting starting point from which to think about platforms of growth for AR.  I am not sure if I am stretching his meaning but I think Raimo, Layar, is suggesting that what the Point of Control map call the the Plains of Media content is very important to the growth of the fledgling AR industry right now. And I would agree with this, and add that the neighboring terrain of gaming levels will be pretty key as one of my other favorite AR start ups Ogmento hopes to reveal in the near future! But what do you think was most important in this brief but pithy dialogue between you Raimo and Mac?

[The screenshot above is a teaser video the Gary Hayes from MUVEdesign for his upcoming (2011 release date), game called Time Treasure.  See Gary’s blog for more and Gary’s  post from over a year ago on AR Business models.  Thomas K. Carpenter, on Games Alfresco notes, “I think this is a terrific idea and I find it interesting he’s planning this on a tablet rather than a smartphone.”

Chris Arkenberg: The way I took it…And to give a little bit of context, I came from sort of this apprehension of augmented reality as an expression of the existing Internet. So as sort of a visualization layer that allows you to kind of draw out data, and then, with all the affordances of being able to anchor it to real world things.

And my own sort of path has led me to want to really try to understand that and refine it, particularly with respect to the sort of Internet of things and the smarter planet idea of just having embedded systems everywhere. And specifically, what is the value-add for augmented reality as a visualization layer of an instrumented world?

And so that’s caused me to be a bit biased towards that side of AR. And the way I took Raimo’s comment was that he was saying that, “You know, really what we’re interested in is media.” That he was effectively saying that AR for them is really just about that space between the screen and the the world, or between your eyes and the world, and what you can do there.

Certainly I had considered it in the past, but I hadn’t really focused on it or assumed that it was a priority as a business model. And so he kind of reminded me that, actually, there’s a lot of entertainment applications. There’s a lot of, obviously, advertising and marketing applications.
And so I felt that I was being a little narrow in my focus…

Tish Shute: Yes this comes to the heart of what I am interested in about the role AR can play in opening up new relationships to the world of data that we live, not just making it more accessible and useful to us when and where we need it, but AR as a road to reimagining  it..

Have you seen any interesting work yet to explore these great data economies in the cloud through AR. I mean can you think of any others – there is planefinder.net but others?

Chris Arkenberg: I’ve seen a few just sort of skunk works type applications that people have been playing around with, again, to try and reveal things. One of them was similar to the aircraft, but it was more for military use and being able to identify things of interest in the sky. I’ve seen a couple other for navigation, so being able to identify mountain peaks on a visual plane, for example, but this isn’t so much about revealing an instrumented world.

Tish Shute: Yeah, I think that was from the Imagination right? I know that’s an interesting one. Usman at Web 2.0 Expo, in his presentation, mentioned the work Pachube is doing on an Augmented Reality interface. I interviewed Usman again as my last long interview with him was nearly 18 months ago now and Pachube is well on the way to becoming the Facebook of Data or the analogy that Usman prefers – the Twitter of sensors!

Chris Arkenberg: Hmm, interesting.

Tish Shute: And to go back to your comments on Augmented Reality not getting caught in some of the traps that have made virtual worlds lose relevancy I think that is vital that AR developers understand the strategic possibilities of key points of control in the internet economy because the isolation and Balkanization of virtual worlds were certainly a factor in their rapid slide into the trough of disillusionment – although many would argue that a fundamental flaw in the kind of virtual experience that Second Life and other virtual worlds constructed was really the fatal flaw (see James Turner’s interview with Kevin Slavin Reality has a gaming layer).

But Second Life’s isolation from the other great network economies of the internet was certainly a limiting factor.

Chris Arkenberg: And that’s been exactly my sense, and I’ve, over the years, tried to encourage development in that direction for virtual worlds. I did work, through Adobe, to help develop Atmosphere 3D back in the the early 2000’s. And we did a lot of work to try and understand the marketplace and the specific value-add of doing things in 3D over 2D.

And this is kind of why I keep referring back to VR and VW’s with respect to augmented reality, is that with immersive worlds, there was this idea…there was this big rush. Everybody was so excited about it. It was obviously the next cool thing. And everybody wanted to try to do everything in it. You could do your shopping in virtual worlds. You could have meetings in virtual worlds.

Tish Shute: and shopping, yes ..that didn’t work out so well!

Chris Arkenberg: And everybody was very excited in developing these things. And what it really came down it is, “Yeah, you can, but it’s actually a lot better to do those things on a flat plane or in person.” Meeting Place, WebEx, TelePresence – those tools generally do a much better job at facilitating TelePresence meetings than a virtual world does. The same with TelePresent Education. There are only very specific things that both VR and AR are really good at.

And that’s where I find myself with augmented reality right now, trying to really pick through that and critically look at which uses are really appropriate for an AR overlay. And again, I think that’s why the hype cycle is important, because it reflects back this desire that AR is going to be the next big thing – the be-all, end-all of interacting with data in the cloud – and forces us all to take a critical look at why we should do things in AR instead of on a screen.

AR is not going to work well for most things but it’s going to be very good for certain uses. Right now I’m very keen at trying to understand what those things might be.

Tish Shute: I had this wonderful conversation (more in an upcoming post) with Kevin Slavin one of the founders of Area/Code at Web 2.0 Expo and I think some of what he describes about the data brokerages of High Frequency trading have some interesting implications for AR’s role, say, in ubiquitous computing. The trading markets are now pretty much dominated by machine to machine intelligence; machine to machine brokerages. They are basically game economies on the scale that we can barely wrap our heads around where the speed that bots and algo traders can access the network is the key. We really have no clue what is going on until we lose our house…

Kevin was also interviewed by James Turner on O’Reilly Radar. He talked about how much of the interesting work in location based mobile social apps is defined in opposition to the model of Second Life. He also talked to me about how we are seeing “first life” take on the qualities of “second life.” What goes on the trading floor is largely a performance secondary to a more important world of machine intelligence with giant co-located servers and bots fighting for trading advantages measured in fractions of seconds.

He pointed out how we draw on all these tropes from sci-fi movies, these HUDs based on ideas of machine intelligence where the robot talks to the other robot in English through an English HUD!  Many of our current visual tropes for AR are perhaps just as inadequate for the kind of data driven world we live in.

Of course, when you are thinking of having fun with dinosaurs, or illustrated books, or whatever, this is not, perhaps, an issue.  But if you are thinking of augmented reality interfaces as being important in a battle for network economy, and platforms for growth,  how this new interface helps us live better in a world of data is an important issue.

Chris Arkenberg: Now, does that indicate that the UI just needs more overhaul and innovation, or more that the visual interface for those experiences shouldn’t really leave the screen? It shouldn’t move on to the view plane?

Tish Shute: Yes we have a few concept videos that try and explore this ..

Chris Arkenberg: Well, and I think this will happen at the level of human-computer interface. I mean that’s always been its role, in making coherent the sort of machine mind, for lack of a better term, making it coherent to the human mind. So I mean there is a lot of this sort of machine intelligence, the semantic Web 3.0 revolution, where it really is about enabling machines, and agents, and bots to understand the content that we’re feeding them.

But at the end of the day, they, for now, need to be providing value to us human operators. So there’s always going to be a role for human-computer interface and user experience design to make this stuff meaningful.

I mean, if you look at the revolution in visualization & data viz, this is of incredible value because it takes a tremendous amount of data and collates it into a glanceable graphic that you can look at and immediately comprehend massive amounts of data because it’s delivered in a handy, visual way.

So I see that as a fascinating design challenge, how the user experience of the data world can be translated into meaningful human interaction.

Tish Shute: Yeah. And when we see Stamen Design pursuing a big idea in AR, that’s when we might start to rock and roll, right?

Chris Arkenberg: Yeah. In my article, I sort of jokingly suggested that Apple will create the iShades. But, they’ve got the track record of being way ahead of the curve and delivering the future in very bold forms.

Tish Shute: A key part for the battle for the network economy is to bring the complexity of data into the human realm in a way that increases human agency. Kevin suggests that the giant robot casinos of markets should actually lift off into total abstractions as theses machine-driven trades get back into the human realm in ways that are so damaging to our lives – a lost house or job! The notion of a counterveillence society where people have more agency over the important aspects of their lives, health, housing, job (which I discussed with Kevin – interview upcoming) has gotten pretty tricky!

But I think we will begin to see AR eyewear for specific applications (gaming and industrial) get more common fairly soon – possibly as smart phone accessories.

And it is clear that AR is going to be, increasingly,  a part of our entertainment smorgesborg in coming months. Itouch has a camera (although lower resolution), Nintendo’s are AR-ready and many aspects of the AR vision of hands-free spatial interfaces will go mainstream through Natal.

But we are yet to see an app/platform emerge for mobile. Social AR games that turn every bar and cafe and ultimately the whole city into a gaming venue  -although I think Ogmento and MUVE aim to lead the way here! Will an AR company achieve Zynga level success by using the Foursquare, for example?

My feeling is that the lesson of Zynga is pretty important for mobile social AR games. Could Flash social gaming have taken off without Facebook?

Chris Arkenberg: And that’s the real driver. And again, as you mentioned with Second Life, and this was exactly my own sense, is that they stuck to the closed garden model and didn’t get the power of social and collaboration. They attempted to add some of those affordances within the world, but, you know, ultimately most people aren’t in virtual worlds, and most people aren’t using augmented reality. So leveraging the really predominate platforms like Twitter and Facebook and Foursquare, being able to leverage those affordances, that connectivity, into a platform like augmented reality, I think, is really critical. Because again, you get nothing unless you have the masses, unless you have people present.

Tish Shute: In AR research there is a long history of the notion of powerful AR-dedicated devices, but smart phones and tablets are good enough,  and can launch augmented reality into the heart of the internet economy. I think  the elusive AR eyewear will come to us initially as a smart phone accessory for specific apps.  But, for the moment, most AR apps make little attempt to play in the wider internet economy.

Chris Arkenberg: And I think it’s actually much lower hanging fruit, really, to do gaming, marketing, transmedia. Because then you don’t really care about the cloud, or maybe you only really care about a little part of it that your gaming property is addressing. Then it becomes much more about entertainment, and much more about persuasion, and sensationalism. And if you’ve got dancing dinosaurs on your street, great! It’s entertaining, it’s cool, it’s new. That stuff is fairly straightforward.

I keep coming back to this idea of, you know, the instrumented city. What sort of data trails do you get out of a fully instrumented city? So maybe you get traffic patterns, maybe you get geo-local movements of masses, maybe you get energy usage, that sort of thing, all the, sort of heat maps you can generate from a city. But then what good does it do to be able to have that on an augmented reality layer versus just looking at it on a mobile device or looking at it on your laptop?

Tish Shute: Of course the use cases for “magic lens” AR are different from the kind of hands free, 360 view with tightly registered media, that a full vision of AR has always promised. The 360 view is quite a different metaphor from the web and mobile rectangular screens.

Chris Arkenberg: Yes, yes.

Tish Shute: Did you see that great parody of Michael Jackson’s “Beat It” with the iPads versus the iPhones, right?

Chris Arkenberg: Oh, really?

Tish Shute: I tweeted it cos i thought it was quite funny and a little close to the bone!
[laughter]

“ur wanna an ipatch 2 b the new fad?” #AR gets cameo in Twitter, iPads & iPhone’s Michael Jackson-Inspired Parody via @mashable

It is hard to get away from the importance of eyewear when discussing AR!

Chris Arkenberg: Yes, so the hardware, to me, is a big stumbling point right now, or it’s a large gating factor, I think, for realizing what an augmented reality vision could really be like. That it really does need to be heads up. This holding the phone up in front of you is fun to demonstrate that it’s possible, and it’s valuable in some ways…

Tish Shute: And it’s particularly nice in some applications like the planes app, the Acrossair subway app where you hold the phone down and get the arrow, right?

Chris Arkenberg: Yeah, the way-finding stuff I think is really valuable…

Tish Shute: Sixth Sense really caught people’s imagination because it managed to deliver the gesture interface with cheap hardware, even if projection has limited uses (no brightly lit spaces or privacy for example!).

The other important and as yet unrealized part of the AR dream is real-time communications. Many interesting uses cases would require this. As you know that is my chief excitement, along with federation, in the Google Wave Servers for (which should soon be released at Wave in a Box) for ARWave.

Chris Arkenberg: Well my sense of Wave is that it was a ChromeOS protocol that they instantiated, or that they exhibited in the public deployment of Google Wave. That that was a proof of their sort of low level architectural solution. Because, you know, they’ve been rumored to be working on this cloud OS for some time. And so my sense is that Wave is actually one of their core components of that cloud OS, and that it just happened to incarnate for the public in a test run as Google Wave.

Tish Shute: I do hope that Wave In the Box will lower the barriers to entry to people experimenting with this technology. The FedOne server was just way too hard for most people to take the time to set up. Of course, it is the brilliance of the Wave Operational Transform work that also poses problems in terms of ease of use. But Wave Federation Protocol is pretty innovative. And could even play an important role in a real time communications for AR eyewear connected to smartphones. The challenges that Wave takes on re real-time communications, federation, permissions and filters are pretty important ones for AR…

Chris Arkenberg: Especially when you’re trying to federate a lot of permissions and filter a lot of data, which all of that gets even more important when you have a visual layer between you and the real world.

Tish Shute: You got it. Yeah!

Chris Arkenberg: I think that’s really valuable real estate, both for third parties that want to get access to your eyes, as well as for you, as the user, who still needs to navigate through the phenomenal world and not be occluded by massive amounts of overhead data.

Tish Shute: Yes, I am sure Google has big plans for the next level of cloud computing and Wave looks at some key challenges. I suppose federation poses some key business problems. I think it was Michael Jones who said to me that it was a bit like socialism in that you have to be willing to give something up for the greater good.

Perhaps federation does not present enough appeal because of its challenges re business models?

Chris Arkenberg: Well, I wonder. I mean there’s got to be some value for their ad platform as ads are moving more towards this personalized experience. Advertising is becoming less of a shotgun blast and more of a very precise, surgical strike. So being able to track user data to such a fine degree to mobilize the appropriate ads around them wherever they are, on any platform, is certainly very valuable to Google and their ad ecology.

Tish Shute: Many people have high hopes that HTML 5 by lowering the barrier of entry for  browser style AR could also pave the way for some interesting AR work..

Chris Arkenberg: Well, as much as I would hope that all the different players are going to come together and establish some shared set of standards, really, what’s happening is it’s a rush to the finish line to be the first…to get the most penetration in the marketplace so that Layar, for example, can say, “It’s official. We’re the platform.” And then the consolidation that will follow, where the Googles and the other big players like Qualcomm say, “OK, it’s mature enough. We’ll start buying up all the smaller companies.”

And that’s where the real challenge is right now is that there are no standards. It’s such an immature technology that you have a lot of different players trying to establish the ground rules. And again, this is one of the challenges that faced public virtual worlds, is that you had a lot of different virtual worlds that weren’t talking to each other in any particular way, and that they each had their own development platform. And so you end up with a very fractured ecosystem or set of competing ecosystems, which is kind of what’s happening with AR right now, where a developer has to choose between a number of different new platforms or hedge by deploying across multiple platforms. Basically, the web browser wars are set to be recapitulated by the AR browsers.

Among them, Layar and Metaio seem to be getting the most traction. But there’s still not a really strong case for a unified development ecosystem to emerge.

Tish Shute: So a discussion of ecosystem development brings us back to the Points of Control Map I think. So what do you see as key points of interest for AR developers to watch in the Points of Control Map? And where do you want to sort of put your bets, right? We are still really waiting for mobile social AR to emerge into the mainstream.

Chris Arkenberg: Yes. And that’s primarily the shortcoming of the hardware itself, but also of the accuracy of current GPS technology. That’s another kind of gating factor, because again, AR wants to be able to express the data within a distinct place or object.

So in a lot of ways, other than kind of what we’ve allowed for the broader entertainment purposes, for AR to really work, there needs to be more resolution in GPS location. So for it to be truly locative…because it’s OK to tell Foursquare that you’re in Bar X. But if you want to be able to draw data directly on a wall within that bar, or do advertising over the marquee on the front, you need more factors to accurately register those images on a discreet location. So that’s another, sort of, aspect of the immaturity of AR, is that it’s still very hard to register things on discreet locations without employing a number of diverse triangulation methods.

Tish Shute: Right. The mobile AR games we see at the moment are really just faking a relationship to the physical world unless they rely on markers or some limited form of natural feature recognition which is really just a more sophisticated form of markers. But the Qualcomm SDK does offer some opportunities to tie AR media to the world more tightly as does the Metaio SDK. But in terms of a mobile social AR game that could be like the Cape of Zynga to FourSquare in Location Basin [see the Points of Control map]… We haven’t seen anything close yet.

AR should be able to bring the check-in mode to any object in our environment.

Chris Arkenberg: Yes, yes. And that’s actually one of the early interests I had in the notion of social augmented reality. I wanted a way to tag my community with invisible annotations that only certain people could read, and found pretty quickly that that’s very difficult to do. I mean you can kind of do some regional tagging, like on a beach, for example, but if you wanted to tag the bench that was on the cliff above the beach, it’s very difficult to do that using strictly locative reckoning.

There’s all sorts of really cool social engagement that can be revealed when people are allowed to attach things to the world around them, to the streets they normally pass through, or the points of interest that they normally engage in. To be able to author on the fly on the streets and attach it discreetly to an object effectively.

Tish Shute: And yes we do have all kinds of markers and QR codes. But Erick Schonfeld of Tech Crunch made a good point that QR codes: “Until QR code scanners become a default feature of most smartphones and they start to become actually useful enough for people to go through the trouble to scan them, they will remain a gee-whiz feature nobody uses.”

Chris Arkenberg: So again, this gets back to competing standards and who gets access to the phone stack, the bundle. Who gets the OEM deal…?

Tish Shute: Yes, the battles for the networks on the Handset Plains are pretty important for AR!
[laughter] I think Layar have made some smart moves on The Handset Plains.

And there are a lot of acquisitions of nearfield technology to look at.  If I remember rightly Ebay bought the Red Laser tech from Occipital – now there’s any interesting company. Their panorama stuff rocks!

Chris Arkenberg: Right. There’s a lot of nearfield stuff that’s supposed to hit all of the major mobile platforms in the next year or so.

I mean I think where this is heading, in my mind, is basically smart motes. You know, little nearfield wide-range RFID’s that are the size of a small, tiny square that you could attach to just about anything and then program it to be a representative of your establishment or of an object, that then you can start to tag just about anything. I mean you can’t rely on geo to do it, but if you have a Nearfield chip there that costs maybe like two cents to buy in bulk, and you can flash program it, then you can start to attach data to just about anything.

Tish Shute: Yes ‘cos some things still remain very difficult for near field image recognition technologies like Google Goggles.

Chris Arkenberg: Well, if your phone can interrogate for Nearfield devices, and it detects a chip in its near field, it can then interrogate that chip. The chip may contain flash data on itself, or it may contain the local server in the establishment, or it may go to the cloud and get that data back.

Tish Shute: Yes there is moverment from the top and open source hardware like Arduino has created an opportunity for all sorts of creativity with instrumented environments.  And the handheld sensors in our pockets – our smart phones create a lot of opportunity for bottom up innovation too.

Chris Arkenberg: I mean that’s my guess. If you look at what IBM is doing with their Smarter Planet initiative, they’re partnering with a lot of municipalities, and obviously with a lot of businesses and their global supply chains.

But they’re basically working with municipalities and all these stakeholders to instrument their territory, their business, or their city, as it were. So they’re working to provide embedded sensors and the software necessary to read them out and run reports & viz. And presumably that software can extend to include some sort of mobile device to interrogate the sensors and read the data.

That’s kind of a top-down approach of a very large global company working with top-down governance bodies to do this. Simultaneously you have the maker crowd experimenting with Arduino and such to build from the grassroots, the bottom up approach.

And that’s primarily gated by the amount of learning it takes to be able to program these devices, to be able to hack them. Typically, the grassroots creators who make these devices don’t have the luxury of very large budgets to make things highly usable and Wizywig.

So the bottom up community is a sandbox to create tremendous amounts of innovation, because they are unconstrained by the very real financial needs of the top down innovators. And so you get a lot of fascinating innovation, a very rich ecology from the bottom-up approach, but you don’t get a lot of wide distribution. But that does filter up to and inform the top down approach that has a lot more money to put into this stuff. And it ultimately has to respond to the needs of the marketplace.

I mean if there’s an answer to the question of whether something like AR will succeed through the bottom-up grassroots approach or the top-down industry approach, I would say it would be both. That handsets will be hacked to read the bottom up innovations of the maker community, and handsets will be preprogrammed to read the top down efforts of the IBMs of the world.

Tish Shute: Yes but i have to say it is very time-consuming hacking phones (I have just seen a few days suck up in this myself so that I could upgrade my G1 to try out the new ARWave client!). I mean Android has obviously been the platform of choice because of openness but the business model of iPhone and its market share in the US sure make it important for developers.  It’s like you don’t exist if you don’t have an iphone app for what you are doing.

Chris Arkenberg: Yeah, and that’s the challenge, because at the end of the day developers prefer not to work for free and a solid, reliable mechanism to monetize their efforts becomes very appealing.

When I look at this map, the points of control map, it’s really interesting to me, because what it says to me with respect to AR is each of these little regions that they have drawn out would be a great research project. So every single one of these should be instructive to AR.

In other words, we should be able to look at social networks, the land of search, or kingdom of ecommerce, and apply some very rigorous critical thinking to say, “How would AR add to this engagement, this experience of gaming, or ecommerce, or content?”

Looking at each of these individually and really meticulously saying, “OK, well yes, it can do this but how is that different from the current screen media experience, the current web experience that we have of all these types of things?” You know, how can augmented reality really add a new layer of value and experience to these? And I think that process would really trim a lot of the fat from the hopes and dreams of AR and anchor it down into some very pragmatic avenues for development. And then you could start looking at, “Well, OK, what happens when we start combining these?” When we take gaming levels and plug that into the location basin, as you suggested.

Tish Shute: Some of the important platforms for AR don’t appear to have spots on the map like Google Street View and other mapping technologies that hold out so much hope for AR, or am I missing something?

Chris Arkenberg: You mean on the map?

Tish Shute: Yes for the full vision of AR we need sensor integration, computer vision and cool mapping technologies to come together. Do you see where Google Maps and Google Street View… Where would they be?

Chris Arkenberg: Yeah, I mean it’s certainly content, it’s location…

Are you familiar with Earthmine?

Tish Shute: Yes, yes I am, definitely. Earth Mine, Simple Geo, Google Street View, user generated internet photo sets like Flickr all of these could be very important to AR, potentially.

Chris Arkenberg: Well, and the interesting thing about Earthmine is that they’re effectively trying to do an extremely precise pixel to pixel location mapping. So they’re taking pictures of cities just like Street View, except they’re using the Z axis to interrogate depth and then using very precise geolocation to attach a GPS signature to each pixel that they’re registering in their images. Effectively, you get a one-to-one data set between pixels and locations. And so you can look at something like Google Street View, and if you point to the side of a building, in theory, it should know exactly where that is.

They’re rolling this out with the idea of being able to tag augmented reality objects in layers directly to surfaces in the real world. So that’s another approach to trying to get accurate registration and to try and create what are essentially mirror worlds. Then your Google Street View becomes a canvas for authoring the blended world, because if you plop a 3D object into Street View on your desktop, and then you go out to that location with your AR headset, you’ll see that 3D object on the actual street.

Tish Shute: There was some experimental work with Google Earth as a platform for a kind of simulated AR but I suppose Google Earth doesn’t figure in the battle for the network economy as it never got developed as a platform.

Chris Arkenberg: It hasn’t tried to become a platform, to my knowledge. I mean I know some people are doing stuff with it, but as far as I know, Google owns it, they did it the best because they have the best maps, and there’s not a huge ecosystem of development that’s based around it other than content layers.

And my sense of everything else on the Points of Control map is they’re looking more at these sort of platform technologies that…

Tish Shute: Yes, re platforms for growth for AR. Gaming consoles will probably emerge as a significant platform for AR this year.

Chris Arkenberg: There will be much more of a blended reality experience in the living room for sure, and with interactive billboards. Digital mirrors are another area. So I mean if we kind of extend AR to include just blended reality in general, you know, this is moving into our culture through a number of different points. As you mentioned, it will be in the living room, it will be in our department stores where you can preview different outfits in their mirror. We’re already seeing these giant interactive digital billboards in Times Square and other areas.

It’s funny. I mean for me, the sort of blended reality aside, the augmented reality, to me, is actually a very simple proposition in some respects. When I look at this map, augmented reality is just an interface layer to this map in my mind, just as it’s an interface layer to the cloud and it’s an interface layer to the instrumented world. It’s a way to get information out of our devices and onto the world.

Tish Shute: The importance of leveraging existing platforms has become pretty clear but it is interesting Facebook definitely gave Zynga the opportunity but would Facebook be so big without Zinga’s social gaming boost?

Chris Arkenberg: I feel that Zynga has definitely helped its growth…But I think Zynga has benefited a lot more from Facebook than Facebook has from Zynga.

Tish Shute: Zynga certainly proved you could build a profitable business on Facebook’s API!

Chris Arkenberg: They did. And they also really validated the Facebook ecosystem and the platform. They really extended it… Zynga benefited from the massive social affordances that Facebook had already architected and developed. They brought gaming directly into Facebook, and particularly, this emerging brand of lightweight social gaming that when you sit it on top of a massive global social network like Facebook, it suddenly lights up.

Tish Shute: AR pioneers should quite carefully go through this map. There is so much to think about here. I’m a kind of fanatic about Streams of Activity in AR. Real time brokerages and their potential for AR is something I am fascinated by. That is one reason I love the ARWave project.

Anselm Hook, to me, is one of the great thinkers in this area of real time brokerages – with his project Angel, and the work of Ushahidi, which is now the platform for augmented foraging (see here). Anselm is now working on AR at PARC which is exciting.

Chris Arkenberg: Well, there are some challenges working with data streams. Presentation and filtering I think is a big challenge with any sort of stream. Because obviously, you have a lot of potential data to manage, to parse, and to make valuable and comprehensible. So I think this is bound very closely to being able to personalize experiences, or having very discreet valuable experiences. Disaster relief, for example, I think is an interesting idea that ties into the Pachube type of work. Where, if you had the headset and you were a relief worker, and you had immediate lightweight, non-intrusive, heads up alpha channel overlay, waypoint markers showing you all of the disaster locations or points of need, AR becomes extremely valuable, because it’s a primarily hands-free environment. This is why the military stuff is so interesting.

Tish Shute: Ha! We are running into the eye patch/shades/goggles/sexy specs thing again. But filtering and making streams of activity relevant will be very interesting for AR.  Again that it why I love the Wave Federation Protocol work because what they have built into their XMPP extensions. You can have your real-time personal data streams, or community streams, or broadcast publicly – the permissions are built.

And Thomas Wrobel’s original vision of these layers and channels is only fully expressed if you have the eyewear.

Chris Arkenberg: Well, and it becomes redundant if it’s on a mobile. To use a very basic example, Twitter, obviously there’s an app you can view those streams of activity on the camera stream. But you can view that real time data on the screen. Why do you need to see it heads up?

The reason I really pay attention to what the military is investing in, one, because they have a ton of money, but also because they tend to represent the core bio survival needs of the species…So, when I look at computing, I see this very obvious trend of computers getting smaller and smaller and closer and closer to us because they’re so valuable to our success. They give us so much valuable information for engaging our world on a moment by moment basis. So, of course now we have these tiny little handheld devices that give us access to the global knowledge depositories of human history, because it’s so useful to have that stuff right at hand.

The only impediment now is that it takes one of our hands, if not both of them, to access it. So if you are in the natural world, which we are all always in the natural world, ultimately, you want your hands free in order to engage with the world on a physical level.

I see computation, or rather, our access to computation is just going to get thinner and thinner, and we’ll very soon move into eyewear, and inevitably, we’ll move into brain computer interface in some capacity.

So when you’re the disaster worker, or a deployed soldier, or the extreme mountain biker, or the heli-skier, or just an adventurer, there are a lot of very practical reasons to have access to information on a heads-up plane. I see AR as being so profound and so valuable, but we’re getting a glimpse of it in its infancy, and it’s got a ways to go to be able to really contain what it is we’re reaching for.

Tish Shute: I agree.

Chris Arkenberg: And that’s been a big criticism I’ve had with all the existing AR implementations that I’ve seen, is that the UI really needs a revolution. It’s very heavy handed. It is not dynamic, even though it’s supposed to be. It does not take advantage of transparencies. It treats the screen like a screen. It doesn’t treat the screen like a window onto the real world. When you’re looking on the real world, you don’t want a lot of occlusion. You want very soft-touch indicators of a data shadow behind something that you can then address and then have it call out the information that’s important to you.

Tish Shute: Now, that’s a very nice kind of image you’ve conjured for me there. Do you see that more could be done on the smartphone than is being done within that? Or are we like waiting for the old ishades?

Chris Arkenberg: I think there’s definitely a lot of room for improvement on the smartphone UI. Nobody’s really played around with it much. And again, I think that’s in part that there hasn’t been a really established platform with enough money to fund interesting UI work. We see it in some of the concept demos that float around every now and then.

I guess it’s both a blessing and curse that I’m always five steps ahead of where I’m trying to get to.

Tish Shute: Yeah, I am familiar with that feeling!

Chris Arkenberg: So I’m always trying to reach for the vision even though it’s a bit distant. I think there’s going to be a lot of development on the handsets. But again, I think we need a lot of refinement. We need a lot of real critical analysis of why this is a good thing.

To get back to the original point of Raimo’s comment, it struck me. And I knew it, but I just had set it aside as gimmickry. But he’s right. Content is a huge driver for this. Just stuff that’s engaging, and fun, and cool, and shows off the technology so they can get enough money to make it through whatever Trough of Disappointment may be waiting.

Tish Shute: Yeah, don’t underestimate the Planes of Content!  They are a great place to get interest and money to keep AR technology moving on, right?

Chris Arkenberg: Yeah, yeah. Because, you know, there’s a lot of freedom there. And you can piggyback on all the rest of the content that’s out there and jump on memes and marketing objectives, etc…

And there’s a lot of stuff…I’m blanking on some of the names, but some of these historical recreations of city streets. There’s a street in London where they overlaid historical photos in a really compelling experience. [Museum of London - http://www.museumoflondon.org.uk/] Again, I’m completely forgetting the attributions, but hose are the type of things that can really be pursued on the existing platforms. There is stuff that’s really compelling and really cool.

I heard of another interesting use case – and I should say that I can’t find attributions to this anywhere on the web and I may be paraphrasing or mis-representing the actual work, but I think the concept is worth exploring anyway. But the idea was that you could take the locations of border checkpoints and conflict sites in Palestine and Israel and visually overlay them on an AR layer in San Francisco. And it would do some sort of transposition where you could virtually view these things in San Francisco with the same locational mapping superimposed. So you could see where the checkpoints where. You could see where the wall was. You could see where suicide bombings were and where there had been conflicts. [I cannot find any citations for this!]

Tish Shute: But with an AR view? But why would you use an AR view if you are in San Francisco, then?

Chris Arkenberg: Because it superimposes two realities, translating the Gaza conflict into San Francisco as you are walking around. You can interrogate the world. There’s a discoverability aspect where you’re using the headset to reveal things, or the handset rather, to reveal things that you could not see otherwise in your city. It was done as an art piece, but as a provocative, obviously political art piece.

Tish Shute: Very interesting. I’d love to see that. Because that’s interesting to get away from this idea that you actually have to sort of have this one to one relationship between the data and the world is kinda nice, isn’t it? Well, not one to one, but a very literal…getting away from that literalness is kind of good.

Chris Arkenberg: And that’s a possibility of virtual reality and augmented reality merging, that maybe virtual reality is actually going to do best by coming out of the box and writing itself over our reality, so that as you are walking around, you are no longer seeing San Francisco, but you are seeing part of Everquest or World of Warcraft.

Tish Shute: Well this is where Bruce Sterling gets to that point he made in his keynote for are2010, that if we actually have viable AR eyewear, then you get the gothic stepsister of AR, VR rising from the grave!  He asks whether the very charm of augmented reality, is in fact that it adds rather than subtracts from your engagement with the world and that getting get sucked back into the black hole of VR might not be so great.

Chris Arkenberg: And then you get all sorts of interesting challenges to social cohesion if you have a lot of different people experiencing very different worlds, effectively. That if there is no real consensual reality and a majority of your local populous is, in fact, experiencing very different and unique versions of the world, what does that do to social cohesion? How does that reinforce tribalism, for example, when only you and certain others get to opt in to a particular layer view of the world?

Tish Shute: Yes Jamais Cascio wrote an interesting piece on that issue on AR and social cohesion a while back.

An eye patch is a more logical vision than the goggles in many ways but I suppose the loss is stereo vision?

Chris Arkenberg: And actually, there were developments in military helicopter technology many years ago that used a single pane square of glass over the eye mounted to the helmets of pilots. And then they drew various bits of heads-up information on it. So that ensures that you’re having a real strong engagement with the real world, which, obviously, when you’re a helicopter pilot is quite important. But you still have access to the data layer of the invisible world.

Tish Shute: I just went to Hadoop World and I have to say, I was awestruck about how big that’s got. I mean Hadoop has gone from like zero to huge in just a few years. I mean it’s just like now everyone has the power of the Google big table at their fingertips.

What’s the play for AR in the land of search?

I could imagine Hadoop being very powerful tool for AR analytics?

Have you got any thoughts on the land of search and AR? Of course visual search is proceeding at a fast pace and there is a lot of promise for integrations with AR in the future but the latency for visual search is still pretty high?

Chris Arkenberg: In the near term, not a lot. In the medium term, there’s a larger trend towards virtual agents that you can program or teach to keep watch over things for you as an effort to scale down the data overload. So search is something that’s going to become more personalized and more active. There’s a movement to make it so people can essentially deputize these agents to be always searching for them; to be out there looking for the things that they have told these agents are important to them.

So active search for AR I think presents some challenges, obviously because you need to do text input, typically, or voice input. Voice input, I think, is much more achievable than text input for AR. But I can certainly imagine an AR layer that is being serviced by these agents that we have roaming around the web for us reconciling their visual view of the world with our personalizations. AR apps are contextually aware so it knows that if you’re downtown, it’s not going to be giving you a ton of information about Software as a Service infrastructure, or what have you. But that, instead, it’s going to be handing you little tidbits about a particular clothing brand you’ve opted in to follow and information about music venues & schedules, for example. Or perhaps you’ll be on the lookout for other users that have opted in to publicly tag themselves as a member of this or that affinity.

I keep coming back to this idea of AR as really just a simple visualization layer that all of these other technologies can potentially feed into. So in that sense, search becomes a passive thing that AR is just simply presenting to you in a heads-up, hands-free, or potentially hands-free environment.

Tish Shute: Yes, the big challenge is the stepping stones to that point! Small steps that keep interest going into developing the underlying technology (and not just in research labs!) that will bring us that interface.  We have seen some movement already with Qualcomm.

Chris Arkenberg: And there are bandwidth issues as well, as we can see with the Google Goggles, which is a great idea of visual search. But you have to take a picture and send it to the cloud and wait for your results. It’s not a real-time dynamic interrogation of the world.

Tish Shute: Yes we are really only at the very beginning of AR being ready for prime time.. it would be interesting to ask AR developers how many of them use AR on a daily basis.

Chris Arkenberg: I think a lot of us, we’re just informed by the sci-fi myths and fascinated with the potential now that’s it’s starting to become real. But I think we all kinda get that it’s still extraordinarily young. I mean the web is extraordinarily young. And AR is itself far younger in a lot of ways in its implementations.

Everybody has a lot of excitement about all of the great potentials that are being unleashed by this great wave of the Internet and the web and ubiquitous mobile computing. So that’s why, you know, you look at that map and we talk about AR and you can’t talk about any of the stuff without talking about all of it, in a lot of ways, particularly with something like AR where it’s so ultimately agnostic and could be completely pervasive across all of these layers.

So my fascination is with the future, and I measure our progress towards it by the young nascent offerings from the platform players and the developers. And yeah, a lot of it is…it’s akin to getting that first triangle on the screen in 3D. You know, when the renderer finally works and you get a triangle on the screen, and you go, “Oh my God, it renders.” And then you can start to really build polygons and build objects, and start doing boolian operations, and get light and rendering in there, and textures, and on, and on, and on.
So I’m fascinated by the Layars and the Metaio’s…
[laughter]

Tish Shute: Yes and hats off to all the players in the emerging industry, Layar, Metaio, Ogmento, Total Immsersion, and all the others who are finding clever ways to bring fun aspects of AR into the mainstream, and fuel interest to take the technology to the next level.

Chris Arkenberg: Absolutely. And the hype cycle is very valuable. It has really helped launch the AR industry. It’s brought a lot of eyes, and it’s brought a lot of money into the industry. And it’s forcing people like us to have these conversations to understand how to refine its growth and really focus on the potential in all these different venues, whether it’s trying to save lives, or better understand your city, or have really compelling entertainment experiences.

Everybody’s excited, and everybody’s sharing, and everybody’s trying to move it forward in a way that’s the most productive.

ISMAR 2009 -  was an extraordinary mix of  high geek, academic eminence, gungho Dutch Cowboy entrepreneurial spirit, German engineering and industry, brilliant artistry, and invention, all fueled by a sense, and a very active presence in the case of Diamond Sponsor – Qualcomm, that the big technology players are waking up to augmented reality.

In the picture sequence above (click on photos to enlarge),  Noora Guldemond, Metaio, demonstrates Junaio (coming to an iphone near you Nov 2nd) to Dirk Groten, CTO of Layar (top left photo).  One of the nice social features of Junaio is that users can share the 3D augmented scenes they have created.  Noora is demoing this capability to Dirk, and as you can see he cracks up when he sees the  scene Noora has stored on her phone.  Dirk and I both recognize that this cute little dinosaur augmentation (close up above on bottom left) must have been created by Peter Meier, CTO of Metaio, during the Interoperability and Standards workshop earlier that day.  Metaio it seems were discussing standards while enjoying some 3D augmented back chat.

Both Dirk and I were active participants in the workshop too.  But little did we know that Peter Meier had introduced his little 3D dinosaur into our discussion while we diligently, and sometimes heatedly, debated the merits of XMPP, Wave Federation Protocol,  KML, ARML, VRML, X3D, and  more!  The photo I took is on the bottom right of the four pics above. It was probably taken very shortly after Peter’s augmented Junaio scene.  Of course there is no little dinosaur in my pic of  Dirk Groten with Joe Ludwig and Markus Tripp of Mobilizy who were discussing AR standards oblivious to Peter’s virtual pet in our midst.

I must say I had noticed an impish look on Peter Meier’s face (see photo above on the left – Peter is wearing glasses and holding a phone).  And Markus Tripp, of Mobilizy  revealed a little bit of gaming of his own, when he let out that, in part, ARML is a provocation.  But Peter was clearly unfazed and enjoying himself.  Dirk, tasked to summarize our discussion, stalwartly maintained an optimistic but serious tone fitting for a standards discussion:  “There is a willingness to standardize….,” he began (pic above on left – click to enlarge and read text).

But it was a little 3D dinosaur that, perhaps appropriately, had the last laugh. Fitting, as I am not sure whether anything anyone says about AR standards at the moment will hold up.  But, as Ori commented in his great post – an epilogue for ISMAR 2009, the vibe was “Peace and Love” in AR Browser land (although Chetan Damani of Across Air was not in the standards discussion because he attended the UX/content? workshop instead).  But as they say, “all’s fair in love and war.”  And it is my feeling the games have barely begun!  There are many players (virtual pets included) waiting in the wings. I met some at ISMAR, and they are just itching to join the frey.

Ori Inbar, Ogmento and Robert Rice, Neogence Enterprises, both founders of the AR Consortium, made great efforts to set our young industry off on the right foot -  in the  spirit of coopetition (a neologism coined to describe cooperative competition). See Curious Raven for Robert’s conference observations, and Ori’s post on Games Alfresco for more about Mobile Augmented Reality at ISMAR 2009.  The Mobile Augmented Reality Workshops were driven by an indomitable spokesperson for the new AR industry, Christine Perey.  Christine not only helped motivate discussion on the issue of oxygen to the system, i.e. business value, but also she was a very generous connector at the conference.

What’s Next From Augmented Reality’s Top Chefs?

As Ori pointed out, Kent Demaine, oooii (pic above is from the oooii web site), Minority report VFX designer was hanging out at ISMAR 2009 and he came to the panel I was on: “Augmented Reality in Sports,  Entertainment and Advertising.”  We chatted afterwords about instrumented environments and how this is such a key to development interesting augmented experiences.  Also I mentioned how back in the day I was involved in some of the early development of motion control software.  And it was great to hear Kent say they were still finding motion control cool at oooii.  As Ori notes, he is the “guy with the most enviable AR credentials in the world (the guy who designed VFX for minority report),” and oooii is busy and hiring.

One of the highlights of the Arts, Media and Humanities track for me was meeting Jarrell  Pair. He really brought the best out in panelists with his well tuned questions.  The recording of ISMAR was comprehensive and videos should be up next week.  I will post the slides on Ugotrade of my presentation:  “The Next Wave of AR: Shared Augmented Realities and Remix Culture.”.

“Mixed and Augmented Reality: ‘Scary and Wondrous’” – Vernor Vinge

“Imagine an environment where most physical objects know where they are, what they are, and can, (in principle) network with any other object. With this infrastructure, reality becomes its own database.  Multiple consensual virtual environments are possible, each oriented to the needs of its constituency.  If we also have open standards, then bottom-up social networks and even bottom up advertising become possible. Now imagine that in addition to sensors, many of these itsy-bitsy processors are equipped with effectors.  Then the physical world becomes much more like a software construct.  The possibilities are both scary and wondrous.” (Vernor Vinge -  intro to ISMAR 2009)

Vernor Vinge’s short intro to ISMAR 2009 (which can be downloaded with the ISMAR 2009 schedule here) captures the essence of the “Scary and Wondrous” dawn of the age of ubiquitous computing and mixed and augmented reality.  It is definitely worth a moment to download.  The future of augmented and mixed realities, as Vernor Vinge points out, is tied up in a “tension between centralized and distributed computing” that “will continue long into the future.” One of  my fascinations with Wave is that it offers a tantalizing opportunity to explore augmented reality in an open distributed architecture.

At ISMAR, I talked with as many people as possible about the AR Wave project – see my post here for more about Wave enabled AR.  Many people were very enthusiastic to join the AR wave and the only thing I really lacked was about 100 invites to hand out!

“Everything, Everywhere – making visible the invisible”

Some of the areas that I would have liked to see given more attention on at ISMAR were sensor networks, data curation, and user experience.  Not that these areas were entirely neglected with Pattie Maes, MIT as a keynote speaker, and Mark Billinghurst presenting on some fascinating work on social augmented experiences and user experience.  I highly recommend catching up on these and other ISMAR presentations when the videos go up.

And, I was very happy to meet and talk to Sean White whose work at Columbia University is one of my inspirations (for more about Sean’s work see here or click image above):

“the confluence of powerful connected mobile devices, advances in computer vision and sensing, and techniques such as augmented reality (AR) enables exciting new opportunities for interacting with this hidden network of dynamic information and shifts the locus of interaction from the desktop computer to the world around us”

And I had several very interesting conversations  at ISMAR about developing social augmented experiences that connect us to a physical world that is becoming “much more like a software construct” (Vernor Vinge).  Dirk Groten, CTO of Layar mentioned a few interesting projects Layar has up their sleeves, including something  Layar may be cooking up with The RoomWare Project.

The picture above is of RoomWare’s Social RFID Installation for Media Plaza in Utrecht (read more here).

Demos Galore!

In the demo rooms, Noah Zerkin (pic below left) pretty much single handedly carried the AR flag for a growing community of augmented reality Makers and Hackers.  But his presence was much appreciated, and he tirelessly demoed The Zerkin Glove. See the first of what may be several posts from Noah on ISMAR here.

And I got to try out the Vuzix goggles (picture above on right).   This was my first experience playing an AR game that was smart about real world gravity. It’s  “an augmented reality marble game that uses gravity as a game controller” – see Ori Inbar’s write up here.  It was a very compelling experience and I have to say I didn’t really notice the shortcomings of the Vuzix goggles while I was absorbed in the game. And  I turned out to be quite good at the game too. It is intuitive unlike the kind of  rule based games I never have time to learn properly.  But what is so special about this project is the tools that it is built with are open, and available for all, and affordable (see this list on Games Alfresco).

It was a great pleasure to meet Prof. Steven Feiner (picture on below the left) who heads Columbia University’s brilliant AR research team at The Columbia University Graphics and User Interfaces Lab.

Ori Inbar (pic below on right) also spent a lot of time in the demo room showing off Ogmento’s lovely AR learning game that delighted attendees, “Put a Spell: Learn to Spell with Augmented Reality.”

For a round up of  what’s next for augmented reality head mounted displays check out, Games Alfresco here, and Thomas Carpenter’s excellent review of the head mounted displays.

Ori Inbar on Games Alfresco asks is “Microsoft – the new big player to watch?”   “Georg Klein, inventor of PTAM-on-an-iPhone (and the smartest Computer Vision guy on the block)” has joined Microsoft to make Mobile AR.

The picture on the left above shows Georg trying out ARhrrr with Blair MacIntyre.   And on the right Blair is demoing his marker card pack to Senior Vice President of Cypher Entertainment, David Elmekies.  Yes ISMAR was abuzz with demos. See this post from Gail Carmichael for more video demos.

Next Year ISMAR 2010 in Korea!

At the banquet, I managed to find a seat at a table with Sean White (at left in photo above with Christine Perey to his right) and the Columbia University team.  The banquet culminated with the “Past and Future of ISMAR” Panel chaired valiantly by Jay Wright of Qualcomm.  We were asked to offer our input for ISMAR 2010.  I offered up an idea that I have been nurturing for a while now -  to stage a “Green Tech AR Competition.”  Perhaps, I suggested, we could base the competition around a conference (ISMAR 2010 in Korea?) and set up a target rich, instrumented environment for the occassion.  I think the Arduino open hardware community and AR developers have a synergy that is just waiting to be explored!  And, if we add the innovators of data curation to the mix, e.g., Pachube, AMEE, and Path Intelligence…(Markus Tripp left ISMAR to speak on a Web 2.0 Summit panel, “Humans as Sensors,” which also included Path Intelligence, Deborah Estrin on “participatory sensing,” and the brilliant work of Di-Ann Eisnor, Platial, on “Transactional Cartography”).  Anyway a big Green tech AR competition could get people working together across the broad spread of AR terrain on some of the sticky problems of user experience.  And, with a high level of support from Smart Phone companies, HMDs manufacturers and the chip makers we just might come up with some extraordinary magic.

The devil of course will be in the details.  But a competition like this could not only motivate key players to come together in the spirit of coopetition but also be an opportunity to show the world the power of AR to make visible the invisible ecosystems that are so important to the health of our planet.

One of the notable presences at ISMAR 2009 was the Qualcomm team.   Jay Wright’s presentation (an exclusive for ISMAR) not only outlined AR for 2012, but Jay also talked about some “close to the metal” innovation that we will see from Qualcomm very, very soon!  I had some time in the press room with Jay and his team prompted by MoMo’s Yuri van Geest.  When I twittered about Qualcomm’s presentation at ISMAR, Yuri replied:

vangeest “@tishshute: good stuff, hopefully you will integrate the neat new solutions and ideas in your talk in November ;)”

I will be presenting at MoMo #13 on AR, open AR, future of AR and GeoWeb,  and hopefully will bring some good news from Qualcomm too.  Anyway Jay seemed to like the idea of a Green Tech AR Competition, even though I did stress that I thought it needed some serious sponsorship and BIG prizes.

Where’s the beef? Tracking and Mapping at ISMAR 2009

On the flight from NYC to Orlando and ISMAR’o9 I dozed (I had been up late preparing my presentation) and I watched the Dew Tour Pro Skateboard competition and Top Chef on the Food Channel.  In this particular episode of Top Chef, the aspiring chefs were all given a brown bag of ingredients by an already famous chef who then judged whether the contenders managed to make a delicious meal with their allotment which was notably lacking in key ingredients of haute cusine.

This metaphor of  trying to cook up a great meal while perhaps missing the staples is apt for the current early stage of commercial augmented reality.  And when I arrived in Orlando, not only were the Dew Tour pro skateboarders staying at the same hotel as ISMAR, but ISMAR itself felt remarkably like an Augmented Reality Top Chef Coopetition.

Much of ISMAR was dedicated to the task of  providing the meat and potatoes of Augmented Reality, solutions to mobile tracking, mapping and registration, particularly in the Science and Technology track.

Industrial and Military Augmented reality solutions I found out, typically, solve the tracking problems by using fixed mounts which clearly wouldn’t translate well into the AR everywhere with everything mobile consumer culture expects.

In the picture on the left Fabian Doil stands by the VW engine that provided some of the outdoor targets for the ISMAR tracking competition.  On the right is a picture from the VW’s presentation on their research and development of AR.

I followed the tracking contest, organized by Daniel Pustka and Fabian Doil of Volkswagen, quite closely. And I learned a lot in the process. While  it is clear there has been progress in AR mapping and tracking, we still have a ways to go.

But hanging around the Tracking Competition was a good way to find out the state of play of this crucial part of the AR dream.  For example,  a little tidbit I learned is that Michael Goesele who has been reconstructing “high-quality geometry models from images collected from the internet (so called community photo collections, CPC)” is soon to be at the Institut Graphische Datenverarbeitung where top contenders in the tracking contest – Harald Wuest  and Folker Weintipper (in the foreground of the photo at the left and right respectively) are also to be found. [update Harold and Folker were the winning team see here for details of scoring and results!] Otto Korkalo and Tuomas Kantonen of VTT, Finland, Augmented Reality team are in the background. They have been working on the joint IBM, Nokia and VTT project that brings, Avatars and People Together for Virtual Meetings in Physical Spaces.

The picture on the right is another team that were doing very well. If my notes serve me well (and please forgive me if they don’t. I came back with my card wallet overflowing!) the photo on the right showsChristian Waechter (on the left) and Peter Keitler (on the right) of the Technische Universitat Munchen.

Germany is certainly leading the way in industrial AR. And I learned how small businesses like Metaio get to work with top research institutions and big companies like VW, thanks to very strong German funding program for AR and VR. The current iteration of a series of funding programs is  called Avilus.  Avilus  is putting 42 million Euros into AR and VR this year alone (click on the slide below to see more about Avilus ).

I wish we had the equivalent of Avilus here in the US.  But there is no equivalent to Arvilus for AR here, and  no AR is  being developed by the US car industry either it seems.  But look at the slide above to get a taste of some of the cool stuff Metaio and other small AR and VR businesses do for VW through the Avilus project.

I also got to meet many people from one of the world’s most important AR hubs -  The Department of Informatics, Technische Universitat Munchen, including Prof. Gudren Klinker on the far right in pic above.  And from left to right, Fabian Doil (VW, co-organizer of contest), Sebastian Lieberknecht , Selim Ben Himane (Metaio), Tobias Eble (Metaio).  Prof. Klinker is the engine behind much of German innovation in AR.

Metaio was one of the few teams to rely mainly on markerless tracking which in this contest was very challenging because of the very different light conditions (see pics below) between the windowless interior and dazzling Florida sunshine outside (pic on the right shows targets under ideal lighting conditions).  Many people in the US may be  familiar with Metaio’s consumer applications, like Junaio,  but thanks to Germany’s efforts to nurture augmented and virtual reality they are also respected software developers in industrial AR.  And I suspect that Metaio will spearhead markeless tracking in consumer AR too.

This post as usual has already expanded to something much longer than I originally attended – pretty typical for me! There is much I have not been able to cover including some of the interesting contributions by augmented reality artists at ISMAR – again I recommend the upcoming videos.

But I cannot end without a hat tip to, Oriel, Nate et al. who won the best student paper award for AR Sketch – again please see Games Alfresco for more on this (pic below from Games Alfresco). AR Sketch, Ori notes, is featured “in our top post and popular video.” And

“Their work is revolutionizing the AR world by avoiding the need to print markers – or any images whatsoever.”

It is now nearly two weeks since the Google Wave preview launch and I am happy to say we have some AR Wave news. The diagram above shows Thomas Wrobel’s basic concept for a distributed, multi-user, open augmented reality framework based on the Google Wave Federation Protocol and servers (click on the image to see the dynamic annotated sketch or here).

Even in the short time we have had to explore Wave, some very exciting possibilities are becoming clear. Thomas puts some of the virtues of Wave as an AR enabler succinctly when he writes:

“Wave allows the advantages of both real-time communication, as well as the advantages of persistent hosting of data. It is both like IRC, and like a Wiki. It allows anyone to create a Wave, and share it with anyone else. It allows Waves to be edited at the same time by many people, or used as a private reference for just one person.

These are all incredibly useful properties for any AR experience, more so Wave is open. Anyone can make a server or client for Wave. Better yet, these servers will exchange data with each other, providing a seamless world for the user…..a single login will let you browse the whole world of public waves, regardless of who’s providing or hosting the data. Wave is also quite scalable and secure…data is only exchanged when necessary, and will stay local if no one else needs to view it.

Wave allows bots to run on it…allowing blips in a waves to be automatically updated, created or destroyed based on any criteria the coders choose. Wave even allows the playback of all edits since the wave was created.

For all these reasons and more, Wave makes a great platform for AR.”

There will be much more coming soon on Wave enabled AR because the Google Wave invites have begun to flow out to a wider community now. This week, many of our small ad-hoc group looking at the development challenges and implications of Google Wave for AR actually got into Wave for the first time.

Many thanks to all the people who have contributed to this discussion so far including: Thomas Wrobel, Thomas K. Carpenter, Jeremy Hight, Joe Lamantia, Clayton Lilly, Gene Becker and many others.

We will be setting up some public AR Framework Development Waves this week.  If you have any trouble finding them, or adding yourself to it, please add Thomas and I to your contact list.  I am tishshute@googlewave.com  Thomas is darkflame@googlewave.com  The first two are currently called:

AR Wave: Augmented Reality Wave Framework Development (developer forum)

AR Wave: Augmented Reality Wave Development (for general discussion)

The discussion so far has been in two areas. On the one hand, it is gear-heady and focused on the Google Wave Federation Protocol, code, development challenges, and interfacing to mobile, while on the other hand people have been looking at use cases and questions of user experience.

Distributed, “shared augmented realities,” or “social augmented experiences” – that not only allow mashups, & multisource data flows, but dynamic overlays (not limited to 3d), created by users, linked to location/place/time, and distributed to other users who wish to engage with the experience by viewing and co-creating elements for their own goals and benefit – are something very new for us to think about.

As, Joe Lamantia, puts it, now:

“there’s a feedback loop between which interactions are made easy by any given combo of device;/ hardware / software / connectivity, and the ways that people really work in real life (without any mediation / permeation by tech).”

Joe Lamantia whose term, “social augmented experiences” I borrow for this post title, has done some thinking about “concepts and models for understanding and contributing to shared augmented experiences, such as the social scales for interaction, and the challenges attendant to designing such interactions.” Check out Joe Lamantia’s blog for more on this later this week.

It is very helpful, as Joe points out, to shift the focus  back and forth between the experience and the medium.

It is super exciting to have clear evidence that shared augmented realities are no longer merely possible, but highly probable and actually do-able now.

I should  be absolutely clear about what Google Wave does to enable AR because obviously Wave plays no role in solving image recognition and tracking/registrations issues.  But, for example, Wave protocols and servers do provide a means to exchange, edit, and read data, and that enables distributed, social augmented realities.

Thomas explains how the newly named “AR Blip” works as:

“An AR Blip is simply a Blip in wave containing AR data. Typically this would be the positional and url data telling a AR browser to position a 3d object at a location in space.

In more generic terms, an AR Blip allows data of various forms (meshes,text,sound) to be given a real-world position.”

I have mentioned in other posts (here and here) that Wave can be used for AR as precise or as loose as the current generation devices can handle. And as the hardware and software for the kind of AR that can put media out in the world to truly immerse you in a mixed space, the framework  should  be able to handle this too.

(a note on the Wave playback feature – this opens up a whole new world of possibilities.  Check out this post on some of the implications of playback for writing!)

The use cases we have been coming up with are too numerous to go into in detail this post.  The open nature of an AR framework/Wave standard will lead to many new applications we have barely begun to imagine.  As Thomas points out, different client software can be made for browsing, potentially allowing for various specialist browsers, as well as more generic ones for typical  use. The multitudes of different kinds of data in/output that could be integrated in an open AR framework as it evolves are mind boggling.

But, for now, some  obvious use cases do come to mind:
eg.

- Historical environmental overlays showing how a city used to be/and how this vision may be constructed differently by different communities

- Proposed building work showing future changes to a structure/and the negotiations of this future (both the public and professionals could submit their own comments to the plans in context), seeing pipes, cables and other invisible elements that can help builders and engineers collaborate and do their work.

- Skinning the world with interactive fantasies

I asked Thomas to help people understand how Wave enables new interactions to data by explaining how Wave could enable citi sensing and citizen sensing projects (e.g. this one being pioneered by Griswold):

“Sensors, both mobile and static could contribute environmental data into city overlays;

Having these invisible aspects of the world made visible would create ways to improve sustainability, social equity, urban management, energy efficiency, public health, and allow communities to understand and become active participants in the ecosystems and infrastructure of their neighborhoods.

The key is reflecting this  kind of data back to people “making it not back story but fore story,” right where we are, right where it happens, as well as having it available for analysis.

As well as  creating new opportunities to interact/respond to/and enhance data, making visible the invisible as Natalie Jeremijenko’s work on Amphibious Architecture and Usman Haque’s project Natural Fuse shows, can also create new connections/understandings between humans and the non human’s that share our world, e.g. fish, plants, waterways.

At a more prosaic level  potential buyers of property could see more clearly what they are buying, city planners could see better what needs to be worked on, and environmental researchers could see more clearly the impact people are having on an area.

Also Wave can provide some of the framework necessary to begin to begin to address tricky problems of privacy. Sensitive data can be stored on private waves, e.g. medical data for doctors and researchers, but the analysis of the  data could still be of benefit to all, e.g., if it’s tied disease occurrences to locations and  relationships between the environmental data and health were…quite literally…made visible.

“The publication of energy consumption and making it visible as overlays, could help influence the public into supporting more energy efficiency companies and businesses. It could also help citizens to try to keep their own energy usage down, to try to keep their street in “the green.”

Thomas notes:

“With all of the above, it becomes fairly trivial to write persistent Wave-bots that automatically send notice when certain criteria are met (pollutants over a certain level, for example). On publicly readable waves, anyone can use the data in their local computers, process it, and contribute results back on a new wave. Alternatively, persistent remote severs could run Cron jobs, or other automated processing, using services such as App Engine to run wave robots.

All these possibilities become “free” when using Wave as a platform for geographically tied data.”

But of course this is just the beginning!

Recently, I talked at length with Jeremy Hight who has been thinking about, designing and creating shared augmented realities, that anticipate the kind of dynamic, real time, large scale architecture we now have available through Wave,  for quite some time now.   This is exciting stuff.

Modulated Mapping: Talking with Jeremy Hight about Layers, Channels and  Social Augmented Experiences

image from Volume Magazine (Hight/Wehby)

Tish Shute: I know you have been involved in locative media from its early days. Perhaps we can talk about how AR continues the locative media journey?

Blair MacIntyre gave me this distinction, recently: “AR is about systems that put media out in the world, and immerse you in a mixed space.  Even the current “not really registered” mobile phone AR systems are still “sort of” AR (e.g., Layar, etc).

Locative media/ubicomp/etc are very different, in that they tend to display media on a device (phone screen) that is relevant to your context, but does not attempt to merge it with the world.
The difference is significant, and making it clear helps people think about what they do and what they want to do, with their work. The locative media space though points toward future AR systems (when the technology catches up!).”

Jeremy Hight: The need is to finish the arc that locative media and early AR have started and to now truly return to the map itself, but as an internet of data, interactivity, channels of data , end user options like analog machines once were but in high end tools, a smart AI-ish ability for it to cull data for the user, and to allow social networking to be in real world places on the map both in building augmentation and in using and appreciating it..not hacks..which have their place…but a rhizome, a branched system with shared root,end user adjustable and variable..this is the key.

This takes AR and mapping and makes a possible world of channels in space and this eventually can be a kind of net we see in our field of vision with a selected percentage of visual field and placement so a geo-spatial net, a local to world wide fusion of lm into a tool and educational tool

VR[virtual reality] has greatly advanced, but in nodes as it has limitations…LM [locative media] is the same…AR [augmented reality] is the way.. it now has locative elements and aspects of VR integrated into its functionality and nodes…it is the best option with all of these elements, greater hybridity and data level potential a well as end user and community sourcing potential

I wrote an essay for Archis’ Volume, the architecture magazine on a near future sense of some of this….a visual net on the lens like ar but with smart objects and social networking and dissent.

I also wrote of these things for immersive graphic design, spatially aware museum  augmentation, education through ar and lm and nod to the base interface of eye to cerebral cortex in layered and malleable augmentation in my essay “Immersive Sight” a few years back

image [above] is simple illustration of a possible example on a screen or in front of eye where in a mondrian show..the graphic design of information actually builds as one moves

(key is calibrated spatial intervals and related layers of further augmentation which is logical due to location and proximity)

from immersive sight on immersive graphic design: “The design can work with this in a way that creates an interactive supplemental set of information that is malleable, shifts based on location, builds and peels away as one moves closer to a work and plays with the forms of the works and the elements of the space itself. The sequence can contain many different elements and their interplay (both in the field of vision and in terms of context and layers of information). This is the model of sections of augmentation turning on and off at key points as individual spatial and concepts moments and nodes.

Another interesting possibility is that individual points of augmentation don’t turn off, but instead are designed to build as one moves in a direction toward a specific part of the exhibit. The design can work in a sequence both content wise and visually in terms of a delay powered compositional development and style in which each discreet layer of text and image does not fade out, but builds on each other into a final composition. This can form paintings similar to Mondrian perhaps if it is a show of similar works of that era or it can form something much more metaphorical and open interpretation of the space and content but utilizing a sense of emergence spatially in terms of the composition (pieces laid bare until final approach for effect).

Each section will be well designed, but they build in layers as one moves until finally forming the final composition both visually and in terms of scope of information or building immediacy. The effect can be akin to taking a painting and slicing it into onion skin layers laid out in the air at intervals, each the same dimensions, but only one section compositionally of the greater whole. This has many semiotic applications beyond its potential aesthetically and as spatialized information possessing a sense of inter-relationship as one moves.“

Tish Shute: One of the things I found very inspiring when I read your papers was that your ideas are not all dependent on a model of AR that would necessarily require goggles, back packs and lots of CPU/GPU – not that that wouldn’t be nice, but that even using “magic lens” AR of the kind smart phones has enabled in an open distributed framework would open up a lot of new possibilities for what you call modulated mapping wouldn’t it?  What kind of social augmented realities might be enabled by a distributed infrastructure like this [AR Wave]?

Jeremy Hight: right….I see that as wayyy down the road…most important is the one you talk about as it is more immediate and thus more essential and needed. Eventually the goggles will be like a contact lens and a deep immersive ar version of  this will come, that to me is certain, but a ways down the road.  An incredible amount is possible now, and this is a more pragmatic move as opposed to the more theoretical of what is a few steps from here. Thus it is more important and essential now. Tools like Google Wave are taking what even 2 years ago was more theoretical discussions of what may be and instead introducing key elements to a more immediate, powerful, flexible level of augmentation. What have been hacks and isolated elements are to be integrated and social networking, task completion, shared tools and graphics building and geo-location.

Tish Shute: I think some people question what augmented reality has to bring to the continuum of location based experiences that other forms of interface/mapping do not?

Jeremy Hight: right….and the schism between its commercial flat self and tests with physics etc and in between …there are a lot of unfortunate assumptions it seems as to where ar and lm cross and how ar can be many things beyond deep immersion or the opposite pole of a hockey puck having a magic purple line etc….like lm is seen as either car directions or situationist experiments with deep data…..the progression to me is deeply organic….and now augmentation can be more malleable, variable and end user controlled.

Tish Shute: Yes, it is really exciting time for AR.  Historically AR research has gone after the hard problems of image recognition, tracking and registration because we have had available to us these dynamic, real time, large scale architectures like Wave available (until now!),  so less work has been done on exploring the possibilities for distributed AR fully integrated with the internet and WWW hasn’t it?

A distributed augmented reality framework such as we have envisaged on Wave would  allow people to see many layers from many different people at the same time. ‬And this kind of model has been part of your thinking and fundamental to your work for a while, hasn’t it? But it is a very new idea to most people to think about collaboratively editing layers on the world, and to be able to view  augmented space through channels and networked communities?  Could you explain some of the ways you have explored these ideas and how they could be explored further now to create meaningful experiences for people?

Jeremy Hight: right..exactly…modulated mapping to me can be an amazing tool for students…back end searching data visualizations and augmentations based on their needs…while they do something else on their computer or iphone…that can be amazing..and not deep immersive..The map can be active, malleable, open source fed, and even, in a sense, intelligent and able to adapt. The possibility also exists for this map to have a function that based on key words will search databases on-line to find maps, animations, histories and stories etc to place within it for your study and engagement. The map is thus a platform and yet is active. Community is possible as people can communicate graphically in works placed on the map and in building mode in the tool. All the tropes of locative media are to be in a mapping system of channels of augmentation and a spatial net. The software by design will allow development on the map and communication like programs such as second life but in mapping itself.

image from Parsons Journal of Information Mapping Volume 2 (Hight/Wehby)

I wrote an essay a few years ago for the Sarai reader questioning the traditional map and its semiotics and need to reconsider – then did work looking into it and what those dynamics were and they got into 2 group shows in museums in Russia…so it actually was my arc toward modulated mapping…an interesting way to it! But yes the map itself..this is a huge area of potential and non screen based alone navigation etc. I see now that my 2 dozen or so essays in lm,ar, interface design and augmentation have all also been leading in this direction for about 10 years now

Tish Shute: I  love immersive visualization but can we “return to the map – the internet of data” as you mentioned earlier and produce interesting augmentation experiences that go beyond locative media’s device display mode without having the goggles, for example, through the magic lens of or smart phones?

Jeremy Hight: yes, absolutely.  the map in the older paradigm is an artifice born often of war and border dispute and not of the earth itself and its processes…the new mapping like google maps is malleable, can be open source, can read spaces and can be layers of info in the related space not plucked from it as in the past..this is amazing. the old map also was born of false semiotics/semantics like “discovery of new lands” or ” pioneer”  while the places were there already and names often were of empire…now this is no longer the case

Tish Shute: So geoAR is an a better way to express a new social relationship to mapping? And how does this fit into the evolving arc of locative media that evolves into augmented reality?

Jeremy Hight:…early lm was mostly geocaching and drawing with gps..it took new paradigms to invigorate the field  a lot of folks focus on tools and what already is, cross pollination can ground ideas that are more radical…a metaphor in a sense to place what can be in a familiar context.

Tish Shute: one of the great disappointments in VR has been its isolation from networked computing and also, up to now, augmented reality – to achieve an immersive experience with  tight registration of media/graphics have to create separate system isolated from the internet and power of the web.

Jeremy Hight: yes….this will change. vr is to me an island but ar takes a part of it and shifts the paradigm and new things open this way. Do you know the project “life clipper”? friends of mine..doing interesting things..they are a clear bridge betwen lm and ar….and from vr

in ar augmentation and what is being augmented become fused or in collision or in complex interactions as a means to a larger contextualization and exploration of what is being augmented..this is true in immersive or non ar….huge potential

vr is a space, now can be surgery which is amazing. but not layered interaction, thus an island and graphic iconography on a location can use symbolic icons which opens up even more layers (graphic designer/information designer in me talking there I suppose..)

Tish Shute: Yes !  talk to me more about layers and channels I think this is one of the most interesting questions for me  in augmented reality at the moment – what can we do with layers and channels and the new possibilities on connections between people and environments that these can create?

The ability for anyone to post something is critical to the distributed idea but one of the reasons I am so excited by Google Wave is I am fascinated by the playback function. How do you think this will enable new forms of collaborative locative narratives (nice post on Wave playback here ).

Jeremy Hight: We are in an age of cartographic awareness unseen in hundreds of years. When was the last time that new mapping tools were sold in chain stores and installed in most vehicles? When was the last time that also the augmentation of maps was done by millions (Google map hacks, etc)? The ubiquitous gps maps run in automobiles while people post pictures and graphic pins to denote specific places on on-line maps.

The need is for a tool that combines all of these new elements into an open source, intuitive layered and rhizomatic map that is porous (like pumice, organic in form yet with “breathing room” ),ventilated (i.e: adjustable, a flow in and out), and open (open source,open access,open spatialized dialog).

I wrote of this in my essay “Revising the Map: Modulated Mapping and the Spatial Interface .”( http://piim.newschool.edu/journal/issues/2009/02/pdfs/ParsonsJournalForInformationMapping_Hight-Jeremy.pdf )

image from Parsons Journal of Information Mapping (Hight/Wehby)

Tish Shute: One mapping project I really like is Mannahatta.  How could distributed AR contribute to a project like Mannahatta?

Jeremy Hight: that is a good example..imagine taking manhattan and having channels of options to overlay, that being an excellent option, and imagine being able to even run a few at once with deliniating icons..you can augment a space with history, data, erasure, narrative, scientific analysis, time line of architecture, infrastructure, archaeological record etc….endless possibilities, and this agitates place and place on a map into an active field of information with end user control…and open options for new layers

Tish Shute: and do you think we could do interesting things with AR on a project like Mannahatta even with the current mediating devices we have available – i.e. our smart phones as obviously the rich pc experience of Mannhatta has built for it’s web interface would not be available as AR at this point?

Jeremy Hight: yes….k.i.s.s right?   these projects do not have to only be immersive and graphic intensive……take how people upload photos onto google maps….just make that on a menu of options, there are some pretty cool hacks already..
…options is key, a space can have a community as well, building on it in software, and others navigating it, i see it near future and down the road..always have with ar really

image from Volume Magazine (Hight/Wehby)

Jeremy Hight: and yes, a lot of people focus on ar as its limitations and processing power needs as a major road block

Tish Shute: so do you see AR on smart phones adding any value to a project like Mannahatta?

Jeremy Hight: yes…that it can be integrated into other similar works and even disparate but cloud linked ones…so a place can be “read” in diff ways on the iphone….beyond its map location, and more can be possible if you are there…others away, so it becomes channels of augmentation

Tish Shute: AR like locative media puts who you are, where you are, what you are doing, what is around you center stage in online experience but it also “puts media out in the world” – people I think understand this well as a single user experience but we are only just beginning to think about how this will manifest as a social experience – could explain more about modulated mapping as an experience of social augmentation?

Jeremy Hight: Modulated Mapping is a tool that will allow channels to be run along the map itself. This will allow one to view different icons and augmentations both as systems on the map and in deeper layers of information (photos, videos, animations,  visualizations, etc) that can be turned on and off as desired. The different layers of icons and data may be history, dissent, artworks, spatialized narratives, and annotations developed that are communally based on shared interests, placed spatially and far beyond. The use of chat functionality in text or audio will be open in building mode and in mapping navigation/usage as desired. This also allows a community to develop or augment in the spaces on the earth. These nodes can be larger and open or small and set by groups in their channel. The end result is an open source sense of mapping that will also have a needed sense of user control as one can select which layers of augmentation they wish to see and interact with at any time. It also will incorporate all the functionality of locative media in mapping software and mapping. In building mode and in map mode, icons will be coded to represent within channels (remember that the person using it has selected channels of augmentation from many based on their current interests and needs). Icons will be coded as active to show work in progress in cities and the globe to both invite participation and to further agitate the map from the sense of the static as action is visible even with its icons as people are working and community is formed in common interest/need .

locative media got a buzz for “reading” places…when I helped create locative narrative that was what blew me away back in 2001…that we could give places a voice by placing data from research and icons on a map……this meant lost history or augmentation was possible as kind of voices of a place and its layers…….I called it “narrative archaeology.” We now have tools that can push these ideas and concepts farther..much farther…and with a range beyond what was before, and then the map was just a tool….but now we are returning to the map itself…..and this as place as much as marker..this is where ar takes the ball to use a bad metaphor

also that project could only work if you came to our spot of a 4 block augmentation and with us there to lend you our gear…we are far beyond that now but it had its place

Tish Shute: How do you see “in context” AR and something we might call “context aware” cloud computing models interacting?

Jeremy Hight: sure…and I must add that I have issues with cloud computing as much as it is a good idea...

Tish Shute: because of loss of autonomy?

Jeremy Hight: tivo is simply a hard drive…but it keyword reads and gives  suggestions..that is the is cro magnon link to what can be

Tish Shute: The nice thing about Wave is because of the Federation model, the cloud model and local store ur own data models should work together.

Jeremy Hight: yes..that is better…..loss of autonomy also opens up the arbitrary which is the flaw of search engines as we know it…even Bing fails to me in that sense

Tish Shute: how do you mean, could you explain?

Jeremy Hight: spiders  cull from words  but cull like trawlers at sea …. tested Bing with very specific requests.. it spat out the same mass of mostly off topic results….
I wonder if there is a way to cull from key words and topics from a user…not Orwellian back end of course…but from their preferences, their searches etc..

Tish Shute: did you see the discussion on search in the AR Framework doc? AR search will be a massively important thing that will take a lot of intelligence and all sorts of algorithm development won’t it?

Jeremy Hight:It also has one area of key functionality that moves into more intuitive software. Upon continued usage, the mapping software will “learn” and search based on key words used and spheres of interest the user is mapping or observing as mapped and will integrate deeper data and types of animations, etc. into the map or will have them waiting to be integrated upon user approval as desired. Over time the level of sophistication of additions and of search intuition will increase dramatically. The search can also, if the user wishes, run in the back end while working in the mapping program, or in off time as selected while doing other tasks. It also can never be used if one is not interested. One of the key elements of this mapping is that it is not composed of a closed set or needs user hacks to augment, but instead is to evolve and deepen by user controls and desired as designed. Pre-existing data,visualizations and augmentations can be integrated with relative ease.

Tish Shute: One of the things that Joe Lamantia points out about social augmented experiences is that they will operate across a number of different scales – conversation > product design & build team > neighborhood / town fixing potholes > global community for causes. How do designs for channels and layers change across these different social scales?

Jeremy Hight: quote myself …”The “frontier” is often defined as the space just ahead of the known edge and limit, and where it may be pushed out deeper into the previously unknown. The frontier in the world of ideas is not the warm comfort of what has been long assimilated; and the frontier in the landscape is not of maps, but of places beyond and before them⁄

The border along what has been claimed is not only that of maps – it is of concepts, functions, inventions and related emergent industries. Ideas and innovations are like the cloud shape that briefly forms around a jet breaking the sound barrier, tangible yet not fully mapped into measure. It is when things are nailed down into specific entities, calibrated and assessed, that the dangers may inflict themselves – greed, competition, imitation, anger, jealously, a provincial sense of ownership either possessed or demanded”. (from essay in Sarai reader). Otherwise channels and augmentation do not have to be socio-economically stratifying or defined by them. We built 34n  for almost nothing on older tools.

image from 34north 118west  (Spellman/Hight/Knowlton)

The ar that is not deep immersion can be more readily available and channels can be what end users need like the diversity of chat rooms or range of Facebook users among us.

I had two moments yesterday that totally fit what we talked about.  I went to west hollywood book fair and traditional directions off of mapping for driving directions were wrong and we got lost…our friend could only get a wireless signal to map on itouch and we had to roam neighborhoods then we called a friend who google mapped it and we found we were a block away….so a fast geomapping overlay with an icon for the book fair on some optional grid service or community would have made it immediate.  Then at the book fair talked to a small press publisher who is trying to map works about los angeles by los angeles authors on a map..she was stunned when I told her it could be a kind of google map feature option

it also has great potential to publish and place writing and art in places..both for commentary and access. imagine reading joyce in chapters where it was written about and then another similar experience but with writers who published on a service into their city.

Tish Shute: The challenge of shared augmented realities is not just a matter of shipping bits around, but also of how it we will use channels and layars – to create and negotiate different, distributed perspectives, understand a shared common core/or expressions of dissent (this came up in an email conversation with Simon St Laurent).

Jeremy Hight: well my example earlier could have been communal in a way too..a tribe sort of augmentation channeling ….like subscribing to list servs back in the day but of augmentation communities/channels, and for folks to build and use in shared live form, coordinating too

Tish Shute: one good thing though about building an open AR Framework is that as bandwidth/CPU/hardware gets better shared high def immersive experiences could be supported by the same framework..

Jeremy Hight: excellent

Tish Shute: were you thinking of the image recognition and tracking with this example?

Jeremy Hight: yeah….like scanning across a multi channeled google map augmentation with diff icons and their connected data…and poss social networking and fle sharing even in that mode…and rastering etc….could be cool with google wave - on the map..then zooming in a la powers of ten..(eames film).

-I have pictured variations of this for a few years now in my head like the example of my friends and I yesterday…we could have correlated a destination by icons in diff channels..one being lit events within lit channel in l.a map…maybe things streaming on it too…remote info and video etc… that would be awesome

Tish Shute: So many of the ideas in you paper on modulated mapping (see here) are brilliant use cases for shared augmented realities. Perhaps you could talk more your ideas about locative narrative because this is something I think is at the core of the kinds of experiences that a distributed AR Framework would make possible?

Jeremy Hight: on the project “34 north 118 west” we mapped out a 4 block area for augmentation of sound files triggered by latitude and longitude on the gps grid and map and the map on the screen had pink rectangles that were the “hot spots” where the augmentation had been placed.

image of interactive map with map based augmentation connected to audio augmentation on site for 34north 118west (Spellman/Hight/Knowlton)

We researched the history of the area and placed moments in time of what had been there at specific locations ….I called this “narrative archaeology” as it allowed places to be “read” by their augmentations…info that was of the place beyond the immediate experience (diff types of info) that otherwise would be lost or only found in books or web sites elsewhere. there now are locative narratives around the world but they need to be linked.  from humble origins “narrative archaeology” went on to be recently named of the 4 primary texts in locative media which is pretty amazing to me…but it is growing

- the limitations then were what I called the “bowling alley connundrum” – the specifc data had to reset like pins…..and was isolated….this led me to think about ar back then and up to now.  How these could lead to much more from that point, data that would be more layered, variable , fluid..yet still augmented place and sense of place and social networking within data and software

lifeclipper to me is a bridge

Tish Shute: But Life Clipper is isolated from the internet currently is it?

Jeremy Hight: yes…ours was too.. that is what google wave makes possible.. our project only ran on our gear..in 4 blocks…with additional auxiliary info online, and not malleable..but hey 2001 and all..

Tish Shute: so the sites for 34 north 118 west are still active though?

Jeremy Hight: oh yeah!

Tish Shute: nice I really like sound augmentation – have you seen Soundwalk?

Jeremy Hight: yes, very cool.. we chose sound only as it fought the power of image..instead caused a person to be in a sense of two places and times at once

Tish Shute: and in 2001 that was definitely a visionary project!

You must be very excited that finally the pieces are coming together to make this stuff scale!

Jeremy Hight: I can’t even tell you!! it is funny..i have known that this would come..just waited and waited…

..knew it needed the right people and tools..

..so the bowling alley connundrum led me to develop my project shortlisted for the iss (international space station)  as I thought a lot about how points and works are not to be isolated…but connected  and should be flowing in diff parts of a map….to open up perspective and connected augmentations , but also to think about the map again…not as a base only. then moved into my work with new ways to visualize time and it all really began to gell.  The ideas first were published as an essay (http://www.fylkingen.se/hz/n8/hight.html) and later my project blog (http://floatingpointsspace.blogspot.com/)

Tish Shute: One thing I noticed when I was reading your paper is how you have been exploring non-euclidian geometries.  Could you explain how this is part of your idea of modulated mapping?

Jeremy Hight: Yes, this first came to me when my wife was reading to me from a book on the Poincare Conjecture and I was hit with a new way to measure events in time and after months of sketches, schematics and research came to see how it could also be connected to a geo-spatial web of projects and augmentations.  It was published in the inaugural issue of Parsons School of Design’s Journal of Information Mapping which was an exciting fit. I call it “Immersive Event Time”(http://piim.newschool.edu/journal/issues/2009/01/pdfs/ParsonsJournalForInformationMapping_Hight-Jeremy.pdf)

so the last 3 years I have been working on how it could all work as channels of augmentation, and building and navigation as open and community in a sense as well as ai capability that was the time work especially. how time as experienced within an event is not a time “line”  but points on and within a form….and how this model is better for visualizing events in time and documenting them. it actually sprang form reading a book on the poincare conjecture, popped a bunch of other stuff together so one could visualize an event in time as like being in the belly of a whale..with time as the ribs..and our measure of time as the skin…and moving within it….hoping this will be used as educational tool

and this also can be tied to ar and map again…how documentation of important events can be kept within icons on a google map..then download varying visualizations based on bandwidth and desired format

Tish Shute: I have been thinking about is the new forms of social interaction/agency that these kinds of augmentations of space/place/time will create.  it seems there are two poles – one is the area Natalie Jeremijenko explores of shifting social relations from institutions/statistics to real time/location based/interactions and new forms of social agency.  The other pole completely is more like the cloud based AI and perhaps crowd sourced machine learning.

Your ideas explore the possibilities of both these poles.  And certainly one of the big deals of distributed AR integrated with would be the possibilities it opened up both for new forms of networked social relationships and for new ways to draw on network effects.

Jeremy Hight: and cross pollinations within …that is what my mind goes to

Tish Shute: The other night I met Assaf Biderman, MIT, from the Trash Track team. Trash Track doesn’t utilize AR but I could see that there are possibilites there.
What do you think?

Jeremy Hight: yes, absolutely, there can sort of skins on locations that user end selection can yield …like channels of place….and can range from pragmatic core to art and play and places between….how this recalibrates the semiotics of map…more than just augmentation as seen as a kind of piggy back on map..map becomes interface and defanged platform if you wil, interestingly my more poetic/philosophic writing led me here too

Tish Shute: I know they are at very different poles of the system but I do wonder how AR can bring some of the level of social agency/interaction that Natalie Jeremijenko works on into a productive interaction with the kind of innovations in Machine learning that Dolores Lab style machine learning!!and others are pioneering?

Jeremy Hight: Natalie’s genius to me is in practical functional tech that also opens deeper questions and even new openings of what is needed..amazing layers in her work that way.. succint yet deep..very deep

Tish Shute: Yes – I a just writing a post about her work – I find it deeply moving the way she has delved into the possibilities to using technology to open us up to our world.  One of the reasons I find distributed AR so interesting is because it will make it possible for all kinds of people to create and use augmentation in their lives and communities.

So to return to how a distributed AR framework could contribute to a project like Trash Track?

Jeremy Hight: what about using it for community, dissent and awareness raising then?  like Natalie’s work but building like a communal work of multiple points, like the old adage of the elephant and the blind men  sorry..metaphor – like one of my points in immersive sight was how one could take augmentation as multiple works sort of turning the faces of a thing or place…and how this would make a larger work even in such a flow so people moving in a space could also build..

what of ar traces left as people move calibrated to user traffic and trash as estimated in an urban space…like it goes back to chris burden in the 70′s making you know that as you turn the turnstyle you are drilling into the foundation and may be the one that collapses the building?

so their movements leave trash. Natalie is all about raising awareness to cause and effect and data , space and ecology. love that.  so maybe …
a feedback loop , artifact and user end responsibility can leave traces …trash…

.. cybernetics vs ecology and human waste

Tish Shute: could you elaborate?

Jeremy Hight: brain fart…that the mass of trash people leave is a piece at a tiime….and how like the space shuttle mission when it was argued first true cybernaut occured….one cord to air for astronaut..one for computer on their back to fix broken bay arm…if there is a way to build on that and in relation to the topic…..how this can go further, that machines do not waste as much…as ar is a means to cybernetic raise awareness..eh..In a sense it is like  the space shuttle mission when arguably the first true cybernaut occurred….one cord to air for astronaut..one for computer on their back to fix broken bay arm…if there is a way to build on that and in relation to the topic…..how this can go further, that machines do not waste as much…as ar is a means to cybernetic raise awareness..eh.. hmmm... sensors etc…wearables too – could be eco awareness with data and machine and human

what about a cloud computing system with a slight ai in the sense of intuitive word cloud and interest scans…..so as one moves through say new york they can be offered new ai data and services as they move ? could also be of eco interests? concerns about urban farming, eco waste, air pollution etc….perhaps with (jeremijenko element here)  sensors placed in locations and these also giving data reads in public areas  with no input but hard data itself……hmm..could be interesting

it can also give info of the carbon footprints (estimated prob unless data is public record somehow) of chain businesses  and data on which are more eco friendly as well as an iconography color coded and icon coded to the best places to go to support greening and eco friendly business?  and the companies could promote themselves on this service to attract eco aware customers who would be seeing them as kindred spirits and helping the
larger effort?

kind of eco mapping..and ar on mobile app

what about sensors that read air pollution levels, levels of solar radiation (to aid with skin protection in shifting light values in a city space..ie put on some skin cream now…), light sensors that detect density and over density in public spaces…to use the old trope in art of reading crowds in a space..but instead could indicate overcrowding, failing infrastructure in public spaces (which is a congestion that leads to greater pollution levels as well as flaws in city planning over time..), and perhaps a tie in to wearables……worn sensors  on smart clothes….this could form a node network of people in the crowds ….and also send data within moving in a space…

here is a kooky thought… what of taking the computing power and data of people moving in a space..and not only get eco data and make available to them levels of
data..but make possibly a roving super computer…crunching the deeper data of people open to this……a hive crunching deeper analysis of the space, scan properties from sensors, and even a game theory esque algorithm of meta data if say 40 people out of 50 hit on a certain spike or reading…and even their input…..I worked in game theory for paleontology in this manner for a time as a teen….a private project……   the reading can lead to a sort of meta read by what hits most consistently..as well as in their input..text of what they experienced, observed,postulated,analyzed even…. this could be really interesting…even if just the last part from collected data and not from any complex branching of servers..

I thought at 19 or so that the flaw in paleontology was in how so many larger theories were shifting exhibitions and larger senses of things like were there pre-historic birds that were mistaken for amphibean and then back again….so why not make a computer program and feed all the papers published into it and see what hits were counted in terms of an emerging meta theory…and landscape of key points being agreed upon…this data would be in a sense both algorithmic and a sort of unspoken dialogue …came from a lot of study of game theory one summer…

hope this makes some sense…I forgot to mention that I originally planned to be a research meteorologist and my plan in middle school or so was to get a phd and develop new software to have a global map and then run models of hypothetical storms across it in real time animations of cloud forms, radar and wind analysis/fields, barometric pressure spaghetti charts etc….and to also do 3d cut away models of storm architectures…so been into visualizations of complex data and mapping for a long time!

Tish Shute: Wow let me think about this one!

I met Stowe Boyd, of Microsyntax.org at Jeff Pulver’s 140 Characters Conference which convened in the middle of a perfect storm for the State of NOW (more mundanely known as the real time web) as thousands of tiny Twitter pipes became a vital conduit for the historic events occurring in Iran (picture on left, Stowe Boyd, from Brian Solis‘ Flickr here, and on the right, Bruce Sterling, presenting at reboot11 from scriptingnews‘ Flickr here).

But, as Clay Shirky pointed out, re Twitter and Iran:

“It’s incredibly messy, and the definitive rules of the game have yet to be written. So yes, we’re seeing the medium invent itself in real time.”

Stowe Boyd is managing director of Microsyntax.org, a non-profit investigating the embedding of structured information within microstreaming applications, particularly Twitter. It is a communitarian project so if you are interested you should get involved – see Stowe’s #140conf. presentation, “The evolution of Microsyntax.” Stowe is an architect of “flow” and a webthropologist of the State of NOW.  I had the opportunity to talk with him at the conference (see the full conversation below). We talked not only about some of the practicalities of implementing microsyntax but about how “the web of flow” produces a fundamental shift in how we communicate, and who we are.  As Stowe Boyd put it:

“You use these tools, and you are changed. And it’s just a question of how long you use them and the longer you use them, the more you use them, the more changed you are. When people shift to a basis of sociality around connection with other people as opposed to mass affiliation, it’s different. It’s completely different. Your whole system of ethics, the way you judge the world and decide what’s important is different. And not only different it’s better. It’s a better way to deal with the world.”

As Wyclef Sean (@wyclef) remarked at #140conf, “Twitter just cuts the middle man in everything.”

At the 140 Characters Conference it was hard not to be captivated by the energy and optimism arising from the successful use of Twitter by Iranians to communicate in the aftermath of the election.  But the subsequent repression in Iran, in which the regime took advantage of central infrastructure controls to silence Iranian twittering (we have similar network technologies in place here in the US), leaves a big question that came to the fore after the conference:

While these real time applications give us the ability to leverage network effects in totally new ways, and they have enormous potential to make our lives better, do we need to give more thought to the infrastructure they rely on?

The videos for the 140Conf are up now. If you haven’t already seen them, after watching Jeff Pulver’s intro to The State of NOW a great place to start is the “Twitter as a News Gathering Tool” (Part 2).  Also see Ann Curry Defends Foreign Correspondents, Twitter; Rick Sanchez Defends CNN and Brian Solis’ post on techcrunch. Christopher R. Weingarten (@1000TimesYes), “Twitter and the End Of Music Criticism,” and Moeed Ahmad’s (@moeed), Gaza in Focus, are two of several must see presentations. The #140Conf was an extraordinary event.  Jeff Pulver orchestrated a brilliant cast of characters and a manifestation of social media “hybrid vigor” that was exhilarating to be part of.

A “Director’s Cut” of #140conf will be re-broadcast (Monday, June 29th and Tuesday, June 30th) at 11AM EST / 8AM PST – http://140conf.com/watchit. Some of the speakers will be tweeting while their session is being re-broadcast (see The Jeff Pulver Blog for more).

(picture above from Brian Solis’ Flickr here)

In a serendipitous convergence of events I found myself in the front row taking photos for Brian Solis (@briansolis) see Brian’s post, “Is Twitter the CNN of the New Media Generation.” I like my photo of Jack Dorsey (@jack) Twitter founder – the lens of my own camera would never have allowed for this one!

I was also sitting close to Stowe Boyd (@stoweboyd), who out of all of attendees at this jam packed event was one of the people I had most hoped to connect with.

Talking with Bruce Sterling about Squelettes, Twitter, Favela Chic, and Gothic High Tech

I have been following the microsyntax.org effort that Stowe has been leading since this post by Bruce Sterling (@bruces) on Pachube Feeds which contained this challenge:

“(((Extra credit for eager ubicomp hackers: combine this [pachube feeds] with Googlewave, then describe it in microsyntax. Hello, 2015!)))”

Stowe pointed out in our conversation at #140conf, that Microsyntax.org is in one sense a very narrow project but on the other hand it’s very broad, because every sort of information that you can imagine is going to be streaming through Twitter and related [real time] applications.

Or as Aaron Straup Cope put it to me: “This is ultimately the “magic word” problem, which is essentially the semweb vs. google-is-smarter-than-you problem.”

There are a bunch of crystal ball posts up at the moment looking into the future of the real time web…. for example, this post on threeminds.organic (via @timoreilly and @buckybit) asking whether we need page rank for people and not just sites…..and this post on readwriteweb that asks is the state of now the harbinger of doom to walled gardens like Facebook. And there seems to be an arms race starting around real time search.

But Bruce Sterling (@bruces) in his cover story for Interactions Magazine examines some of the blinkering on “two inherently forward looking schools of thought and action [design and science fiction].” He writes:

“We have entered an unimagined culture. In this world of search engines and cross-links, of keywords and networks, the solid smokestacks of yesterday’s disciplines have blown out.”

While I was writing up this post, I found myself up at the crack of doom (4 am EST) with insomnia I attribute to a tweet from Mark Vanderbeeken @vanderbeeken which I (@tishshute ) retweeted:

“Internet of Things – An action plan for Europe,” (This EU Doc. cites @agpublic ’s Everyware) http://bit.ly/16uiu3 via @vanderbeeken“

(I wish I had used the new microsyntax in Tweetdeck RE (for more on RE see Stowe Boyd’s post here) then I would have been able to find @vanderbeeken’s original tweet just now.)

So after a quick scan of the EU paper on the internet of things, and in a “here comes everybody” pre-dawn state of mind, craving oracular pronouncement, I impulsively shot an email to Bruce Sterling.

[Note: the following is an asynchronous exchange – not synchronous as a Google Wave would have made possible. Also I have pulled the conversation out of the original email format. Lars and Jens Rasmussen of  Google Wave seem to have hit the nail on the head when they “set out to answer the question: What would email look like if we set out to invent it today?” (see this excellent post by Tim O’Reilly on Google Wave)]

Tish Shute: I shouldn’t be up at 4am EST sending you more questions but I began reading The “Internet of Things – An action plan for Europe,” http://bit.ly/16uiu3 before I went to sleep and woke up thinking: “How can we work on an action plan for everybody?” ((Another highlight of 140Conf. was Kevin Slavin’s talk on “Things that Twitter –  “sensor aesthetics are streamy”)).

Bruce Sterling: *Everybody?  What, all 6,706,993,152 of us?

Tish Shute: How does, “it’s all about the data,” and “google’s smarter than you” thinking versus “bottom up”/”personal informatics”/”sem web” get worked out in the internet of things?

Bruce Sterling: *I’d be guessing via mergers, acquisitions, lawsuits and police crackdowns, but you never know.  You might have a massive financial collapse where innovations like this start coming out of slums and favelas.  I heard such a great term at LIFT last week:  ”Favela Chic.”  That’s when you are totally penniless and without commercial prospects of any kind but still wired to the gills and big on Facebook.

Photo of Bruce Sterling at Lift 2009 by Centralasian

Tish Shute: Could you elaborate on your comment:

“Also, this stuff they’re discussing: this is like all kindsa trouble ten years from now.” (from your post http://www.wired.com/beyond_the_beyond/2009/03/spime-watch-data-shadows/)

Bruce Sterling: *Okay: you know how much trouble SMS messages are in Iran right now, even though ten years ago, cellphones were only for foreigners and rich guys in Iran?  Kinda like that.

Tish Shute: You wrote here: “The idea of living in *abandoned prototypes* or giant failed larval  husks is very contemporary, very New Depression. Very “Favela Chic…”

And:

“Ocasionally squatters move into “squelettes” and bring in some breeze-block, corrugated tin and plastic hoses, transforming squelettes into high-rise favelas. This doesn’t work very well because it’s tough to manage the utilities, especially the water.”

Tish Shute: So what happens when we rely on Google & Twitter repurposed as our main means to access our government?  Not only repressive regimes can cut these utilities off, even though Twitter was asked to delay maintenance so that the Iranian Twitters could keep flowing, Michael Jackson brought Twitter down.

Bruce Sterling: *Google and Twitter aren’t going to last long enough to become main means of an access to government.  It’s not that Google and Twitter go away and we return to a previous status quo, however.  It’s that they are ramshackle digital expedients that get replaced by  even more ramshackle digital expedients.

In the meantime the stuff we used to call “government” gets similarly destabilized.  It’s been privatized, or offshored, or turned into a hollow shell.

Tish: Shute: So is Twitter a squelette (like all our favorite internet platforms, including Google Wave which we haven’t even had a chance to squat yet)? And is microsyntax our breeze-block, plastic hose and corrugated tin-  – very Favela chic but vulnerable to the vagaries of Michael Jackson’s life and death, and deadly shut downs and snooping by repressive regimes that control the underlying utilities? (Squelettes, as Bruce Sterling points out, are:  “one of those coinages like “Prada Goth” that spring out everywhere once they are pointed out.”)

Bruce Sterling: *We can draw a distinction here:  “Gothic High Tech” is the top-end version, while “Favela Chic” is the low-end.  “Gothic High Tech” would be the likes of a “repressive regime” which finds itself forced to conduct cruel, secret, spooky, Guantanamo cyberwars… it’s pretending to transparency, accountability and open elections, while below that surface is a weird, torchlit, Gothic hall of mirrors where invisible hands wreck banks, impoverish the civil population and kidnap people.

It’s “Gothic” because of its magnificent, elaborate appearance — very “Castle of Dracula” — but that no longer maps onto its panicky, extremist, transgressive behavior.

Gothic High Tech doesn’t live in “squelettes.”  Gothic High Tech lives in fancier, more respectable structures called “stuffed animals.”  A stuffed-animal used to be a functional building. From the outside it looks pretty much like it always did, maybe even “conservative.”  Inside it’s half-retrofitted with aging, Frankenstein machineries, already outmoded, rapidly decaying.

A “stuffed animal” might, for instance, be a “savings and loan” where the behavior of the present-day inhabitants involves no actual saving and no actual loaning.  Instead the inhabitants are on television negotiating a position in a crisis narrative and living on bailouts, while, every day, the cobwebs get a little thicker.  “Regulatory capture” is stuffed-animal activity.  “Failed states” and “hollow states” are stuffed animals.

“Favela Chic” is the same basic activity, but with much less money and institutional clout.  In “Favela Chic” nobody bothers to ask for bailouts.  They know the state has failed, or they themselves are engaged in weird activities they prefer to hide from the authorities.   “Favela Chic” lives within openly failed structures, or else in half-structures that are in “permanent beta” and falling down as rapidly as they can be erected.  Favela Chic is bottom-up, open-sourced, heavily networked, subversive and piratical.

There’s a certain amount of class-transition between Gothic High Tech and Favela Chic — like, Twitter was Favela Chic and is heading straight for Gothic High Tech.  But there’s much less transition than there used to be, because of income differentiation — the tiny faction of Gothic moguls “own” what’s left of most of the wealth, which they themselves are rapidly destroying.  The general trend is not toward increasing global prosperity.  The precarity is becoming general.  The Favela beckons for everybody.  That’s where most of the planet’s population lives already, and it’s certainly where most of the young people live.  The idea of a “developing world” needs to be reversed; the end game is in the “developing world” and the rich nations are heading there.

Tish Shute: It seems to me that Twitter and the real time web of flow is a revolution in our means of communication presenting awesome opportunities.  But, are we squatters in an infrastructure that is hard to manage?

Bruce Sterling: *Yes. I’d go farther and say that we are squatters in an infrastructure that methodically destroys previous systems of management.  Especially itself: the closer you are to a revolutionary real-time web flow, the faster you have to reboot.

Tish Shute: And what is the answer to the question at the end of your cover story for Interactions:

“The winds of the Net are full of straws. Who will make the bricks?”

Bruce Sterling: *I frankly have no idea.  The storm-gusts are rising in a hurry and we are in for a whole lot of straws.

*I would point out that, if we could make up out minds about what kind of bricks we wanted, we could make them at tremendous speed.  We’re not helpless: our productive capacity is frankly fantastic.  Clearly we’ve lost the thread and can no longer explain what we’ve done to ourselves or how we get out of our fix.  But we might surprise ourselves.  21st century Favela Chic is no mere favela, and Gothic High Tech isn’t just Gothic, it’s also very high tech.  We’re in a Depression and it’s gonna last, but this is no 1930s Depression.

Talking with Stowe Boyd

Photo from Stowe Boyd’s Flickr stream, “Little” Tower Of Babel, Pieter Bruegel the Younger. It is also a slide from his presentation, “The evolution of Microsyntax.”

[Note: Most of this conversation took part in a busy foyer at #140conf and various people joined in the conversation at different points.  I have cut out these other conversations and tried to maintain the thread of my own questions in the transcription.  But this may have resulted in a sense of choppiness and discontinuity in places.]

Tish Shute: You have been on the front-line of so much web innovation, but, perhaps, you could give me a little back story on how you came to take the lead with microsyntax.org.

Stowe Boyd: Well, I’ve been on twitter 990 days or something. But long before Twitter became a commonplace household word, I’ve been advocating what I’ve been calling flow application, based on the streaming metaphor – the notion that you’d have a stream of updates coming from people that you chose to follow, which is now being called the asymmetric follow model. Years and years ago I postulated that that model was going to come along and completely change all future significant social applications. Back in the late nineties, I introduced a term “Social tools” and said social tools were going to come along and change the way the web worked. So I have a history of being 4 or 5 years ahead of what actually happens.

Microsyntax is sort of an interesting outgrowth of that. In a way it’s a very narrow area, in the sense that it’s focusing on these information patterns, the way that people want to encode information in the twitter stream or in the realtime stream of other apps. So it’s very narrow in the sense that it doesn’t immediately include all sorts of other things like these sports figures talking about how to market their services or whatever. But on the other hand it’s very broad, because every sort of information that you can imagine is going to be streaming through twitter and related applications.

We saw examples today of plants demanding water or DJ’s posting their set lists as they’re playing them, devices or equipment talking about its status, video stream from surveilance cameras. Everything you can possibly imagine will find it’s way in that stream. It’s all going to be encoded in different ways and grappling with that is actually an interesting problem. But more importantly it’s better for us as a community of users if we try to approach it in some systematic fashion. That’s the purpose of Microsyntax.org – this nonprofit. The concept of microsyntax is immediately evident to people who use Twitter, and that is we have a whole bunch of conventions that have emerged, and we have some places where it would be nice if conventions did emerge, but we don’t have them yet. And the idea of creating a nonprofit to do it is a sensible thing to do. So I decided I’ll go along with the request that others have made, because other people asked me to do this. So that’s a little unusual for me.

The Web of Flow

Tish: What first attracted my attention to Microsyntax.org was Bruce Sterling’s post suggesting combining pachube feeds with Googlewave and then describing this in microsyntax. Why do you think Bruce Sterling posed this particular challenge?

Stowe: Well, because he sees that everything is moving into the web of flow. Everything is moving out of the web of pages. In the next ten years we’re going to cease to experience the web as we do now, which is as a bunch of pages and we move around from link to link. And that’s what browsers are about. They help us move from page to page on the web. But Twitter, and before it the minifeed and instant messaging and a handful of other really interesting applications, have suggested a completely different web where information flows from other people to you through streaming mechanisms.

And the really interesting stuff that comes to me now on a daily basis is streaming to me through Twitter, not through my RSS reader, not me wandering around figuring out what to google, news or something. And that’s an indicator of the fact that that’s the hottest, coolest way to do it now, and means that in the future it will be “the way” that it’s done. So there will still be a web of pages out there, but it’ll exist like an archive. And we won’t experience the web that way in general because, “why would I go to the web page and see the guy’s blog post on his page, when it’s been served up to me 16 other ways?” And most importantly I’ve found it initially in some client, because somebody recommended it to me, and I resolved it in a hover window in my Twitter client. I’d never go to the page. I comment on it here…

Tish: I like your framing,  “the web of flow…”

Stowe: Well it’s also that one of the characteristics is the tempo is different. I actually wrote a post about this, that I think it’s fundamentally important. It’s not really gotten much drift yet. I think it’s too hard for people to think this way. They just can’t get it.

The dimension that’s really most interesting is the transition from secret to private to public. The fact that Twitter is inherently public as a default is a breakthrough. I mean there’s nothing else like this. The first time that the idea, except for the blogosphere itself which is the concept it’s built on,  the inherent notion is that you’re publishing stuff and anyone can get access to it. But the tempo thing really matters, the fact that it’s near synchronous so your perception of what you feel like you’re doing is you feel like you’re in a stream of updates from friends. We know that. But the sensation is dramatically different than your close personal relationship with your inbox, which is email. Email is secret, closed, and the sense is the context is that it’s an inbox, like the one on your desk. And you are boxed in by that, and you’re not actually feeling like you’re dealing with people. You feel like you’re dealing with the inbox.

Tish: This was only present in boxes as you say – chat rooms, IM, IRC, MUDs, Virtual Worlds but they all had that realtime experience going on.

Stowe: Yes instant messaging, chat rooms, etc. they were private. You had to invite people. The update paradigm on instant messaging was backwards. It said I want to follow this guys updates, but you had to get his permissin to do it. That seemed like a sensible thing in the mid ’90s when people worried about privacy and so they made it private. And private is not good, actually.

Tish: IRC is exactly like twitter but it’s off in closed worlds…

Stowe: Yes you have to know about them. You can’t just stumble across them, you have to be invited or give the password. It’s another closed model. But instant messaging is the father of all this, or the mother, depending on which way you look at it. But that fundamental last thing, it’s based on a quote by Gabriel García Márquez which is, “All people have three lives. they have a public life, a private life and a secret life.” And we are philosophically moving from a time where things were primarily secret (pre internet) to a time where things were primarily private which is web 1.0 into this new web where things are going to be primarily public and open and immediate. So we are building the scaffolding real fast to allow that to happen. And it’ll take us away from the old web. The old web will go down there. Everything’s built on dirt right? Do you see very much dirt in cities? No. No. The dirt is all concealed. It’s down there. If you want to go find it you can dig underneath the floor, and there’s dirt under there. But most people don’t spend very much time down there we send professionals down there to put plumbing and pipes underneath and we experience the world like this.

Tish: I met Eric Horvitz (Microsoft Researcher) at Where 2.0.  He is interested in community sensing and ideas about how people can share data in a win win way (see here). Do we need to work out ways to make sure people’s relationship to their data is not just to have it harvested by others for profit or repression?

Stowe: I’m interested in this actually. I recently wrote a piece about the governance of Twitter and for the purpose of your question let’s just go along with the premise that Twitter’s going to continue to be benevolent, and everything will be open, and everything will be public and everyone can do whatever they want with it. Well there’s a tremendous amount of things that people will want to do, but most of the things that they will set about doing to begin with will turn out to be irrelevant.

People will want to measure sentiment and all this other stuff, for example. And they’ll do that and they’ll coerce a lot of big brands and so on to pay money for these services. But the thing that’s going on with the now web, my web of flow is that people are disconnecting from self identity based on mass affiliations. So ultimately the more you spend your time doing this, you don’t give a s**t about brands. Nike – I could care less.

So there is defection from the mass media. We heard it today. There’s people here who were like booing these media guys, who think they should be held up as gods because, “Oh I’m one of the first to use Twitter on TV.” Well F*** you, I don’t give a s***. I don’t watch television. Every hour that people spend on the internet is an hour they do not spend watching television. It’s a direct and one to one correlation. Sure people still want to get their fill of whatever, the NBA playoffs, but significantly less than ever before. Which is why they’re increasingly irrelevant.

So the idea that some magicians are going to come along, figure out how to mine this data to find out how I feel about my automobile? I do not have a close personal relationship with an automobile. I don’t. And increasingly people won’t affiliate that way. They won’t bond with their stuff like that. That’s why I say most of this information won’t be helpful. It’ll be interesting sociologically. Webthropologists will be able to make it interesting – and marketing people, who are trying to figure what’s going on, might be able to do the right thing. But if they’re trying to take it and make it do something for them… They’re going to try to take it and use it to change us? To control us? It’s like that line in The Labyrinth,  “you don’t have any power over me anymore.”

Tish: You are actually saying something much more radical than say community sensing or that we need to store our own data. You seem to be saying that in some ways it doesn’t matter whether you store your own data or your data’s in the cloud (although Iran seems to be showing how centralized network control can be a powerful tool of repression).

Stowe: Most of the things that they’re going to try to use it to do won’t work because we’re not the same anymore. It’s inevitable. You use these tools, and you are changed. And it’s just a question of how long you use them and the longer you use them, the more you use them, the more changed you are. When people shift to a basis of sociality around connection with other people as opposed to mass affiliation, it’s different. It’s completely different. Your whole system of ethics, the way you judge the world and decide what’s important, is different. And not only different it’s better. It’s a better way to deal with the world. And these guys are still hoping that the old rules hold, but they don’t. They just won’t.

Tish: This is  rather a broad question. But one of the things that Kevin Slavin brought up in his talk is about things that tweet – your plant is tweeting, your shoes are tweeting, your house is tweeting. Twitter is a natural medium for the internet of things and what Kevin Slavin calls the “streamy aesthetics of sensors.” But with all these things that are tweeting people have had a lot of problems with filtering that kind of flood of tweets.  For example, I may want to listen to a tweet from my plant telling me it needs water when I am actually at home and can do something about it. But I may not want to listen to my plant whining about being thirsty all the time. Can microsyntax help? Or is this a place for those appliances you mentioned earlier?

Stowe:  There’s a whole other category of stuff having to do with priorities – this isn’t really a microsyntax – of different times of day when you’re involved in different activities. You may be more or less interested in different collections of Twitter streams. And the notion of how you go about dealing with that is – it could semi-microsyntactical, but maybe it isn’t at all. Maybe it’s all just having to do with the way that clever client apps work. So maybe if you have a super duper Tweet Deck, and you say it’s evening time and I’m in my evening mode, so a whole bunch get blocked and a different group of people, for example, your Parcheesi evening friends get enabled, and at the weekend when you have time to do house care you listen to your house.

I don’t think this is a microsyntactical issue. I don’t think this is an issue of what’s embedded in the stream except as a notion of priorities. There’s a lot of people who would like to have a mechanism to indicate priority. But I can’t think of any effective way to do it that wouldn’t immediately be abused. Of course anything can be abused. This guy thinks that this is high priority, but maybe once again it’s one of these sort of mutual dimensions where they want to indicate it’s high priority but I say I only believe in priorities from certain people.

But still there might be a case to be made for allowing people to put some kind of indication of priority in a tweet, so that there is a hope that it could rise out of the clutter. I talked about some things that I’m interested in that are just purely operational. One of these things I want to get people to build, in Tweet Deck, but it could be in any kind of a client, I want to be able to say don’t let this tweet go away. So I’m getting them to build the pushpin. So I can put a pushpin in the thing and it’ll stay at the top, or stay at the bottom, wherever I put it. And then I can respond to it later, because if I don’t respond to it right now, in most places it goes bye, and then you’ve got to go search for it – a pain in the ass.

Then I say if I’m going to have pushpins I want to have a record of all the things that I’ve push pinned – a history of pushpins. But it’s all client based. It’s got nothing to do with what’s in the text.

Tish: And knowing how many of your followers had already got a particularly tweet from somewhere else which would be very useful has to be done as an appliance…

Stowe: Yes that’s sort of a downstream metrics kind of thing.

Microsyntax is not the answer to every kind of thing. Like, appropriately dealing with hash tags in a sensible fashion is not purely a function of how we use them. But some of it is the structure itself. That’s why I came up with the subtags model. So everybody at South by South West tagged everything southbysouthwest, so if you searched for it there were 150,000 hits a day. So it was useless. But if people had used the subtags model, or something else like that, you could have searched for the subtag. So you could have searched for south-by-southwest.parties or south-by-southwest.thirtytwo-bit which was a particular party.

And so if you have sensible tools that are doing a better job of aggregating information around more complicated ways of structuring hash information, then we can get past the fact that brute force search just isn’t going to work. It just won’t work. For example somebody going through the stuff from today all the stuff that says #140conf but they want to find just the stuff that had to do with media, they wont be able to do it. They’ll have to do it manually. So some of that is better syntax. But some of it is better tools. I mean somebody should go build a better hashtags.org.

Tish: And in terms of creating a web of flow not all of what we need can been done within the Twitter messages – it has to be done in the client and external applications…

Stowe: Yes, there’s this class of applications that listen very diligently to what you’re doing in Twitter. The primary mechanism of how you influence the app is doing stuff in Twitter. You can always go to the app and look at it and fool with it. But, if in fact, the preponderance of your interaction is, it’s listening or talking to you in Twitter – I call that an appliance, to distinguish it from these other apps. Any external application might provide you with the mechanism to dump information into Twitter, but you have to go to the app to do the primary kinds of interaction. In fact major functionality may not be available at all in Twitter or maybe no functionality, except for like Brightkite allows you to dump stuff into Twitter. But the idea is that primarily you do it there. Or there’s a very limited thing like you get with Brightkite, you can send a message saying, “I’m somewhere.”

Tish: Should location be put into tags?

Stowe: I don’t think that location should be put into tags. In other words, if I talk about Paris, then using hashtags is sensible. Or I’m talking about Sherlock Holmes and his relationship to London. It’s a conceptual thing – like talking about Heaven. It doesn’t actually have to exist on the planet somewhere. But it’s really different if you say I am in New York City right now or the more interesting case I think really is, “I am going to be in Boston colon next week” or June 15 dash 17. And I want that information to be available to everybody or a select group of my friends, or just to myself and have it find it’s way into my calendar. But that’s really different than saying “I’ve always enjoyed it when I visit HASH New York.”

Tish: I liked Kevin Slavin’s  phrase “the streamy aesthetics of sensors.” I guess streamy aesthetics is something you have given a lot of thought to?

Stowe: First of all I read a lot of poetry, so I believe in poetics in reading and writing. But I don’t think punctuation marks really degrade that dramatically. I mean it’s OK to have periods and exclamation marks and commas, and things can still be poetic. I think it’s important to try to dream up microsyntax that doesn’t take your eyes off the content, the stuff that people are really trying to say. So that’s why for example I hate L: as a location queue because anything that has letters in it, if you’re not supposed to say them, – if you’re not mentally supposed to say them, or if you’re not supposed to say them if you read it aloud, causes you to do a stutter step when you’re reading the tweet.

But if you use punctuation marks, special characters at various points or placement conventions, like where do things appear in order in a tweet, those things don’t have the same toe stub, that I think really ugly syntactic conventions would. So it’s possible to make these things pretty. For example I’m testing out trying on various conventions for what do you do with a re-tweet. If you want to re-tweet it, if you actually want to have people see it, and then you want to make your own comment. So the question is how do you separate the two? So, RT – guy’s name and then text. Well then how do you know where his text ends and my text begins. So certain things don’t work for me. I mean like a comma is not enough because there might be a comma in the text. And a period doesn’t work because there might be multiple sentences. So it has to be something else.

Tish: And aren’t there confusions that arise because there are already conventions of usage…

Stowe: Yes, I have problems with angle brackets, for example. Sometimes when the tweets wind up in not particularly smart rendering systems, it gets confused because it thinks they’re html. For example, somebody was using the open angle bracket, and even though it’s just text, and it’s not html, when I took that tweet and put it in a blog post, it thought it was the start of an html tag, and so it disappeared. You could use an html escape character but that’s the kind of thing that causes problems. The other problem is there are other ways that it’s been used a lot. People have used this as the thing to introduce the comment that they’re making after a re-tweet.

Tish: There must be very few characters not being used for other things?

Stowe:  Yes but for example, when we use geoslashes there’s a blank in front of it, or it’s the first character in the tweet – so in that particular example  it is similar because slash is used for other things. But, in all the places where it is used, generally there’s a character that precedes it – like “w/o” for without or a fraction or a long list list of  these options. [Geoslash is microsyntax for user location using slash (‘/’) — as in ‘just arrived /SFO’ or ‘heading to /New York: tomorrow/’ for more see Stowe’s post here.]

When I was rooting around for a character I looked for a long time.  And also I wanted to make sure that the slash was easily reachable on cell phones, which, for example, angle bracket isn’t. So if you’re on a phone and you want to say I’m here – I don’t know how far you have to go on your phone, but it isn’t in the first eight characters of Symbian. I looked carefully to make sure it wasn’t a common character that people use widely in everyday speech like commas and semicolons and exclamation marks, but was still easily used. There are still other alternatives. It’s not the only one. There are cases to be made for all of these things – pros and cons for all of them.

Anyway I was making the case of experimenting with different things for this re-tweet, “Here’s my comment.” And I was trying all sorts of stuff like double colon, I tried all kinds of things I wanted to see what it looked like. So starting this week I used the solid bar, the upright bar. It sets it off. It really feels like there’s a divide. There’s a cleavage point, and that’s that guy and this is this guy. So I’m going to write it up as one of the candidates. Some people use square brackets and many other things. There are many personal conventions but nothing has become a real convention, accepted as the norm.

[ Note: Our conversation ended here as the presentations had resumed at 140 Characters Conference ]

Blair MacIntyre is one of the original pioneers of  augmented reality and an extraordinary amount of creative work is coming out of his Augmented Environments Laboratory at Georgia Tech – see YouTube videos here.  The screenshot below is from, ARhrrrr, a very impressive augmented reality shooter game created at Georgia Tech Augmented Environments Lab and Savannah College of Art and Design, (SCAD- Atlanta), and produced on the NVidia Tegra devkits – watch the demo here.

Blair has spent much of his career working on immersive augmented reality and more recently the integration of augmented reality with mirror worlds. Blair explains:

“I am interested in the intersection of mobile devices – whether they are head mounts or handhelds – and parallel mirror worlds…I think that parallel mirror worlds are a direct manifestation of the intersection of the virtual world we now live in (the web) and geotagging.  As more and more information is tied to place, and as more of our searching become place-based, we will want to do those searches about places we are not at.  A 3D mirror world may provide one interface to that data.  Want to plan your trip to London;  go their virtually and look around, see what is there (both physically and virtually), teleport between areas you want to learn about, and so on.  More interestingly, talk to people who are there now, and retrieve your location-based notes when you are on your trip.”

But, at a time when many augmented reality developers are focusing on AR apps for smart phones, including Blair (the picture on left opening this post is Blair’s augmented reality iphone app ARf), I was interested in finding out from Blair what the state of play was for the real deal Rainbow’s End style AR, as well as the potential he sees in smart phones to mediate meaningful AR experiences.

There is enormous amount of  innovation in mapping our world, see my post, “Location Becomes Oxygen at Where 2.0 and WhereCamp,” and  Ori Inbar’s  Where 2.0. conference roundup. But as Ori notes, to move augmented reality forward:

My point is not a shocker: all we need is to tap into this information and bring it, in context, into people’s field of view.

And this is what Blair MacIntyre’s work is all about.

Talking With Blair MacIntyre

Tish Shute: There do seem to be broader implications to augmented reality today than when this term was first coined. I am interested to have your perspective on how augmented reality may go beyond some of our early definitions?

Blair MacIntyre: I still think the original definition of the term is useful:  media (typically graphics) tightly registered (aligned) with the physical world, in real time.  Many people talk about many things that relate virtual worlds to places, spaces, objects and people.  There is room for many of them, and they don’t all have to “be” augmented reality.  I like using Milgram’s definition of Mixed Reality as everything from the physical world (at one end) to the virtual world at the other;  it’s a spectrum, and augmented reality just sits at one point.

The reason I like the old definition is I believe there is something special about graphics that are tightly, rigidly aligned with the physical world.  When things appear to stick to the world, and an obviously identifiable location, people can start leveraging their natural perceptual, physical and social abilities and interact with the mixed world as they do the physical world.  We’ve found this with the two studies we’ve done of tabletop AR games (Art of Defense and Bragfish);  one key to those games is that the graphics were tightly aligned with identifiable landmarks in the physical world (gameboard).

Art of Defense (pic on left) Bragfish (pic on right)

Tish: I know that you are involved with ISMAR 2009 which is the key US augmented reality conference.  What do you think will be the hot themes, applications, innovations at this year’s conference? Do you think this will be the year that AR really breaks out of eye candy into truly useful and sustained experiences?

Blair: Unfortunately, I won’t be involved this year.  I was supposed to be helping run the technical program, as well as the art/media program, but sickness in my family prevented me from having the time, so I am not helping this year.

First, I would not agree with the implication of the last question — I don’t think AR has just been eye candy up to now.  I do agree that the “high profile” uses of it have largely been that, which is mostly because of the limits of the technology.  I don’t think we’ll see huge changes in that regard by ISMAR this year.  However, we will hopefully see a mixing of communities that hasn’t happened at ISMAR before, and I do believe that this year (independent of ISMAR) we will see more and more AR apps.  Whether they go beyond eye candy is still a question.  I’m hoping that some folks (including myself and other ISMAR folks!) will help push AR in new directions.  But I also expect many folks new to ISMAR and AR to play a big role, because it is this new blood, especially those folks with real problems to solve, new art and game ideas, and a fresh perspective, that will open new doors.

Tish: You have been working on integrating augmented reality with virtual worlds. You mentioned that the way you use Sun’s Wonderland is really about pulling the virtual world into the real world, i.e., Wonderland, “is just a place to put data.”  How is your use of the persistent virtual space different from what we have become accustomed to call virtual worlds?

Blair: The approach we are taking in our project at Georgia Tech is to use the virtual world as the central hub of the information space, and allow the virtual world to be the element that enables distributed workers to collaborate more smoothly.  This is work we are doing with Sun and Steelcase (and the NSF), and is an outgrowth of a project (the InSpace project) that’s been going on for a few years.

What we are trying to do is use mixed reality and ubicomp techniques to pull as much of the physical activity into the virtual world, and then reflect that activity back out to the different participants as best suits their situation.  So, folks in highly instrumented team rooms will collaborate in one way, and their activity will be reflected in the virtual world;  remote participants (e.g., those at home, or in a cafe or hotel) may control their virtual presence in different ways, but the presence of all participants will be reflected back out to the other sides in analogous ways.  We may see ghosts of participants at the interactive displays, or hear their voices in 3D space around us;  everyone will hopefully be able to manipulate content on all displays and tell who is making those changes.

A secondary benefit, I hope, is that by putting the data in the virtual world and making that the place that gives you more powerful and flexible access to the data (e.g., by leveraging space and giving access to history), distributed teams will begin to have the virtual space become a place they go to work, bump into each other and have those casual contacts co-located workers take for granted.

Creating the Information Landscape of the Future

Tish: At the end of my interview with Ori Inbar he said, in order to have a ubiquitous experience “you’ll need to 3d map the world. Google earth like apps are going to help but it is not going to be sufficient. So let’s leverage people. Google became successful in part by making people work with them.  Each time you create a link from your blog to my blog their search engines learn from it.  So let’s find ways to make people create information that can be used for AR.” What ways do you think people can create information that can be used for AR?

Blair: I think the big part of that is the creation of models and environments, the necessary “baseline” for specifying experiences.  Google and Microsoft are clearly working toward this;  recent videos from Microsoft show them starting to move the photosynth work toward Virtual Earth.  Similarly, I came across a page where people are finally starting to mine geotagged Flickr [see my post, “Location Becomes Oxygen,” and here for more on the “The Shape of Alpha” project from Flickr]  images to create models.  It’s that kind of thing that will be useful first;  using the data we all create to enable modeling and (eventually) vision-based tracking in the real world.

After that, it’s a matter of time till more of what we “create” (e.g., Tweets and blog posts and so on) are all geo-referenced;  these will become the information landscape of the future, the kinds of things people think about when they read “Rainbow’s End”.   The big problem will be filtering, searching and sorting.  And, of course, safety and security.

Tish: You are working with Unity3D to research the integration of mobile location based AR with persistent mirror world like spaces.  What has attracted you to Unity? What is the difference between this and your Wonderland project? I know you mentioned. you will be using head-mounted displays are part of this Unity project. What are your goals for this project?

Blair: We started to use Unity3D because it gave us what we wanted in a game engine.  Most importantly, it’s very open and let us trivially expose AR technologies into the editor.  Similarly, it can target the iPhone, so we can begin to work with it on that platform, too.  The biggest problem with creating compelling experiences is content;  and a show stopper for creating content is not getting it into your engine.  Unity has a nice content workflow.

Unity3D is a front end engine, for creating the game;  Wonderland is both a front end, and a backend.  We are actually looking into using the Wonderland backend with Unity as well.  Wonderland also has growing support for doing “real work” in a virtual world, which is key to our other projects.

Eventually, we’ll be using HMD’s.  The goal for the Unity3D project, initially, was to explore what you can do with an AR/VR mirror-world; this is a project are working on with Alcatel-Lucent, and demo’d at CTIA this year.  It’s continuing to grow, though, and now includes a number of our projects, including some work on mobile social AR and soon, some performance and experience design projects in the area of AR ARG’s.  It’s really quite interesting to imagine what you can do when you have an “MMO of the real world” (which we now have for part of campus) that supports both VR-style desktop access simultaneously with mobile AR access.

Tish: Have you taken another look at OpenSim as a possible backend for augmented reality?  Recently I talked to David Levine, IBM and he is thinking about some possibilities to optimize OpenSim to dynamically load a large amount of objects at once (i.e how fast OpenSim can bulk load into an existing sim) and make it better suited to augmented reality/mirror world type projects.

Blair: I haven’t looked at OpenSim recently.  We will probably look at it this summer.

Tish: Why did you select Unity as a good client for augmented reality?

Blair: Unity is a 3D game authoring environment so at some level it is no different from using Ogre, if all the associated stuff was just as well done. It has integrated physics, scripting, debugging, etc. – you can write code in javascript or C# or whatever.   It has a good content pipeline, as well, and supports a range of platforms.

It has simple networking built in, so multiple unity engines can talk to each other but it is not a virtual world platform out of the box – there is no back end …

Tish: Someone described Unity to me as a great client waiting for a great backend? So what are you going to use as a back end?

Blair: There is no real processing except in the client right now.  We will eventually have to create a back end.  We are thinking of using Dark Star because someone on the Sun Wonderland community forums has already built a set of scripts connecting Unity to Darkstar.

But for us, we are not proposing right now to build a real product.  This is research to demonstrate what you could do if you actually had the back end.

Tish: What are the most important aspects of the backend from your POV?

Blair: We want to simulate a variety of the interesting aspects of the back end.  So I very much care about notions of privacy and security and how these sorts of AR/VR Mirror Worlds would work in practice.  But I care about how those things as they impact user experience, not really about how we would really implement them.

Tish: So looking at some of the big problems from the perspective of user experience? Are we are going to go through the same growing pains that the web and VWs have seen, for example, will we have to type in passwords to get into everyone’s little worlds….

Blair: Well you know the SciFi background to this, you’ve mentioned it in other posts on your blog.  Because when you look at the Rainbow’s End model where you have security certificates flying around, that is in effect what cookies and so on are now.  You can authenticate yourself once and then have those certificates hang around. So you can easily imagine how it could be done.  But the big question is how does that change user experience.  There are all kinds of things that start coming into play – like what happens if nearby people see different things – it goes on and on!

Tish: Sounds Like this is very valuable research.  It seems to me that there will be a lot of investment soon in putting the pieces together to do location based markerless AR and it would be nice if we knew more about it from the user experience POV.

Isn’t it vital for a productive intersection between mobile AR and persistent mirror world spaces for us to have markerless AR?  Aren’t we right at the beginning of people really saying yeah markerless AR is doable now? But it seems to me not many people researching or working on fully immersive AR and its integration with mirror worlds?

Blair: I think some of the AR community is thinking about this. There’s probably people who are doing stuff in some other non technical communities. It wouldn’t surprise me to find out that people in the digital performance or ARS electronica world who are thinking a little bit about these sorts of things. Although not necessarily at the level of actually trying to build it, because they probably can’t right now.  But experimenting with the precursors.  My colleagues in digital media like to point out that this is often the purpose of digital art, to point out new directions and push the boundaries.

Obviously Science Fiction has explored the possibilities because that is what Rainbow’s End and the Matrix were all about.

Tish: and Denno Coil…

Blair: There has been some research – people like my adviser Steve Feiner up at Columbia, Mark Billinghurst in New Zealand, myself and people at Graz University in Austria .  But partly it has been so hard to do mobile AR up to now – so many people mock head worn displays and can’t get past current technology – you have had  to be willing to ignore the bulky back packs and cables and batteries and so on.  That is changing which is good.

My current response to the anti-head-mounted display people is if 5 years ago you told me you told me that fabulously dressed people who care about their looks and wear stylish clothes would have had big things hanging from their ears that blink bright blue light, so they could talk on the phone, many of us would have said you were crazy, because it would be ugly and so on.  But because there is an intersection of demonstrable need and benefit…Bluetooth headsets are really useful and the sort of early gestalt feeling that grew up around them – that people who use them are so important that they always have to be in touch, they wear these things – so people accept them.

It will likely be a similar thing with head mounted displays. And I don’t know if it will be that people wearing them so that they can read their mail while driving, god forbid. But it will be something.  And when we get the 2nd generation of the wrap glasses that look more like sun glasses and are not bulky and so on, we will have the potential for them catching on because you will look at them and you will think that the person is wearing because they are doing x…

X might be surfing a virtual world or reading their email or keeping in touch, or being aware. It will happen. But they have to get unbulky enough and there has to be more  than one important application, not just watching TV.

Picture above shows  an outside view of the KARMA AR system;  the knowledge based maintenance system Blair built in his first year of grad school (“first AR system Steve Feiner, Doree Seligmann, and I worked on”).  Blair noted, “The Communications of the ACM paper on it (from 1993) is a pretty widely cited AR paper.”

Tish: I think the need for  full on transparent, immersive, wraparound, Gucci stylish eyewear with a decent field of view are the elephant in the room in terms of realizing the full potential of augmented reality.  There are a few new players in the field Digilens,  Vuzix, others?  What is the progress in this area and what do you hope for in terms of near term solutions?

Blair: I agree with that sentiment.  I think that, in the near term, there is a lot we can do with handhelds, as we’ve been doing in the lab.  However, because it’s awkward and tiring to hold up a device, even a small one, for any length of time, handhelds will only be good for “focused” uses of AR.  Such as the table-top games we’ve been doing, or the constellation viewing app that I heard came our recently for the Android G1.  I don’t even see something like Wikitude as that compelling (beyond the “gee wiz” factor) for a handheld form factor.   Many proposed AR apps only really become compelling when users have constant awareness of them, and that requires a see-through head-worn display.

I’ve seen the mockups of the Vuzix ones;  they seem pretty interesting, and are getting to were early adopters could use them (they will be cheap enough, and will hopefully be good enough).  Microvision’s virtual retinal display is also promising;  the contact lens displays will be the most interesting, if anyone can ever make them work.   I don’t know of anything else out there.

“its not really a killer app you care about, it is the killer existence that all of the technology and small applications taken together facilitate”

Tish: While location based services are accepted now and people are understanding that it is something that opens up a new relationship to everything, we still haven’t found the experience that will get everyone holding up their mobile devices?

Blair: Well that is actually the killer problem.  Gregory Abowd is one of my colleagues who does ubiquitous computing research here at Tech.   Way back when we started the Aware Home project (Aware Home Research Institute at Georgia Tech) when I first got here about ten years ago, there was always this question of what is the killer app.  So Gregory comment in a meeting once that its not really a killer app you care about, it is the killer existence that all of the technology and small applications taken together facilitate. It is not that any one of these AR demos we see right, whether it is seeing your photos in the world or whatever, is important. Its that when taken together, there is enough of a benefit that you would use the whole environment.

In the original context we were talking about an instrumented home, but it is the same thing here with AR.

The problem with the mobile phone as a AR device is that problem of awareness. If I have a head mount on and I walk down the street and there is bunch of probably-not-useful-but-potentially-useful information floating by me, that’s a good thing, because I may see something that is useful or makes me think of something else.  But if I have to hold up my phone to see if something might be interesting nearby, I will never hold up my phone because at the time there is a high probability that there won’t be anything particularly important there.  You might imagine you can get around this by using alerts or something like that, but then you overload whatever alert channel you use.  For example, I forward maybe 5 or 6  people’s updates from Facebook to my phone – started with my wife, a few friends, my brother, and the net result of that is I never get SMSs’ anymore because when my phone buzzes, usually I ignore it because it is probably just somebody’s random Facebook update. So if we start overloading channels like that with “oh there might be something useful here in the real world, if you pick up the phone and look through it you will see it … and I will buzz you.” People  just start ignoring the buzzes.

So it is a very hard problem if you think about the kinds of applications that people always imagine with global AR — names over peoples heads and other random information floating in the world — until you have a head mount and all that information is around you all the time. That is when those sort of applications will actually happen.

Tish: Robert Rice notes: “AR is inherently about who YOU are, WHERE you are, WHAT you are doing, WHAT is around you, etc.” (see my interview with Robert, “Is it ‘OMG Finally’ for Augmented Reality?). And I think the iphone experience has laid the foundation for the increasing desire to experience the network wherever we are – and not be stuck behind a pc.  We cannot perhaps do all we want to do yet. But even in the range of things we can do know, we are not even sure exactly what it is we want to do where yet is it?

“imagine your iphone Facebook client supports AR and that all data on Facebook might be georeferenced – pictures, status updates etc…….”

Blair: Yes that is a huge problem. I have been lucky to be able to teach two fun classes this year that let the students and I start to explore some of the potential that handheld AR might bring.  Last fall I taught a handheld AR game design class — coordinated with a class at the Savanna College of Art and Design’s Atlanta campus — and we had the students build a sequence of prototype handheld AR games, which was a lot of fun.   This spring I taught a mixed reality/augmented reality design class with Jay Bolter (a professor in the School of Literature, Communication, and Culture here at GT).  Jay and I have been teaching this class off and on for about 9 years; this semester we decided to say to the students “imagine your iphone Facebook client supports AR and that all data on Facebook might be georeferenced – pictures, status updates etc…….” and have them do projects aimed at such an environment.

Tish: Not many of our favorite social media today have much sense of location do they? But Flickr  are  utilizing the geo-referenced pictures to create vernacular maps…..The Shape of Alpha

Blair:Yes that is because lots of cameras put geo location data into the exif data so they can extract it…

Some mobile Twitter clients like the one I use in my iphone will let you add your location.  But in general Facebook and other sites don’t have any notion of location. But if you look at all the things people do in Facebook, such as sending gifts and other games, its easy to imagine what these might look like with geo-reference data.  So, the high level project for the class is the groups have to design experiences people might have using mobile AR Facebook.  We told them to assume Facebook as it stands now, but add geolocation and AR to the client.  The class boiled down to “What would you imagine people doing?” So it has been kind of fun.

And we are using Unity for the class too – the same infrastructure I am working on in my research linking mobile AR to persistent immersive mirror world type spaces – and we having the students mock up what a mobile AR Facebook experience would be like.

Tish: Can you describe some of the ideas you class came up with that you think have potential? I know Ori mentioned that from the games class he liked Candy Wars.

Candy Wars

Blair: In the end, they had a nice range of projects in the Spring class.  One created tag clouds out of status messages over spaces, others looked at analogies to virtual pets and gift giving out in the world, one looked at leveraging geolocation to help with crowd-sourced cultural translation, and three groups did straight-up social games.

[See all of the projects from the handheld AR games class on YouTube here]

iphone, Android, or NVidia Tegra devkits or the Texas Instrument’s OMAP3 devkits?

Tish: Is anyone in the class working on Android?

Blair: Nobody is using Android because no-one in the class has the phones. We have ATT microcell infrastructure on campus.  Some ATT people joke that we are better off than them because we have a head office on campus so we can build in the network applications which people even at ATT research can’t do.  But because  we have this infrastructure on campus, and a great relationship with ATT and the other sponsors, we have the ability to provision our own phones without having to pay for long-term contracts, which is vital for research and teaching.

Tish: So does this lock you into the iphone?

Blair: Well the G1 is of course not AT&T but it is GSM so we could probably buy them unlocked and put them on our AT&T network. But the students I work with are much more interested in the iphone right now.

Tish: Is that because the iphone has the market?

Blair: For me the reason I am not interested in the G1 is because you can’t do AR on it – there is Wikitude and a few other apps, but it is all hideously slow.  Worse, because the Java code isn’t compiled like it would be on the desktop, you can’t do computer vision with it, so you can’t do anything particularly interesting on the current commercial G1s.  We could probably take the NVidia Tegra devkits or the Texas Instrument’s OMAP3 devkits (both are chipsets for next gen phones — high end graphics, fast processing),  and install Android on those and we may actually do that yet.  But, it seems like a lot of work right now, for not much benefit.

Augmented Reality shooter game ARrrrr from Georgia Tech and SCAD Atlanta on the NVidia Tegra devkits – watch the demo on YouTube here.

Tish: Everyone seems very excited about the iphone OS 3.0 and the addition of compass. Compass is pretty essential for AR right?

Blair: It is necessary if you can’t do other forms of outdoor tracking, but the problem is that the compass on the G1 isn’t very good, relatively speaking and the iPhone one probably won’t be much better. It does not have very high accuracy, nor is it very fast (compared to, say, the high end 3D orientation sensors we use, from Intersense and MotionNode). As far as I can tell, it doesn’t even give full 3D orientation. I don’t have a G1 (although I have pre-ordered an iPhone 3Gs), but people have told me it only has absolute 2D orientation, so you can only line things up if you are careful.  Your can’t look around arbitrarily…

Tish: You can’t sweep your phone?

Blair: You can look left and right, but if it doesn’t have full 3D orientation, you can’t go up and down. You can’t tilt it in weird directions. It is not fast in the form that you would want to look around quickly.  So it is nice demo.  And it is good for what the Android people use it for which is to let you do your Google street view by looking around, which is actually really useful.

I think there are lots of really useful things you can do with such a compass.

And, it is clear that compass is a necessary feature if we want to do AR.  It’s just not sufficient.

Outdoor Tracking and Markerless AR

Tish: Isn’t it essential for markerless AR? I guess not I just saw this post about SREngine on Augmented Times!

This wasn’t up when we spoke so perhaps you have some comments about what it brings to the table?

Blair: Maybe. The folks at Nokia are working on outdoor tracking, they demoed some stuff at ISMAR last year on the N95 handsets that is all image based.  We are trying to do some work with them, one of my students is working on it.  And probably Microsoft is going to do more on this as well, they had a video up showing that they are also working on vision based techniques.  If you give the phone the equivalent of those panoramic Google Street View images (assuming they are up-to-date) and you are standing at the right place, you don’t really need a compass, you can figure out which way you are looking by looking at the camera video. Ulrich Neumann (USC) did some work on tracking from panorama’s years ago, I don’t know what ever became of it.

Regarding SREngine, that project appears to be a pretty simple first step, but is probably just a demo at this point, and limitations like “only works on static scenes” and “doesn’t work for simple scenes” means it’s probably extracting some simple features out of the image and then matching those to some database.  The trick would be getting this to work on a large scale, where the world changes a lot.   It’s not obvious how to get there.

Tish: So forget RFID for AR…

Blair: RFID is not really useful.

Tish: not at all?

Blair: RFID is useful for telling you what things are near you.  The problem is it doesn’t give you any directional information – it just tells you you’re in range of the tag. So can use it to tell you when you are near a certain product for example.  So it is useful in terms of telling you what thing you are near, and then you can load up a vision system or something else that will recognize that thing.

In that way, it could be useful as a good starting point.

Similarly for computer vision, the compass and the gps are very useful for giving you an initial guess at what you may be looking at that can then speed up the rest of the process.  But, computer vision by itself will not be a complete solution because if I have my panoramic Google Street view (or whatever image database I use for tracking) and you are standing between me and the building -  I am not going to see what I expect to see, I am going to see you.

So I think it is all going to be part of one big package – you are going to see accelerometers, digital compasses, and gps and then combine that with computer vision and other sensors, and then maybe we are going to start getting the things that we have always dreamed about.  I like to show this video from the U. of Cambridge (work done by Gerhard Reitmayr and Tom Drummond) of an outdoor tracking demo because it gives a sense of what will be possible.  Techniques like this will be an ingredient in the future of things.  It becomes especially interesting when you have these highly detailed mirror worlds.  It is sort of one of those chicken and egg problems where if I have an highly detailed model of the world then techniques like they have can be used to track.  But that mirror world needs to be accurate or you can’t use it for tracking, and why would you create the mirror world if you couldn’t track?

Tish: I noticed in your comment to “my interview with Robert Rice” that you said you thought that is was important not to collapse AR into ubicomp – “forgetting what originally inspired us about AR” is, I think if I remember correctly, the suggestion you made. But aren’t ubiquitous computing and AR basically coextensive?

The vision of ubicomp Mike Kuniavsky describes – “sharing data through open APIs and the promise of embedded information processing and networking distributed through the environment” demonstrates how much can be done with very little processing power.” In its most immersive form augmented reality requires a lot of processing power. I think we have all become very conscious about trying minimize levels of consumption.  Can you explain why you think people shouldn’t see AR as the Hummer (energy squandering indulgence) of Ubiquitous Computing?

Blair:  I think there will be a hierarchy of interfaces. You are going to have the rich Rainbow’s End like experience – you are totally submerged in a mixed environment, if you have a head mount on (its not going to be Rainbow’s End for while) but if you don’t have the headmount on that information might be available to you other ways, whether it is a 3D overlay using your handheld or just a 2D mashup with Google maps.  But there will be some circumstances and people who will want to get the compelling experience you can only get with the headmount.

Tish:  Are you doing any research on how all these hierarchies of experiences will fit together – what aspects of this are you looking at?

Blair: The thing that really needs to happen is you need to have this backend architecture that allows you to collect your data from different sources and aggregate it much like the web. Right now Google Earth and Microsoft’s Virtual Earth are much like the old pre-web hyper-text systems that were all centralized. And what we really need is to have the web equivalent where Georgia tech can publish their building models and I.B.M. can publish their building models and their campus models, and your client can aggregate them, as opposed to Microsoft or I.B.M. puts their building models into Google Earth and then somehow you get them out with Google’s google earth browser. That’s just not going to fly.

Tish: so what does it take then to get us to this backend architecture, because I’m in total agreement?

Blair: The nice thing about augmented reality versus virtual reality is that you don’t need everything modeled. You can do interesting AR apps like Wikitude with absolutely no world model.

Tish: So that means we can start with what we have – utilize cloud services without a full blown backend architecture?

Blair: It may very well be that Google Earth and MS Virtual Earth act as a portal because people go and build models and link them with KML, and they can see them in google earth but they can also download the KML’s through some some other channel. So it may be that those things end up being something that feeds some of this along. Then people start seeing a benefit to having these highly accurate models so then you start integrating the Microsoft photosynth stuff and leveraging photographs to generate models.

It’s just keeping up with it and building it in real time is the challenge. A lot of folks think it will be tourist applications where there’s models of times square and models of central park and models of Notre Dame and the big square around that area in paris and along the river and so on, or the models of Italian and Greek history sites – the virtual Rome. As those things start happening and people start building onto the edges, and when Microsoft Photosynth and similar technologies become more pervasive you can start building the models of the world in a semi-automated way from photographs and more structured, intentional drive-by’s and so on. So I think it’ll just sort of happen. And as long there’s a way to have the equivalent of Mosaic for AR, the original open source web browser, that allows you to aggregate all these things. It’s not going to be a Wikitude. It’s not going to be this thing that lets you get a certain kind of data from a specific source, rather it’s the browser that allows you to link through into these data sources.

So it’s that end that interests me. It’s questions like “what is the user experience”, how do we create an interface that allows us to layer all these different kinds of information together such that I can use it for all my things. I imagine that I open up my future iphone and I look through it. The background of the iphone, my screen, is just the camera and it’s always AR.

I want the camera on my phone to always be on, so it’s not just that when I hold it a certain way it switches to camera mode, but literally it’s always in video mode so whenever there’s an AR thing it’s just there in the background.

When we can do that I can have little alerts so when I have my phone open I can look around and see it independent of the buttons and things that I’m tapping and pushing to use the phone. That’ll be a really a different kind of experience.

Of course it is not known yet if the next gen iphone will have an open video API.  And of course, the current camera is pretty low quality, so why would they give it an open API until they put in a better camera?  I am not expecting anything one way or the other until the 3Gs comes out and people start using it.

But there are many things about the iphone 3.0 OS that are hugely important, like the discovery API that allows people to play games with other people nearby, that don’t have much to do with AR.

Tish: You have an iphone AR virtual pet application ARf.

Macrumors wrote it up and suggested that the neg gen iphone will have compass and open video API.  What are your plans for ARf?

Blair: ARf is just a demo right now.  I know what we’d like to do with it, but it would require tons of work;  imagine what it would take to do a multiplayer, social version of Nintendogs?  It’s not clear what we’d really learn by doing that, but there are lots of other game ideas we have that we want to explore.

Tish: I think it was on Twitter where Tim O’Reilly said, “saying everything must have a RFID tag is like saying we can’t recognize each other unless we wear name tags. Look at what’s happening with speech recognition, image recognition et.al. and tell me you really think we need embedded metadata.” What would you say to that?

Blair: I think that whatever extra data is there will be used. So if we put machine readable labels on some objects then they’ll be used if they make the identification and tracking problem easier. But it’s pretty clear that people are already working on tracking and so on.

A lot of these mobile AR apps are clearly putting ideas in people’s minds things that won’t really be doable in the near future. Like being able to look down the aisle of the store and it recognize all of the products. Given the distances and complexity of the scene, the number of pixels devoted to each of those objects, and so on – you just can’t recognize things in that context. But if I’m standing in front of a small set of objects, or looking at one thing, or I’m standing in front of a building, or if I’m in the store and because of the location API — imagine an enhanced location API that can tell me within a few feet where I am, and then combine that with some use of the discovery API that allows the store to tell your device you’re in the toothpaste section. Now you only have to look for different brands of toothpaste. So now you can recognize the big letters “Crest” or whatever. It’s all about constraining the problem.

That’s why I like that particular piece of Drummond’s work, the tracking web site I mentioned above. The general tracking problem of looking around and recognizing objects and tracking is still impossible. But if I know roughly what direction I’m looking in and I have a good estimate of my position, and I have models of what I should be seeing when I look in that direction, then it becomes a tractable problem. And so it’s not that a compass and a GPS are 100% necessary. But if you have them it certainly makes things possible that you wouldn’t otherwise be able to do.

Imagine for example  if there’s a new version of GPS, I just noticed that some of the new satellites going up have this new L5 channel. There’s the L1 & L2 signals  that the military and civilian ones use and they added this civilian L5 signal, which should make GPS more accurate. I haven’t found anything online that says how much more accurate.

But someday, hopefully, all GPS will get to be the quality of survey-grade GPS. Right now, if you get an RTK GPS from one of these companies that make the survey grade GPS systems, they give you position estimates in the range of two centimeters, and update 10 to 20 times a second. When you have that kind of positional accuracy combined with the kind of orientational accuracy you get from the orientation sensors we use in the lab from Intersense and MotionNode, everything is easier because you’ve pretty much got absolute position. You put that into a phone and now when I look up, it’s still not perfectly aligned because there will still be errors (especially in orientation, since the compasses are affected by metal and other magnetic noise). But it does mean if you and I are standing 5 feet apart from each other and look at each other, I can pretty much put a little smiley face above your head. Whereas now, with GPS, if I look at you and we’re 5 feet apart our GPS’s might think we’re on the opposite side of each other because they’re only accurate to two to five meters.

And that depending on the time of day and weather!

Putting RFID tags everywhere is easy; the problem is the readers – they currently require lots of power and they have a limited range.  Sprinkling RFID tags everywhere is fine. But you have to be able to activate those tags and read back the signal.  In certain contexts it works.

Tish: And one final question!  What do you think can be done re beginning to think about standards for AR.  Is there a meaningful discussion going on yet? Thomas Wrobel left this comment on my blog rcently and I was wondering what your position was on some of the ideas he raises?

Wrobel wrote, “The AR has to come to the users, they cant keep needing to download unique bits of software for every bit of content! We need an AR Browsing standard that lets users log into an out of channels (like IRC) and toggle them as layers on their visual view (like Photoshop).Channels need to be public or private, hosted online (making them shared spaces) or offline (private spaces). They need to be able to be both open (chat channel) or closed (city map channel) as needed. Created by anyone anywhere. Really IRC itself provides a great starting point. Most data doesn’t need to be persistent, after all. I look forward too seeing the world though new eyes.I only hope I will be toggling layers rather then alt+tabbing and only seeing one “reality addition” at a time.”

Blair: I agree with him, in principle.  But, I’m not sure there’s a point yet.  It can’t hurt to try, of course, from a research perspective, and I’m interested in the experience such an infrastructure would enable (as we’ve talked about already).

The biggest news at Where 2.0, 2009 came from the Yahoo! Geo Technologies Group. Tyler Bell, announced Yahoo! Placemaker and the opening up of the GeoPlanet data set, “all of the WOEIDs [Where On Earth (WOE) IDs] available as a free download under Creative Commons in June” (see Brady Forrest’s post for more details).

WhereCamp 2009 was held immediately after Where 2.0 and was a great place to chew on the events and ideas of Where 2.0.  In the picture above Anselm Hook addresses the WhereCamp morning circle in the courtyard outside the Social Text offices in Palo Alto. Anselm pointed out to me:

“there are interesting implications of placemaker in combination with other yahoo assets – in particular YQL – placemaker by itself is neat – but placemaker combined with everything else is a natural missing piece that is a big enabler.  Yahoo has been impressive.”

With all the Geo platform power available to us now, also (also see New Geo for Devs from Google I/O), there isn’t a shadow of a doubt in my mind Brady is right when he said, just before the Where 2009 conference: “Location is no longer a differentiator it’s going to become oxygen” (quote from WebMonkey).

The Yahoo! GeoPlanet team at WhereCamp – Tyler Bell, (talking to Brady Forrest in picture on the left) is sporting his spatial junkies T-Shirt. Photo on right, Aaron Cope, Tyler Bell, Martin Barnes, Gary Gale.

WhereCamp was alive with key figures from the social geography movement who knew the power of these new tools (see some of my photos of WhereCamp on Flickr here).

The importance of the Yahoo! announcement really became clear to me at WhereCamp where I attended sessions all day Saturday including the Curating Big Data Session led by Tom Carden, Stamen Design and Aaron Straup Cope, Flickr, (see Aaron’s slides from his Where 2.0 presentation on “The Shape of Alpha” here and video here).

Anselm Hook, a prime mover for WhereCamp, is a leading philosopher of place making and veteran software developer who led Platial engineering and is now at web consultancy http://makerlab.com. If you missed Anselm at WhereCamp he will be presenting on, Ubiquitous Angels at The OpenSource Bridge, Portland, Oregon, June 17th -19th, 2009.

Anselm describes where he thinks the challenges are:

“We should be mapping information that in some ways has been historically unmappable because it is 1) not valued or is 2) actively seen as threatening or is 3) simply too hard to map using traditional tools.”

The WhereCamp Schedule

The Shape of Alpha

Screen capture from Aaron’s Where 2.0 presentation on “The Shape of Alpha. Original photo from Flickr user “NickIsConfused”.

Aaron Straup Copes’s work on “The Shape of Alpha” puts key questions about curating big data center stage.

Firstly, the exploration of what it means to curate/collaborate over meaning from “the abundance of data produced in the precise but distant language of machines” (also see The Interpretation of Bias (and the bias of interpretation). The Shape of Alpha uses a process of reverse-geocoding to translate machine-generated geographic data into place names that people can understand and relate to.

The shapefiles are built with nothing but geotagged photos and some code called clustr (written by the brilliant  Schuyler Erie – co-author of Mapping Hacks). Anyone can make these shapefiles. You can get the shapefiles out of the  Flickr API. Aaron has been keying off WOEIDs (Where On Earth (WOE) IDs) but as Aaron noted you can key off anything you like – tags are an obvious choice.

Wow! You can reinvent mapping with this stuff.

Very importantly, “The Shape of Alpha,” tells us something about how we relate to place versus location. The emotions, disputes and behavior related to place also emerge through crowd sourced corrections.  For more see this very evocative post by Aaron about corrections and treating airports as cities.  There is a glorious thread/riff and ode to the genius of  J. G. Ballard pursued by Aaron and Dan Catt in their posts (also see Dan Catt’s, J.G. Ballard, Flickr, naked singularities and 3-letter airport codes, and Aaron pointed me to this brilliant “geo-detective work” on Concrete Island, by Mike Bonsall .

Dan Catt created geobloggers and “seeded the geotagging community around the Web.” I met Reverend Dan Catt (Twitter @revdancatt ) at Where 2.0 when he was kind enough to share part of his seat so I could join a very interesting discussion with Aaron on The Shape of Alpha.

As Aaron points out they decided to treat “the airport itself as the town…”  not (only) because they admired the work of J.G. Ballard,  “but because it is the right thing to do.”

Dan Catt has excellent blog posts “describing the nuts and bolts of how ‘corrections’ works.”  Aaron points out,  “in the nerdier of the two Dan sums it up nicely by saying”:

“On a slightly more philosophical level, it’s a never ending process. We’ll never reach a point where we can say “Right that’s in, all borders between places have been decided.” But what we should end up with are boundaries as defined by Flickr users.

…

For us, it’s a first small step into an experiment, and actually a pretty big experiment as we’re potentially accepting “corrections” from our millions and millions of users. We’re not quite sure how it’ll all turn out, but we’re armed with Maths, Algorithms and kitten photos.”

Psychosynthography – “Wearing Geography as a Perfume”

Psychosynthography screen capture from Aaron Straup Cope’s Where 2.0 presentation . Original photo from Flickr user,  “NiteLynx.”

As I mentioned before, many of the ideas raised at Where 2.0 were unpacked and worked through at WhereCamp. For example, Aaron introduced a word psychosynthography in the last 24 seconds of his talk at Where 2.0.

So I spent as much time as I could listening to Aaron at WhereCamp, and asking him about psychosynthography and more (post of this interview upcoming).

Aaron urged the Where 2.0 audience to pay attention to the Psychogeography movement seeded by Guy Debord, and “to wear geography like a perfume.”

Joseph Hart writes in a “New Way of Walking” psychogeography is:

“a whole toy box full of playful, inventive strategies for exploring cities…just about anything that takes pedestrians off their predictable paths and jolts them into a new awareness of the urban landscape.”

Curating Big Data

Tom Carden, Stamen, (picture above) paired with Aaron for the Curating Big Data session. Tom noted:

“The Curating Big Data session for me was an attempt to learn from other attendees (as opposed to teach/lead, as with the Stamen session, “Real Time Web-Based Visualization and Mapping”).  Also, it was an excuse to get Aaron to recap parts of the Flickr Shapefile story for WhereCamp folks, and to get *input* on how to do more things like it. I was a bit disappointed that nobody had really good examples for us, but I was happy with Brad Stenger’s suggestion to look into the upcoming census data as a relevant area.”

Aaron’s work on the The Shape of Alpha and The Corrections project shows, as Tom noted:

“what you can do once you have 150 million geotagged photos, and millions of users who are willing to say I took this thing here and my name for that place is …..”

And part of the significance of opening up the GeoPlanet data set is that now:

“we can try and start talking about the same places, as far as, [for example], these shape files go. So if you are interested in what comes out of the Flickr shape files project and but you also have your own opinion about what shape those places are so the IDs have be open you have to be sure that you are talking about the same thing in the first place.”

And, as Tom pointed out, collaborating over geo data informs us about curating any big dataset:

“it should lead to an overarching discussion about any kind of dataset geo or otherwise and ways in which we can talk about it, and think about patterns for improving that data, for collaborating, even on things like cleanup.”

Warp speed geo-genius Andrew Turner, Fortius One, took these excellent notes for the “Real Time Web-Based Visualization and Mapping” (on left) and “Curating Big Data” (on the right).

On my way to Where 2.0 I took the train from SFO to San Jose which was a delight but a little slower than I imagined. So, unfortunately, I arrived on Tuesday just after Michal Migurski (Stamen Design), Shawn Allen (Stamen Design) presented  Maps from Scratch: Online Maps from the Ground Up. This was on my MUST attend list and it was a wonderful opportunity to get into, “Real Time Web-Based Visualization and Mapping.”   I did get a chance to talk to Michal and Shawn a bit later in the conference but I will try to catch up with them soon for an in depth story.  Below is  Shawn Allen’s map of overlapping data sets from, “Trees, cabs and crime in San Francisco:”

Another follow up I am really looking forward to making is with Liz Barry and her work on S+EM, “an environmental mapping and social networking design project that links New York City trees with the people who care for them” (also see, Creating a Greener San Francisco Tree by Tree).  Also I got a chance to talk to another fellow New Yorker (we have to travel to the West Coast to find time to chat!), John Geraci of DIY City who presented DIY City:  An Operating System for Cities.

Machine Intelligence and Human Intelligence

Aaron Cope, Flickr, on the left is talking to Andrew Turner on the right the CTO of FortiusOne (see Andrew’s presentation at Where 2.0, “Your Own Private Geo Cloud”)

Many of the most interesting conversations happened in between sessions at WhereCamp and Where 2.0.

I caught this one in which Aaron Cope and Andrew Turner where discussing some of ideas Aaron raised in his presentation, “Capacity planning for meaning in the age of personal informatics” (see Aaron’s blog post, Tree planting and tree hugging in the age of personal informatics). The core question they were discussing was what happens when you wire the world at the scale people are talking about and it breaks… Aaron argues that you already have a whole class of people in systems operations that can tell us a lot about how to answer this question.

Ryan and Anselm shared the pulpit for the morning circle pulpit with Ross Mayfield of Social Text who was the generous host to WhereCamp.

Social Reality Mining

“As it stands today, we have no idea what terms and limits of a cloud based citizenship of the Google Caliphate will entail and curtail. Some amalgam of post-secular cosmopolitanism, agonistic radical democracy, and post-rational actor microecomics, largely driven by intersecting petabyte at-hand datasets and mutant strains of Abrahamaic monotheism. But specifically, what is governance (let alone government) within this?” from Benjamin Bratton’s talk at ETech 2009 (picture above), Undesigning the Emergency: Against Prophylactic Urban Membranes.

The other big take away from WhereWeek – Where 2.0 and WhereCamp, was not so much news, but a confirmation of something that has been pretty clear for a while now. (Check out Brady’s posts on reality mining at Where 2.0 last year).

We are moving headlong into the era of reality mining with all its myriad possibilities from: “hedonistic optimization” (this term came from Stig Hackvan when I asked him about some of the ideas central to the HeadMap Manifesto -more about HeadMap later in this post); to new forms of marketing (social reality mining the inside to predict if someone is going to trade business cards in the next 120 seconds – Alex “Sandy” Pentland, MIT, Where 2.0);  to stuff that matters to save us from mass extinction like distributed sustainability – greening production and consumption and our cities; to open government;  empowering indigenous communities (also see Rebecca Moore’s Indigenous Mapping: Emerging Cultures on the Geoweb Presentation); and not to be forgotten, the troubling possibility of new forms of social control.

Smart phones are powerful networked sensor devices in the palm of our hand

As Sandy Pentland MIT pointed out in his Where 2.0 keynote, “Reality Mining for Companies, or, How Social Networks Network Best,” mobile phones have created an ubiquitous instrumented reality that goes way deeper than location awareness. Smart phones are powerful networked sensor devices in the palm of our hand that know a lot more about us than location. With proximity, motion, (accelerometers), voice, images, call logs, email – what is enabled is not just knowing where people are but knowing more about them.

Many of the issues raised by Adam Greenfield in Everyware and in my interview with Adam were on my mind during WhereWeek, also questions that were distilled and explored in this presentation by Matt Jones last year, Polite, Pertinent, and… Pretty: Designing for the New-wave of Personal Informatics and Timo Arnall’s presentation, The Web in the World.

Google Wave, Pachube  Feeds, Sensor Networks and Microsyntax!

Visualizing 24 hours of Pachube logs, feeds all around the world -  built with Processing.

I found myself really wishing Pachube founder Usman Haque had been able to come to Where 2.0 this year – Usman was originally on the Where 2.0 schedule but had to drop out. My small contribution to WhereCamp was to discuss Pachube, Natural Fuse and OpenShaspa in the, Urban Eco-Managment session (see my interview with Pachube Founder, Usman Haque here).

Pachube announced – mapping mobile feeds in realtime, with 3d datastream value time & location based graphing just before Where 2.0.

And, as I was writing up this post, I was delighted to see this post by Bruce Sterling on Pachube Feeds and his challenge, offering:

“(((Extra credit for eager ubicomp hackers: combine this [pachube feeds] with Googlewave, then describe it in microsyntax. Hello, 2015!)))”

Also Anselm Hook, who has an extensive background in video game development, made an interesting point about Google Wave to me:

“btw – there is a preexisting metaphor for the wave – the wave is notable in that it is making the web like a videogame – its bringing real time many participant shared interaction to the web”

“Jens, Lars, and team re-imagined email and instant-messaging in a connected world, a world in which messages no longer need to be sent from one place to another, but could become a conversation in the cloud. Effectively, a message (a wave) is a shared communications space with elements drawn from email, instant messaging, social networking, and even wikis.”

For more on microsyntax see microsyntax.org

Aaron pointed out to me re microsyntax:

“This is ultimately the “magic word” problem, which is essentially the semweb vs. google-is-smarter-than-you problem.”

I will have some more questions for Aaron on the the “magic word” problem in my upcoming interview post.  At the moment I am busy studying some of the thoughts in these links.

http://delicious.com/straup/magicwords

http://www.slideshare.net/straup/the-papernet/22

http://www.xml.com/pub/a/2005/02/16/edfg.html

http://xtech06.usefulinc.com/schedule/paper/135

Privacy: Towards a Win Win and Community Sensing

While a key element of  Yahoo! Geo Technologies portfolio of platforms, FireEagle, not only gives an important set of tools to allow people to “share their location with sites and services through the Web or a mobile device” but also offers up some vital privacy tools, the community sensing work of Eric Horvitz takes privacy and data sharing into new terrain.

Eric didn’t have time to discuss his privacy work in his Where 2.0 presentation, Where, When, Why, and How: Directions in Machine Learning and Reasoning about Location, – it came up in his very last slide. But I ran up after his talk with my trusty old ipod recorder in hand, and got the part we missed! Fascinating stuff that will be the subject of an upcoming interview post. Here’s a little taste of what is to come. Eric describes one of the directions his team will be exploring.

“One thing I want to do, on our research team, I’d like to develop something very simple for people to use. A challenging problem with privacy is usability and controls. Aunt Polly and Uncle Herbie just don’t get all these authentication controls and sliders, nor do they want to invest in figuring them out. They also don’t get why they’re being asked with pop up windows to yes or no to various questions and so on. One Idea is having a useable privacy lens, that you can hold up anywhere and it tells you what you’re showing anybody or any organization, what does the world know about you. And you would like to have buttons to turn sharing off for some items. You’d also like to have a way to go back in time and view prior sharing and logging over periods of time, and to have buttons to push to say erase that segment of your logs.”

Understanding the social implications of what it means to live in an instrumented world is a topic that we cannot afford not think about. But luckily there are lot of people who have been thinking pretty deeply about this for a while now.

And I did my best at both Where 2.0 and WhereCamp to seek out as many of geothinkers as I could, and do interviews wherever possible (I have not had time to mention everyone I talked to in this post but hopefully all the interviews will get on Ugotrade soon!)

HeadMap Manifesto

In the bar of The Fairmont on the last night of Where 2.0, I heard some of the history of Where 2.0, GeoWanking, and The HeadMap Manifesto from Sophia Parafina, Director of Operations for OpenGeo and Rich Gibson, programmer, GeoWanker,  Gigapanner and co-author of Mapping Hacks with Schuyler Erie and Jo Walsh (Jo did a lot of key early work on bottom up urban informatics but unfortunately couldn’t make it to WhereWeek this year).

Check Gigapan.org out! “The GigaPanSM process allows users to upload, share, and explore brilliant gigapixel+ panoramas from around the globe.”

Also I interviewed Paul Ramsey, Senior Consultant, OpenGeo, so more on OpenGeo is upcoming (see Paul’s Where ReCap). Justin Deoliveira (OpenGeo) and  Sophia Parafina did a session, GeoServer, GeoWebCache + OpenLayers: The OpenGeo Stack, which unfortunately I missed as it was before I arrived Tuesday.

I met Rich Gibson at Etech 2009 playing Werewolf and Rich introduced me to his co-author on Mapping Hacks and alpha geek supreme, Schuyler Erie, who also wrote the clustr code that The Shape of Alpha uses.

Joshua Schachter founder of Delicious and the GeoWanking mailing list, [and GEOURL - and MemePool!] now at Google came to WhereCamp and was mobbed by a small crowd eager to get their hands on one of the developer G Phones he was handing out from a large box.

GeoWanking, which is now run by O’Reilly Media, has been the incubator for all things location aware and “neogeography” discussions since 2003 – check out ‘sproke for a Paleogeography vs Neogeography (which, as Sophia notes, was a common topic of discussion at Where 2.0) smack down in which geowanking rules in the form of a list traffic comparison.

Sophia and Rich shared some of their perspective on the early days of GeoWanking and the creation of the HeadMap Manifesto with me and pointed me to many other people to talk to. The prime mover of the Headmap manifesto, Ben Russell, has retired from the scene – perhaps bored by seeing a radical vision gone thoroughly mainstream, or exhausted by the rigors of carrying an idea through the early blue sky years, or just s simply doing something else? I don’t know.

The HeadMap Manifesto is still vibrant today even as much of what it envisaged has already been realized. HeadMap assembled the future in a poetry of fragments:

“you can search for sadness in new york people within a mile of each other who have never met stop what they are doing and organize spontaneously to help with some task or other.”

Anselm explained to me what powered all this social cartography revolution, from his POV, was actually IRC.

“We had a channel on IRC called “#geo”.  And many of us met there.  I met Ben Russell at MathEngine in the UK. Ben and I were fascinated by the future of maps.  Ben, Jo and I met Schuyler, Dav, Dan Brickley (who worked for Tim Berner’s Lee who invented the Web), Rich Gibson, Joshua Schachter (who was just a geek at Morgan Stanley at the time ) … and the snowball took off….  many others.

We stormed ETECH ( Schuyler met Jo there).  We got invited to FooCamp. Schuyler was married to Jo by Marc Powell (Food Genome) and lived at his house.  We pushed so hard on the social cartography revolution.

I did a spinny globe for geourl – a project by some hacker named Joshua Schachter…  we were all friends for years and we had never even met.”

“Can AR researchers harness these new approaches to index reality?”

Radiohead’s laser (as opposed to video) clip made using Lidar

If you have read my interview with Ori Inbar, you will know how excited I was to attend The Mobile Reality panel.  The video is up and it is really awesome to hear Raven Zachary (on twitter @ravenme) get into the fray with augmented reality.

The main take away for me from the Mobile Reality panel was that we shouldn’t get too hung up on the difficulties of achieving fully immersive visual augmented reality and twiddle our thumbs waiting for the long anticipated sexy lightweight eyeware – which is still in a coming soon phase (for more on immersive augmented reality see my upcoming interview with Blair MacIntyre). Because, in the meantime, there are plenty of delightful and useful ways to augment our experience of the world – and not all of these augmented realities rely soley on smart phones as John S. Zeleck showed in his presentation on “Wearable Sensory Substitution Device for Navigation.” Also I had an interesting discussion at lunch with Ori Inbar about the use of audio for augmented reality projects.

Where 2.0 clearly demonstrated that we have an unprecedented amount of information from mapping our world, Ori Inbar noted in his conference roundup. Ori writes:

“My point is not a shocker: all we need is to tap into this information and bring it, in context, into people’s field of view.”

As Ori noted Earthmine and Velodyne’s Lidar showed off two new approaches to mapping the world that have potential to create new opportunities for augmented reality:

“Earthmine uses its own camera-based device to index reality, at the street level, one pixel at a time. They have just announced Wild Style City an application that allows anyone to create virtual graffitis on top of designated public spaces. However, at this point, you can only experience it on a pc!”

Lidar, Ori notes, has also embarked on a mission to map the outdoors. But, the question Ori highlights is:

“Can AR researchers harness these new approaches to index reality?”

Brady Forrest inspects John S. Zelek’s “Wearable Sensory Substitution Device for Navigation” at Where Fair before putting it on and being guided by sensory nudges at the cardinal points in the belt.

Coolest Mobile Locative Media App. at Where Fair

Atsushi Shionozaki of Place Engine – “a core technology that enables a device equipped with Wi-Fi such as a laptop PC or smart phone to determine its current location,” demoed the coolest location aware mobile app in Where Fair – Oedo Yokai. Working with ethnologist, Dr. Hiro Kubota and artist Atsushi Morioka, “Oedo Yokai” is Koozyt’s “first attempt to cross IT (Location Information) and Folkloristics.”

“The Japanese “Yokai” are known to dwell and appear at specific locations. They can frequently be seen within the grounds of shrines and temples, believed to be the border between this world and the afterlife, or in more common places like on a hill or at a crossroads. If the “Yokai” symbolize the mystery, legend, and lore associated with places, as our interests fade from actual locations, the rol, es they play in modern day society will diminish, and the “Yokai” might then cease to appear at all.”

I love this idea of bringing the ancient spirits of place back into our lives with our new tools of location awareness.

Odeo Yokai also reminds me of Aaron Straup Cope’s work on “the idea of every spot being a “history box” which he explained is “one of the threads behind the ‘nearby’ project at Flickr.”

The Food Genome

I cannot end this roundup of WhereWeek without a mention of The Food Genome.

“Food Genome is a big hungry brain that scours the internet, trying to learn everything there is to know about food.”

Watch out for the upcoming launch of this project, it stole the show with an exciting presentation at WhereCamp. You can follow @foodgenome on Twitter now.

To get one of the gorgeous Food Genome brochures you had to ask Mark Powell a good question. Notice an eager hand reaching out in the picture below. I asked, “how would the basic building blocks of the food genome be licensed?” I got my brochure and a rain check on an answer to my question.

The Ubiquitous Media Studio

Another highlight of WhereCamp was hearing from Gene Becker about his new project, Ubiquitous Media Studio which will be located in Palo Alto. The project is still in the early stages of devlopment but it sounds really exciting. I am looking forward to being involved from East Coast.  If you’re curious where this is going, follow @ubistudio on Twitter to stay updated.

Recently, I talked to Ori Inbar (above), formerly senior vice- president at SAP.  Ori is on a mission to make augmented reality commercially successful not in 5, 10, or 15 years, but now. Ori is the founder of Pookatak Games – a video game company, “with a vision to upgrade the way people experience the world.” Ori will be participating May 20th, in O’Reilly’s Where 2.0 panel, “Mobile Reality” -  an event not to be missed IMO.

The taste for computing anywhere anytime has entered human culture via the iphone and is spreading like chocolate cake and pizza at a preschool party (see why the iPhone changed everything).  And while the full flowering of the next step is yet to come – computing anywhere, anytime by anyone and anything (“the internet of things”), our love for these first devices capable of being mediating artifacts for ubiquitous computing (Adam Greenfield) is a vital first step to free us from our tethers to computer screens, and fulfill the promise of augmented reality.

If you need more convincing on the pivotal role augmented reality will play as the web moves into the world, check out Tim O’Reilly’s recent comments in this video clip posted on Augmented Times and here early last year.

From another perspective, the gloomy specter of economic and environmental catastrophe  is driving a movement to “infuse intelligence into the way the world work’s.” But the challenge for a smart planet is not just about making environments smart, it is about using smart environments to enable people to act smarter (see my interview with Adam Greenfield).

We need a rapid upgrade in both the way the world works, and the way we experience the world.

((Note:  It is time to read (if you haven’t already) Bruce Sterling’s Caryatids (Cory Doctorow’s book of the year for 2009) “as a software design manual” (see Julian Bleeker) because Caryatids reveals the Gordian knots of human folly, greed, compassion and desire entwined in near future designs for technologies to save the world.))

Ori Inbar, worked with Shai Agassi (Shai is now leading the world changing Better Place ) driving Netweaver from a mere concept to a “major, major business for SAP.” So Ori has already been through the cycle of working in a very small startup and growing it into a billion dollar business.  He has both the experience and the passion to realize his vision for augmented reality.

At Pookatak, he explains :

“We design “reality experiences” that make users’ immediate environments more significant to them. We wish to free young and old from getting lost in front of the screen. By delivering the world’s information to people’s field of view, and by weaving real world objects into interactive narratives, we help people rediscover the real world.”

Pookatak will release their first game this summer. Currently it is under wraps. But Ori gives us some glimpses of what is to come in the interview below.

In addition to founding Pookatak, Ori is involved in a broader effort to move augmented reality forward. On his blog, Games Alfresco – he recently welcomed a new partner, Rouli Nir, Ori has focused his eye of wisdom on every significant recent advance in Augmented Reality (check out this essence of Ori’s thinking in a fast paced video presentation for WARM ‘09).

Also Ori is one of the organizers of the interactive media track at ISMAR 2009.  At ISMAR this year, Ori explained, “we are trying to bring in people that develop interactive experiences for consumers, beyond the traditional attendees coming from a research perspective.”

In the interview below, Ori explains much of his thinking on how augmented reality will become commercially successful.  Enjoy it, think about it, and share it. And most importantly, if you can, get involved with ISMAR 2009.

Ori  has inspired me to participate in ISMAR this year.  Ori pointed out:

The call for papers is on, and this year it targets well beyond the typical research papers audience and into interactive media and art folks.

There are plenty of opportunities such as:

Art Gallery

Demonstrations

Tutorial

Workshops

It’s a huge opportunity to shape the emergence of augmented reality.

Interview With Ori Inbar

Making Augmented Reality Commercially Successful

Tish Shute: You are considered a key trail blazer in AR and you have the go to blog for augmented reality!  What are the most important lessons you have learned researching, writing, and developing AR in the last couple of years?

Ori Inbar: You need to have a vision. You need to know where this is going to go in ten or fifteen or twenty years. But you’ve got to start with something really simple that makes use of the technology you have on hand. And do something that is practical, that people will like, and something they would actually want to buy. Its as simple as that. I’m currently looking at what we could do with existing technology. First of all, you have to put it in front of people. Right now most people have never heard about the term augmented reality. Go into the street, and ask 100 people about it, maybe 2 would know about it. So you need to put it in front of people because most people think it’s still science fiction or a special effect you see in movies, not something you can experience in real life.

Tish: It seems to me to that for augmented reality applications to become popular with existing technology the key breakthrough would be getting people to hold up their phones. What are the obstacles to getting people to use their mobile devices like this?

Ori: There’s a really nice cartoon by Tonchidot (below) – the Japanese company behind the Sekai Camera. It’s an illustration showing the evolution of man, from ape to man (holding a cell phone looking down), to the developed man holding a device like a camera – in front of its eyes.

Which is exactly what you’re talking about. People ask, “are people going to walk with this like that all day long?” Probably not. I mean you have to build it in a way that doesn’t require them to hold it like that all the time. People are used to this gesture with the ubiquitous digital cameras. I tested one of my prototypes on a two and a half year old girl. She had no problem holding it just like she holds a camera.

Tish: Blair MacIntyre mentioned, “The problem with the mobile phone as a AR device is a problem of awareness,” i.e., you have to have a way of letting people know when there’s something interesting wherever they are. One of the issues regarding this is if you get too many alerts, then you tune them out.

Ori: First of all Blair is one of the people in academia that get it. Because he looks at it from an experience perspective. Not just as an interesting technical problem to solve. Let’s start with getting people to enjoy this new experience. The AR demos so far were mostly eye candies, and mostly for advertising – the GE AR ad created a lot of buzz; but you look at it for 10 seconds and you forget about it.  You need to build something that people would want to experience over time and would be willing to pay for. I think that’s the big test, right?

Now in terms of having a ubiquitous experience where you’re continously connected, it doesn’t have to be an overwhelming experience. Just like some of the social media tools we’re using today, we decide when to connect, and we filter out the trash. You could get alerts only for things that really matter to you, not for everything that happens in your immediate environment.

There will be many layers of information, and it’ll be up to you to pick the ones you want to experience. The real benefit is that you get the information in your own field of view and in context of where you are or what you do.

Tish: So what are you working on these days?

Ori: We are working on a little app that targets a very different audience than what you’d expect: pre schoolers. We think we can encourage them to get away from a PC or TV screen and learn something while playing – in the real world. You’ll hear more about it as soon as this summer. Nuff said.

But, it is a small application that will run on the iPhone. People ask how many pre-schoolers own iPhones? Well, their parents do.

Tish: Yes there are certainly many New York kids with iPhones – my kid now has my old iphone.  He has pretty much switched from playing games on his DS to the iPhone. I noticed in your WARM video you place a big emphasis on AR as something that will get kids away from screens and engaged with reality.  This is something parents will approve of!

Ori: Yes I saw something really interesting at my kids’ party one day; they were all sitting around the room – looking down at their own DS screens.  You could play the DS anywhere, but kids would usually play it on the sofa, looking at the screen, isolated from the world. With an iPhone and a camera, and the application we’re producing, reality becomes part of the game. Yes that makes it all of a sudden much more interesting for parents. Because kids are spending so much time in front of the screen, all of a sudden they’re something that will encourage them to interact with real objects, real things. Every parent I’ve talked to loves that idea.

Tish: Yes that is what is cool about the work of Kati London – I think I saw someone say this on Twitter, “Kati puts the computer in the game not the game in the computer.”

Ori: Yes, kids are spending more time in front of games and the computer because it’s more interesting. It captivates them with “game pleasures ” that tap into their brain’s dopamine circuitry – constantly seeking reward and satisfaction. So you’re not going to be able to tell them to go back to playing in reality without these pleasures. We have to study these mechanics from games and bring them into reality. It’s about programming real life; and augmented reality helps you achieve that.

Here’s an example: cause and effect; in a game when you do something you always get an immediate effect. You’re good, you get a reward. You’re not good, you get a cue to improve. In real life you do things and you could wait 2 or 3 years until you actually get feedback (if you’re lucky). Augmented Reality allows you to bring these mechanics into the real world. I think that’s going to help kids rediscover reality, in a new sense, which is what every parent is dreaming about.

Tish: I don’t know how much you can say about your app. But in regard to doing augmented reality on the iPhone.. there’s no compass. Is this a limitation?

Ori: True, no compass yet. But the camera gives you a lot of information that you can interact with. When you run the application, you see the world in front of you, and if the app can recognize real life objects – it can put virtual elements on top of it.

Tish: But not with any accuracy unless you’re using markers. Are you using markers?

Ori: We’re using natural feature recognition. It doesn’t have to be an ugly looking marker. It can be any image.

Tish: So you’re using image recognition. Are you working with one of these image recognition startup companies (list here )?

Ori: We’re working with one of those. What’s unique about it is it runs very nicely on any cell phone, and on the iPhone it works the best. For this first app, it doesn’t really matter where you are physically; the geolocation is not part of the experience.

Tish: For a truly engaging AR experience we will need more of a backend than is currently available?

Ori: I call the backend the cloud, where you have all this information and ways to access it from anywhere. Actually I think it’s become pretty mature today. If you look at the different elements required to enable an augmented reality experience to work, you have – first – the user whose always in the center. Then you have the lens. The lens can be an iPhone, or glasses, even a projector. The lens allows you to watch, sense and track information in the real world: people, places, things. Then in the backend you have the cloud where you store and retrieve information.

So if you look at the maturity of these different elements, I think the cloud is in pretty good shape. Because there’s so much information we’re collecting and storing. Anything from Google, Wikipedia, Facebook, all that kind of stuff, it’s a lot of useful information you can access from anywhere using APIs. And a lot of it is also starting to include geolocation information. Take Loopt or Google’s friends service that allows you to see where your friends are and what they’re doing. There’s tons of information out there and it’s pretty easy to access it. Now what do you do with it is the question?

Wikitude is such a simple and brilliant application and nobody thought about doing it until this guy from Salzburg did. It doesn’t have any sophisticated visual tracking. It knows your position and it’s simply looking at the angle you’re pointing to. Based on these parameters it brings information from Wikipedia that pertains to your field of view. So most of it was already there. It’s just a matter of connecting the pieces in an experience that is valuable for people.

Tish: It is the uptake of even a very simple technology that puts the magic in it.

Ori:  Yes, take Twitter. If you go to its homepage it looks like a very simple boring app but it is something that is both enjoyable and very useful to people.

Why you should participate in ISMAR 2009

Tish: I know that you are involved in organizing  ISMAR (picture above from Ori’s post on “ISMAR 2009: The World’s Best Augmented Reality Event…,“) and there is a call out for papers and for volunteers, can you tell me more about it?

Ori: Yes, we hope to have the first ISMAR where we practice what we have just discussed: let’s build on all the research invested so far and instead of thinking only about 5-10 years from now, let’s see what we can do today. So we are bringing people in from other disciplines – artists, interactive media developers and people from the entertainment industry.  The goal is to use the technology to make something interesting for people – again, something that people would buy, and making it commercially successful.  Many people either don’t know about ISMAR because in the past it was a pure engineering-orientated event and people  from a commercial perspective of AR weren’t attracted to it.  The Chair of the Event this year is based in Florida and he is going to bring in a lot of people from the entertainment industry such as Disney. I think this will transform this event into something more like SIGGRAPH – more of an industry event.  As one of the organizers of the interactive media track we are trying to bring in people that want to build applications for consumers.

Tish: In terms of AR applications what are the flagships today?

Ori: There are very few because it’s just the beginning. There’s one tiny studio in France called Int 13 . They’ve created maybe the first commercial game running on a mobile device using AR technology. It’s called Kweekies. It was one of the contenders for the Nokia Mobile innovation awards. They were one of the ten finalists, but they didn’t win it. It’s looks really cool. It’s somethng that runs on your desk, with a marker. Many AR folks say markers are the past, markers are ugly. But it’s still a cool experience. I think people will go for it.

Tish: Yes I think we will have to look to small companies that are free to think creatively to lead the way.  It seems many games companies are tied up pulling off huge big budget projects and enterprise is still catching up on how to use social media!

Ori: Yes, last year I was in the game development conference (GDC); there was no mention of augmented reality – not on the exhibition floor, none of the sessions, nobody talked about it. I was stunned. Then this year, there was a little a change. There were like three demos on the exhibition floor, Metaio, Vuzix and a Dutch company called Beyond Reality.  And then there was Blair’s talk, which was very very cool. The room was packed with people. And after the talk there were dozens of people lining up to talk with him about the topic. There was definitely interest, but still on the very edge. The video game industry is still a hit driven business and publishers spend upward of 20-30 million dollar to create the best AAA game possible. They just can’t take the risk. So it’s going to come from smaller companies, from outsiders coming in with a vision and understanding on how to put the AR pieces together to create a totally new experience.

Tish: But the basic tool set is there isn’t it?

Ori: I talked to some folks at the games developer conference, many folks with MMO background, and they have great ideas about AR. It’s great to see different people with different views on what’s needed first. “Joe the Programmer” had this idea of creating a small piece of hardware that you can put in every house and provide accurate geospatial information in your home. That could  open up many opportunities for AR experiences in homes.

Tish: Don’t you think we have enormous resources in terms of image databases that provide a great basis for augmented reality.  I was talking to Aaron Cope at ETech about The Shape of Alpha – Flickr’s vernacular mapping project using all the geotagged photos in Flickr. That is such cool project. Aaron will be speaking at Where 2.0 also.

Ori: Think of Google Earth. Google Earth leveraged communities to basically map all the major cities around the world into 3D models. And that is an essential step to be able to do augmented reality outdoors. Because if you had to model everything from scratch, it wouldn’t be realistic.

Augmented Reality and Becoming Greener.

Tish: I am really interested in how AR interfaces might be useful to some of the emerging energy identity/metering projects like AMEE and WATTZON because I think it is very important that people have very intuitive, immediate, and enjoyable ways to relate to energy data so they can make greener choices.

Ori: Back in the day I had an idea to build an Augmented Reality application to become greener. You look at things around your home with the camera and it  recognizes its green gas footprint and makes recommendations to reduce it.  I guess it was a bit too early to do that based on visual recognition alone…you’d need  additional sensors that would provide related information about what you are looking at.

Tish: Well as there is more interest in Green technology do you think we may see VC interest in some green AR projects now?

Ori: I talked to some of the investment folks, Angels as well as VC’s about AR and they had no clue what it is. There’s a need for a whole lot of education. And there are no proof points (as in successful investments in this domain), and counter to popular belief – they don’t like risk so much…

Tish: And consumer adoption must lead the way, right?

Ori: Just like with every emerging technology in history, people never bought the technology, they bought the content, the apps, the benefits that came on top of the technology. Whether it was VHS winning over Beta Max, or BluRay winning over HD. It’s always because of more/better content. Look at the video game console war: Xbox, and Nintendo did better than Sony just because they had more and better games. Even Windows was a success thanks to its applications. People bought it for the applications not the OS. The content is the first to drive demand.

Tish: One of the challenges to giving people new ways to relate to their energy consumption is that you can just have them looking at graphs of how bad they have been in the past you – that may make them feel bad but that doesn’t necessarily give them ways or motivation to change. There perhaps needs to be more immediate relationship to the data to facilitate change. I think the mantra for optimization of anything from energy usage to supply chains is timely, actionable data?

Ori: There are a lot of ideas about measuring information and displaying it to people. For example, the Prius hybrid car, one of its interesting features – which is kind of game like – is a constant display of your current fuel consumption. That alone changes how people drive because they try to beat the “Score” and as a result conserve more fuel. That model can be applied to our homes…

Tish: Yes that is something I am very interested in. I have been following several projects in this area – one of my favorites is the Arduino, Current Cost/Tweetawatt, Pachube integrations I saw at Homecamp.

You joined a start up with Shai Agassi which was bought out by SAP right? He has a brilliant approach with Better Place.

Ori:  I think what’s really unique about Better Place’s approach is that he doesn’t require people to change their behavior. People are still going to have their own cars. They’ll be able to drive as far as they want, and for the same (or lower cost). Its not necessarily about a new technology, electric cars have been around for a long time but there was no way people were going to be limited by the 50 or 70 mile range and Better Place is solving that problem. With its infrastructure of charging spots and battery switching stations, drivers are going to be able to drive anywhere. And it’ll be similar to having to stop once in a while to refuel your car. The price maybe even lower than what you pay today for your transportation needs – and you’ll stop generating green gas. It’s a clever way of taking technology to a whole new level without changing the behavior of people.

Tish: Better Place is a classic example of things as a service isn’t it?  It is basically a utility company.

Ori: It is similar to a phone carrier model.  You pay for a membership that gives you access to the car (equivalent to the phone) and electricity (equivalent to the phone line) for the same price of fuel cost today. And as bonus you get to save the world.

How the iphone changed the game for AR – and the iphone versus Android

Picture from Ori’s post, “GDC 2009: Why the iphone changed everything”

Ori: And back to AR, you have to take the same approach, because nobody’s wants to don those huge head mounted displays or backpacks. You have to take advantage of people’s current behavior: they already carry their iPhones or similar devices.

Tish: As we discussed, you just have to get people raising up their phones and looking through them when that is a useful thing to do. Both Wikitude and Nathan Freitas’s graffiti app were enough to get me interested in the evolutionary step of raising my phone! Nathan’s graffiti app is nice. You leave a marker for your graffiti so other people can find view/add their own – a nice primal experience like pissing on the lamp post to let your pack know where you’ve been.  Also the graffiti app taps into a long history of  NYC street culture around tagging and graffiti art (see my interview, “Is it OMG finally for Augmented Reality?”).

Ori: The app store has fundamentally changed the mobile gaming industry. Last year they were in shambles. There was no growth. Everybody was complaining, “we can’t handle it, there’s a million phones, and you have to test it on each phone. And carriers suck, they don’t care about sharing and promoting your content. Everything was bad. This year mobile gaming is the hottest thing. And it’s all because of the iPhone. It changed the game.

Tish: How do you think Android is going to get traction against the iphone?

Ori: Well the number one thing is the form factor – the iPhone is just much cooler than the G1. Its OK but it doesn’t have the same feel. People thought it was going to be easy to clone the iPhone but none of the attempts succeeded so far.

Tish: How much does it matter for AR not being able to runs things persistently in the background on the iphone?

Ori: Actually they have add a such a capability in OS 3.  You can now make use of a background service.

Tish: OS 3 will open up new possibilities for AR?

Ori: The access to the video API is still not public.  But there is a new Microsoft application – Microsoft Tag that makes use of that API which means it is probably OK to use it.

Tish: (I ask Ori for his card and he shows me how to read it with my iphone.) Oh nice you have an AR card, of course!

In Search of Pong for Augmented Reality

Tish: So how will AR begin to, as Blair’s friend put’s it, “facilitate a killer existence,” particularly as we are probably looking at some new and perhaps pricey hardware?

Ori: You could take the Better Place approach. We’re going to give you a great experience and we’ll include the devices as part of that experience for the same price. Let’s say you subscribe to an AR experience  which offers access to multiuser, support, and all the information you need wherever you go – exactly according to the vision. You pay for a subscription on a monthly basis and included in that cost we give you a better device that offers a  better AR experience. It’s following the phone carrier approach, but in a good way.

But first of all we do need our Pong! I was sitting with a couple of AR game enthusiasts at the GDC and we were asking ourselves, “how do we create the first pong for AR?”

Was Pong a multiplayer game? Not necessarily! Did it connect to the network? No! We have to create the first dot in a long line of dots that will bring us to our destination.

Tish: You haven’t seen a Pong yet have you?

Ori: Not yet. I mean there’s maybe a handful of games and apps out there, but I don’t think any of them is a Pong yet. Still, it’s getting closer.

Tish: Kati London is doing some very interesting work on bringing games into reality, isn’t she?

Ori: Yes, she works with Frank Lanz at Area/Code. He teaches at NYU and has designed games for the “Come Out and Play” festival here in Manhattan. And a lot of these games are actually low tech.

Tish: Yes I have a big alternate reality game blog brewing that I haven’t had time to write yet!

Ori: The city is the gameboard is their slogan. It’s going to be a great playground for AR games. The city becomes a theme park. The city could become an even bigger touristic attraction. People will come to the city to be part of these games. So you’re having thousands of people running around the city playing all sorts of games from laser-tag style to history adventures, to treasure hunts.

Composing Reality

Tish: So why haven’t you focused on one of these kinds of games with your company?

Ori: We have a couple of scenarios along these lines that we’re planning for 2010-11. But first focus on what’s possible today.

Tish: And what’s stopping you from doing those kind of games today?

Ori: Many things. The devices are not there yet, location services are not accurate enough, ubiquitous sensors are not  there yet.

Tish: You think alternate reality gaming needs more “ubiquity” than is currently available?

Ori: Not necessarily. People are doing alternate reality games with no “ubiquity” at all. But my interest is to add the visual aspect. I believe humans are mostly driven visually.

Jane McGonigal said in a talk at GDC, that AR would allow us to program reality, which is exactly how I look at it. Once you can recognize things, some of it with WiFi and RFID and all sorts of sensors. But visual sensors is always going to be the ultimate way to recognize things. And once you recognize things and know what they are, and can pull information about those things (or people and places) from the internet, you can program it (visually). You could program it to be fictional, like in a video game, or it could be programmed as non-fictional, like a documentary. And that allows you to do things that before were unimaginable.

Tish: But you can’t forget the visual, it is primary the connection to peoples’ primary sensory relationships.

Ori: Yes, it’s like you go to a grocery store and you pick your vegetables, a lot of it is by sight and by touch. And what if you could also see just by looking at it that it’s from a local store, and that it’s organic?

Tish: It goes beyond overlays really?

Ori: By the way, I don’t like the term ‘overlay’. I know that’s how it looks: you either overlay or superimpose, but I’m still searching for a better term. A term I prefer to use is “composing reality”. Just like painters, they use brushstrokes and colors and compose a painting. We need to take the real element and the virtual element and compose them into something new. It’s not just about slapping one on top of the other.

Tish: yes I think the idea of dashboards is not so appealing.

Pookatak Games

Tish: Do you want to explain the evolution of your company? You have an interesting history of success with high end enterprise applications.

Ori: Since I was a kid I wanted to invent and create things. When I discovered software, that was a really cool way of actually creating things from nothing. From thin air; and you can do it very quickly. That’s what brought me into software. But I was always looking for the intersection between technology and art. Looking for ways to bring these things together. In the early nineties virtual reality was doing it. It had the appeal of cutting edge technology that can be combined with art. But then, as we all know, it crashed. So I joined Shai Agassi’s startup (who is now doing Better Place) back in the early nineties. I was one of the first employees in his startup which was developing multimedia products. I was leading the development of one of its flagship product. At some point we realized the technology could be great for an enterprise environment.

It was a really great experience. First going through this cycle from a very small startup and growing into this multi billion dollar business. I was responsible for defining and marketing SAP’s platform, which was called Netweaver. It was just an idea when we joined SAP and by the time I left it was a major, major business for SAP. I learned about the challenges of building a platform. No matter what purpose you’re building it for, it typically has similar rules. It’s definitely not just about the technology; the content that comes with it is really key to making a platform successful.

The third part of this platform trifecta is the community. If you don’t build a community, you won’t get the critical mass required for adoption. It may be your own platform but it’s not necessarily the people’s platform. That experience is very key to what we’re doing today. Now, a new industry is being born on the basis of a remarkable technology. But to drive adoption, first we’ll need good content. The content will be created using today’s technology with internal tools developed to simplify the process. Next step would be to make the tools used internally – available to other developers. Help scale the industry, enable innovation on a larger scale. That way we have a chance to create a platform. So it isn’t really just about my company. I’m so passionate about augmented reality, I want to it to become a healthy and successful industry for the next 5, 10, 15 years.

Tish: Yes I am so ready to be liberated from the sitting behind a computing screen! And I know that all this hardware is murdering the environment.

Ori: There’s ‘s the book by Rolf Hainich which is called “The End Of Hardware. ” It’s about hardware for augmented-reality. Once you use goggles or other AR interfaces you eliminate the need for screens, laptops, etc. It’s going to be great for the environment. You have read Rainbow’s End, right? According to the book in few years there will barely be any (visible) hardware. At least it’ll have a much smaller footprint for the environment. And it’ll touch every aspect of life, everything you do. It’ll change the way you interact with the world.

The Illusive Eyewear for Immersive AR.

Friend of Ori’s in San Francisco wearing retro AR goggles (from Games Alfresco, Ori’s roundup of GDC 2009)

Tish:OK lets talk about goggles.

Ori: Goggles are going to happen, we want to be hands free.

It’s going to happen because it’s just a more intuitive way to use this technology. But above all it has to look cool. Because if it’s not, if it’s a big headset, then maybe a small percent of the population might use it, but most people won’t. It has to look like an accessory, like new cool eyeglasses that you just must wear.

I recently talked to a friend, who runs an industrial design firm, and has experience in designing such glasses for companies like Microvision and Lumux. He says that when you try to bring the images so close to our eyes – there are some really hard problems to solve. Otherwise it can become really annoying and cause dizzyness.

But I’m optimistic. I believe it’s going to happen 3 to 5 years from now. It’s already starting now: Vuzix announced goggles that will be available this year. Some AR apps that are going to take advantage of next year. Initially only a fraction of the population will use it. And that’s going to help advance it and make it better and better. But it’s going to take time until it reaches the mass market.

Tish: In virtual worlds we have seen, I think, a lot of mistakes in terms of reinventing the wheel and producing too many proprietary versions of the same thing and not enough concerted effort on standards and open platforms that could create a vibrant ecosystem.  How can augmented reality not make the same mistakes?

Ori: There are some early AR open source efforts ARTookit, ARtag but it is not a movement yet.  One of the things we’re trying to do at ISMAR this year is to put together  discussions around key industry issues, such as standards. Some people say it’s too early, you have to have a defacto standard to start from. But pretty soon it’s going to be too late. Just like with virtual worlds, all of a sudden you have all these islands that don’t talk to each other. Why get to that point if we can plan to avoid it? Let’s start thinking about it right now. On the other front there are devices. There are pockets of people working on adapting devices for AR, second guessing the hardware companies. Why not get them together with the Intels and Nvidias of the world, and discuss what this device should be able to do. And then compete to make it happen.

Tish: How much luck are you having with this discussion part?

Ori: People are very interested in doing this. We proposed these panels for ISMAR. And I’ve got some key people already on board. They have tons of input, they want to get involved. We’ll see how much we can actually get out of it.

Tish: In virtual worlds it was a while before vibrant opensource communities developed.  OpenSim has I think been the breakthrough community in this regard.

Ori: You have to think about the elements up front. The dream job is to architect the industry. Say we agree on the required pieces. Then we could help the right companies succeed in delivering the pieces. Next, we have to collaborate so that these pieces talk to each other. And eventually these communication methods will become defacto standards and most developers will adopt it.

Tish: So I’m going to put you in the role. You’ve got your dream job. You’re going to architect this community. So what are the key pieces and where would you like to see the open source communities take hold first?

Ori: Open source will not be exclusive. It’s going to live side by side with proprietary technology.

The key pieces? You have the user at the center. And the user interacts with a lens. The lens includes both the hardware and the software. And then the lens senses and interacts with the world, which includes people, things and places. And these people-things-places emit information – about who they are, where they are, what they’re doing, etc  – which is then stored in the cloud.

And then you have the content providers, the people and companies, composers who weave AR experiences through the pieces we mentioned before. These composers need a platform that glues these pieces together. Pieces of the platform will be on the lens, and in the world, and in the cloud. If you manage to remove the frictions, and connect these pieces into an experience that people like – then you have a platform. What the platform does it reduces the overhead and accelerates innovation.

Tish: Another problem virtual worlds faced in their development was their isolation from the world wide web.  Will augmented reality avoid this plight?

Ori:  Yes, I believe the key, like you said before, is not to reinvent the wheel. The cloud is already there.  Take Wikitude for example, all Mobilizy had to do is build  a relatively simple client app, connected to wikipedia, and all of a sudden it offered a wealth of information in your field of view.

I think we can learn a lot from web 2.0. For example, in order to have a ubiquitous experience like Robert Rice and others are striving for, you’ll need to 3d map the world. Google earth like apps are going to help but it is not going to be sufficient. So let’s leverage people. Google became successful in part by making people work with them.  Each time you create a link from your blog to my blog their search engines learn from it.  So let’s find ways to make people create information that can be used for AR.

Ori Inbar directed Wiki Mouse – a WIKI Film co-created by a swarm of movie makers around the world.

ETech 2009 was all about making interesting and deeply socially effective technological interventions in the world. And dematerializing products into services seemed to be one of the most powerful concepts elaborated there to accomplish this.  Mike Kuniavsky in his presentation, “The dotted-line world, shadows, services, subscriptions,” noted:

“There’s great opportunity here to create an ecology of services embodied as robust, valuable, exciting new tools with focused, limited functionality, tied together with item-level identification and wireless networks. Whole classes of things that can enrich our lives and bank accounts are now possible thanks to the way ubiquitous computing interweaves services and devices at an intimate, everyday level….

We now have the technology to create whole new classes of tools for living in a way that is more useful and fun for individuals, more sustainable for society, and more profitable for companies. That way is to recognize the connectedness of all everyday things, and to build on it, rather than ignoring it.”

The picture opening this post is from Mike’s presentation (see Mike’s blog for  a PDF with all of the images and notes (884 PDF), and the original presentation description).

An ecosystem using  item-level identification, wireless networking, and data visualization is evolving that links everyday objects to information about those objects – what Kuniavsky calls their “information shadow.”  Because every object can be uniquely identified and that identification can be associated with a cluster of metadata, it “exists simultaneously in the physical world and in the world of data.”

Mike mentioned Tom Coates’ “Age of Point-At Things” blog post to say that although Tom was talking about TV listings data, the same ideas can be applied to anything that’s uniquely identified. Also, Mike noted, he often references Ulla-Maaria Mutanen’s Thinglink project and her observation about Amazon ASINs to explain this concept which is, of course, closely related to the internet of things.

Until recently, Mike explained, accessing the information shadow was difficult. The world of objects and the world of  information shadows were separated by the difficulty of getting at the information. But now, increasingly:

“we can instantaneously see the world of information shadows as we’re interacting with the world of objects.”

Mike’s is not only conceptualizing these ideas, his company with partner Tod E. Kurt, ThingM, is producing hardware that will enable this vision.

“We’re a ubiquitous computing consumer electronics company, which sounds fancy, but we’re pretty small. We design, manufacture and sell ubicomp hardware.”

ThingM may be small now but they are at the leading edge of huge transformation.  When asked, “How do you see the near-future city working with ubiquitous computing…” Adam Greenfield put it succinctly to Lalie Nicolas for Le Hub’s Ludigo project:

“I would go so far as to say that there will be no area or domain of urban activity that is not somehow disassembled and recomposed as a digital, networked, interactive process over the next few years. Objects, buildings and spaces will be reconceived as network resources; cars, subways and bicycles will be reimagined as on-demand mobility services; human communities are already well on the way to becoming self-conscious ‘social networks.’”

For the rest of this short interview see Adam’s post, and for my recent long interview with Adam see here.

“‘Almost everything in this room is in a landfill, but just doesn’t know it yet.’  This needs to change”

(Tim O’Reilly responding on Twitter to a quote from @AlexSteffen‘s talk)

Chart above from Jeremy Faludi’s presentation Priorities for a Greener World: If You Could Design Anything, What Should You Do? Presentation [PDF]

Interconnecting themes at ETech,  Inhabitat noted, “formed bridges between luminary speakers from a variety of backgrounds, as Alex Steffen, Mary Lou Jepsen, Jeremy Faludi, and others reinforced the need to create repairable, open-source, long lasting products, reveal energy usage, and pursue forward-thinking strategies for a greener tomorrow.” But Jeremy Faludi, a sustainable design strategist and researcher, put the design challenge most directly:

“If you really care you need to dematerialize, turn products into services…”

The idea of data shadows has been a part of the conversation in ubiquitous computing for a long time (since Marshall McLuhan perhaps?).  But, at ETech 2009, it seemed to have come of age.

It came up again and again, in the need to dematerialize stuff that seemed to be part of every conversation, from Faludi’s comments on the amount of toxic mining waste created in the manufacture of one laptop, to Raffi Krikorian’s presentation of Wattzon’s Embodied Energy Database (see slides here), and AMEE founder, Gavin Stark’s presentation, (also see Gavin’s blog on Energy Identity here).

The path to dematerializing the burdensome stuff that spells doom for our environment was not only presented conceptually and in creative solutions to specific problems (e.g. ThingM) at ETech. There were also hands on workshops (see my post on the two I attended) from Maker gurus, who were also often to be found in the Makershed, providing opportunities to experiment with and prototype your own solutions (my hat is off to Brady Forrest and the ETech committee for pulling all this together).

Connecting the dots…

In the wake of an “econolypse,” (neologism pulled from Bruce Sterling’s twitter feed -  @bruces) and on the eve of environmental catastrophe, we may well have, as Adam Greenfield said to me here, “seriously screwed the pooch.”

But that does not mean we should not do everything we can to try to save the day.

And in the serendipity peculiar to a conference, I was talking in the corridor to Gavin Starks of AMEE who is working to create “the world’s energy meter” (on the right in the picture below), and Tony Mak from O’Reilly AlphaTech Ventures (to Gavin’s right), and Usman Haque of Pachube (on Tony’s right) - see my earlier interview with Usman here), when Tim O’Reilly (far left) came by with Steven Levy of Wired  (to Tim’s left).  More on Pachube, WattzOn, AMEE and Path Intelligence and how these projects may connect in an upcoming post.  Path Intelligence like AMEE is funded by the O’Reilly Venture group.

And no sooner had I snapped the photo below, Mike Kuniavsky arrived.

It seemed such an historic meeting, I asked everyone if I could switch my recorder on.

Tim had just been explaining how the concept of “data shadows” fit with something he’d learned from Gavin in a breakfast conversation.  Gavin was talking about what AMEE is learning from smart meter data collected from 1.2 million homes in the UK.  The energy signature from each device is so unique that you can tell not only the make and model of major appliances in each home, but its age.   Gavin is worried about the privacy implications (as we all should be), but nonetheless, you can see the implications for business. Tim framed a vital question: What new businesses are growing in the data shadows?

Tim O’Reilly: Here’s the other member of this conversation I was trying to broker. This is Mike Kuniavsky, Gavin Starks. I was talking in your session about the point he made in his session…Steve Levy from Wired…

Tish Shute: sorry, could you recap the point?

Tim O’Reilly: …just the idea about data shadows, I just think it’s just such a powerful metaphor that every .. and you went on to explain that potential for subscriptions and so on…

Mike Kuniavsky: Yes well what I was saying was that essentially every object that has an identifier associated with it, and there are a number of different kinds of identifiers out there, simultaneously lives in kind of the world of physical objects, and of the world of data. And the identifier links those two.

Steven Levy: Just like Sterling’s Spimes?

Mike Kuniavsky: A spime, it’s related obviously because we’re talking about RFIDs, but I’m really specifically talking about the fact that there is this information shadow that exists out there.

Tim O’Reilly: I think we’ll find it lots of different ways, that was my excitement in connecting these points.

Gavin Starks: My take on it is energy identity – that everything and everybody ends up with an energy identity that is the embodiment of their physical consumption.

Mike Kuniavsky: And I would say, not to argue, I would say that energy comes as part of my information shadow. Like I carry this baggage of data along with me. And whatever data is potentially appropriate can be glommed on to that. And then that can then be carried to something else that can manipulate it. And also that’s true about every object. And now that we have RFID tracking of individual objects, it’s true about literally every object, not just every class of objects.

Usman Haque: There’s a really beautiful story by Julio Cortazar where he uses the phrase “dressing the shadows” and it’s about the idea the shadow is not this sort of flat black thing but we can sort of put things onto it and slowly sort of grow it into something. It’s actually sort of more of a love story. But it’s a really interesting idea that the shadow’s not just the absence of but that it’s kind of the important part of it [for more see Usman’s paper, Dressing the shadows of architecture – which is also available in spanish here.]

Mike Kuniavsky: It’s the Peter Pan Barrie [JM Barrie, the author] thing. When Peter Pan’s shadow gets cut off and Wendy has to resew it back on. Potentially what all of these item level identification technologies are doing is they’re sewing the shadow back to the objects that they came from. And so you’re getting the information.

Gavin Starks: It’s like the two and a half kilo Macbook which has a 460 kilo carbon shadow.

Tim O’Reilly: It’s just a very powerful concept. That’s all I’m saying. I think it’s a metaphor that as soon as you have it, it makes it very easy to understand and to see a whole lot of things. So I’m very fond of it. Already it’s my new favorite toy. And it is great running into you all in the same place in the hall so I could introduce you all.

Image from Mike’s ETech presentation

“To create these new experiences we need to think about the design of both digital devices and infrastructures differently. We need step back from standalone tools and think about what service those tools deliver, then construct new avatars that fit better into people’s everyday experiences. We also need to step back from our infrastructural products and think about what services they enable. The electrical grid did not first start out as an abstract electrical grid in South Manhattan; it started as a way to deliver electric light. The electric bulb was not a standalone device, it was an avatar of Edison’s light delivery service and it was, first and foremost, designed to solve a specific problem for a large consumer market. Only then did the infrastructure it created expand to solve other kinds of problems.” Mike Kuniavsky’s ETech presentation, 2009

Talking With Mike Kuniavsky

Mike Kuniavsky and Elizabeth Goodman playing Bocci after ETech

The conversation with Mike began with a discussion about how to encourage participation. Usman Haque was present but he was called to lunch shortly.  The question of encouraging participation in deep social change was another recurring theme at ETech.  And, as Mike noted in his presentation:

“The design of these avatars [Kuniavsky's term for objects that are closely tied to services] is quite challenging. They can’t really be as personalized. You just can’t pimp your City Carshare car. You only get one kind of bike in the Call a Bike program. That’s an important problem to solve. We love to have our stuff be ours. However, the same technologies can bring that, too. Our key fob can bring our whole world with us, and whether sit down in a minivan, on a chair or in a plane we can bring our world with us. The thing can become our preferred colors, with our favorite music, and a picture of our loved ones on the dahboard, desk, or wall. Is it the same thing as owning it and   leaving your stuff in it? No, but it’s closer.”

Moreover:

.. objects have to change at a fundamental level. They have to be designed differently and they have to be described and discussed differently. The “owner’s” relationship to the object changes. The very idea of ownership changes. The solid object grows a dotted line that is filled-in as-needed, when-needed, and with the features that are needed. This is not the same thing as renting or co-ownership, its anytime/anywhere nature-enabled by the underlying technology makes these new service objects fundamentally new (Kuniavsky’ presentation at ETech).

Elizabeth Goodman’s brilliant presentation at ETech, Designing for Urban Green Space, discussed a study of urban green space volunteership as a way “to rethink urban green space as a spectrum of places with varying types of ownership and management.”  Mike began the conversation by citing Elizabeth’s work.

Picture from Elizabeth Goodman’s presentation.

Mike Kuniavsky: Well what I was saying [re participation], citing my wife Elizabeth Goodman’s work …She did all this work at Intel on people’s health practices and the issues [around] instrumenting people’s lives in order to produce behavioral change and the problems with that.

The question is how do you, sense to encourage, rather than sense to punish, when all the indicators are going down, like economic indicators, ecological indicators. They’re just not going to be going up perceptibly in a very long time. You don’t want to discourage people. The way to create behavioral change is not to essentially keep punishing people for the past. And so I don’t know if I have a good answer for this, but there is this entire kind of thinking about how do you encourage people to keep doing things even when the actual easy-to-measure indicators like the first order indicators are all pointing down. It’s the classic thing about how do you get people to stay fit even as they’re aging. They are never going to be as healthy as they were when they were 50 again.

Usman Haque: I think you really hit on it when you said it’s not about the first order but about the second order measurements because that is exactly the kind of thing you want to change. It’s not that you want to stop it from falling because sometimes it’s impossible, you want to slow it’s rate.

Mike Kuniavsky: Exactly. You want to slow the rate because at the bottom maybe you can start looking at the first order indicator. But you can’t look at the first order indicator while things are going to hell. And so you can just say it’s less bad than it would have been. And figuring out how to take the first order sensory data and turn it into this kind of second order data that might be helpful for actually creating behavioral change, because ultimately that’s what all of this is talking about.

Tish Shute: This discussion about behavioral change wasn’t elaborated in your presentation was it?

MK: I presented on essentially  the combination of being able to identify individual objects and the idea of providing services as a way of creating things… the servicization of things …turning  things into services is greatly accelerated by network technologies and the ability to track things and what leads this to the potential of having fundamentally different relationships to the devices in our lives and to things like ownership.

Like we now have the technology to create objects that are essentially representatives of services – things like City Car Share.  What you own is not a thing but a possibility space of a thing.  This fundamentally changes the design challenges.  I am pretty convinced that this is how we should be using a lot of these technologies is to be shifting objects from ownership models to service models.  We can do that but there are significant challenges with it. What is happening is that we have had the technology to do this for a while, but we haven’t be thinking about how to design these services.  We haven’t been thinking about how to design what I call the avatars of these services – the physical objects that are the manifestation of them, like an ATM is the avatar of a banking service.  It is useless without the banking service it is a representative of, essentially.

If you imagine a this as an abstract idea, the ATM pokes out of [the service and into] a specific thing, but so does the bank tellers and so does the web site.

TS: It seems like this is a major shift in how we conceptualize our economy, culture and even government – what are the avatars of government?

MK: I think change in government is very hard. The example I have been using is the light bulb.   Start by solving a problem. The interesting thing about lightbulbs is that it was not the invention of an incandescent filament that glowed in a vacuum–that had been invented long before–it was the system that it was part of.  And that is was part of a much larger design project that was created specifically for delivering the service of light to lower Manhattan in 1884.

TS: The grid hasn’t changed since Edison right – one of the earlier speakers mentioned this, that if Edison came back now he would say, “the grid is where I left it.”

MK: My point is that he wasn’t creating an abstract electrical grid, he was solving a problem by creating a system that had as its avatar – as its end point this bulb. But the bulb is actually not the system, it is merely the end point.

As we are thinking about the capabilities of these technologies my argument is we have to be designing service systems along that model.

TS: Web services?

MK: Not just designing Web services.  I am a big fan of thinking about digital tools outside the context of general purpose computing devices. I consider laptops general purpose and I consider phones general purpose.  Yes originally the handset started out just as a phone but now it is essentially a computer terminal and now you have netbooks and netbooks are essentially this halfway point between a phone and a laptop because now you are going to get net books with G3 cards.  Essentially it is already a big phone.  Those are general purpose computing platform, and I am not very interested in those.

TS: What motivated you to make that move in your thinking?

MK: I thought it was very narrow kind of thinking.  I thought that the costs of computing represented by the technologies in the middle of the Moore’s Law curve – rather than on the right – that the cost of that had dropped so far that it seemed we could be making all kinds of devices that had information processing as part of what it is without being general purpose computing platforms.

The ipod is a good example.  The ipod is a computer and you can run linux on it. It has more computing power than an computer did in the seventies. But who cares? The point of it is that you are using that power to solve a problem. You are applying the capabilities of information processing to solve specific problems. I have actually worked on infrastructural stuff. Twenty years ago I was associated with some early distributed computing stuff, then I did ten tears of web site design stuff, but i am essentially done with that. Because what I am really interested in is  creating new kinds of tool, new classes of tools that use information processing as the core of what makes them interesting and valuable.

TS: Do these tools have to leverage networks to be useful?

MK: No I think it is possible to use information processing in a small scale without having to be online all the time.  That is another one of the big toolboxes.  It creates a deep shift in the capabilities of what you can do if you have a network.  But the network can be really, really low bandwidth and simple for it still to be useful. You get these things that wake up once a month and spit out a packet with their telemetry.  And they are incredibly valuable but they are not what you would normally consider to be an always-on device.  It changes what they can do very fundamentally.  But it is not this thing that requires there to be blanket wifi.

You can have devices out there and this is the sort of a cliched example but the guy riding a bicycle around with a wifi access point in rural area where you have no infrastructure to do it otherwise.  But you have a little computer in every area and as he rides by they will exchange some data.

You don’t have to have fibre at the curb to really, really make interesting deeply socially effective technological interventions in the world.

Aaron Straup Cope, Flickr, Tod E. Kurt, and Mike Kuniavsky – discussing The Shape of Alpha (more on this upcoming!)

MK: What we are trying to do is to do that.  We make a BlinkM – we make hardware – you saw my business partner Tod E. Kurt, he does all the heavy engineering and I am the guy who waves his hands around a lot and sends faxes.  We came out with our first product a year ago was a smart LED.  It is very simple RGB LED, it has a microcontroller and the microcontroller has firmware on it that kind of abstracts out the complexity of incorporating LEDs into a hobbyist product.  So you can do arbitrary colors, so it can do smooth fades between any two points in RGB space, you don’t need to know anything about Pulse Width Modulation or even microcontrollers.  You don’t have to know anything about anything except a little bit about electricity to use the thing. [In addition to BlinkM, BlinkM MaxM – the smart LED, Thingm has developed prototypes for other products such as the WineM RFID wine rack and LoveM LCD chocolate box.]

TS: I made a LilyPad enabled Tshirt yesterday, if I used your LED what difference would that make to my Tshirt?

MK: You could have the LED without changing the circuit at all, you could have it blink in any pattern, be any color, fade between colors. With our new one which is bigger than the old one, we actually have inputs. You could stick a wire on it or weave it into your shirt, and when you touch the wire it would change the behaviour of the LED.

TS: Nice, you are giving me even more incentive to finish my T-Shirt. I noticed that Tim O’Reilly was connecting you to Gavin Starks, CEO of AMEE just now, and Usman Haque of Pachube.  What is the connection between you work on Thingm and these projects?

MK: I think what Gavin’s doing, as I understand it from Tim, he is essentially creating this new kind of sensor network that monitors electrical usage and allows you to feed it back. What that does is that creates a new kind of data in the data shadow of your house, you refrigerator or whatever. It suddenly grows this extra lobe out in the data world that then has these new capabilities that can be attached to.

TS: In terms of what you do with ThingM how are these ideas expressed through BlinkM?

MK: We’re still building stuff that’s on a slightly lower level, components. Our corporate goal this year is to make our first product, a stand alone solution to something. One of the easiest things you can do with our technology right now is you can replicate an Ambient Orb in about ten minutes. You could tie into their work. But you could also tie into it in a more subtle way where you could make lights smart so that when the net electricity cost goes above a certain threshold the lights know to dim or to turn off. And that can be dependant on how people use them. So rather than having a light you essentially associate a function or purpose with a light. Then the light knows based on electricity usage when it’s purpose has high priority enough to be on.

Not all of these ideas pour into our products, we can only afford to make LEDs.

TS: Still it is amazing how ThingM really is a flagship for what is big and important shift in the way we can relate to stuff. And what about Usman’s Pachube. Where does ThingM fit with that?

MK: I see Pachube less as a monolithic service than as a standard for device communication. Essentially it’s a proposal for interdevice communication, and potentially an easy way for people to define the way devices behave within their own personal ecology of smart devices. It’s something that’s in the early stages, and I think the barriers are not technological, the barriers are social. The barriers are understanding what this is for and why to use it. It’s not about will it work. It’ll work.

Image from Mike’s ETech presentation – original image source: Yottamark

“You can, hypothetically, look at any object and know where it was made, what it is made of, what your friends think of it, how much it sells for on Ebay, how to cook it, how to fix it, how to recycle it, whatever. Any information that’s available about an object can now be available immediately and associated with that object.”

“Connect it with location information and you have Location Based Services for anything. This is Cabspotting by Stamen. As Tom Coates says, once we have a handle, you can throw the data around.” (Kuniavsky)

More to come on Stamen Design later! Tom Carden (Stamen Design) ran a workshop at ETech 2008, “Live, Vast and Deep: Web-native Information Visualization,” outlining the process of taking a real data set from an online API (such as Flickr or Dopplr) and shaping it into an informative, beautiful, and useful interactive graphic presentation and this year, Michal Migurski (Stamen Design), Shawn Allen (Stamen Design) gave a workshop on “Maps from Scratch: Online Maps from the Ground Up.” Eric Rodenbeck, founder and creative director of Stamen Design, presented on, “New Data Visualization: Reaching Through Maps.”

The picture above is of Eric Rodenbeck and Shawn Allen playing Bocci.