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	<title>UgoTrade &#187; machine learning</title>
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		<title>ScreenBurn Presents Will Wright&#8217;s Stupid Fun Club: SXSW Interactive 2012</title>
		<link>http://www.ugotrade.com/2012/01/23/sxsw-interactive-2012-screenburn-presents-will-wrights-stupid-fun-club/</link>
		<comments>http://www.ugotrade.com/2012/01/23/sxsw-interactive-2012-screenburn-presents-will-wrights-stupid-fun-club/#comments</comments>
		<pubDate>Mon, 23 Jan 2012 01:30:11 +0000</pubDate>
		<dc:creator><![CDATA[Tish Shute]]></dc:creator>
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		<description><![CDATA[I am super excited to be speaking at SXSW Interactive 2012, as part of Will Wright&#8217;s Stupid Fun Club, on &#8220;A Lifestyle with a Gaming Sense.&#8221; Michael Trice just did a post on our session for SXSW.com, Screen Burn Panels at the Palmer Presents Will Wright&#8217;s Stupid Fun Club. The photos of Will Wright, Tish [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2012/01/SXSW-WillWright-TishShute-PeterSwearengen.png"><img src="http://www.ugotrade.com/wordpress/wp-content/uploads/2012/01/SXSW-WillWright-TishShute-PeterSwearengen-300x148.png" alt="" title="SXSW-WillWright-TishShute-PeterSwearengen" width="300" height="148" class="alignnone size-medium wp-image-6465" /></a></p>
<p>I am super excited to be speaking at SXSW Interactive 2012, as part of Will Wright&#8217;s <a href="www.stupidfunclub.com/">Stupid Fun Club</a>, on <a href="http://schedule.sxsw.com/2012/events/event_IAP12616">&#8220;A Lifestyle with a Gaming Sense.&#8221;</a> Michael Trice just did a post on our session for SXSW.com, <a href="http://sxsw.com/node/9969">Screen Burn Panels at the Palmer Presents Will Wright&#8217;s Stupid Fun Club. </a>  The photos of Will Wright, Tish Shute (me!) and Peter Swearengen are by Anya Zavarzina.   Thank you Anya for such great photos!</p>
<p>I have been too busy to blog much lately, but there is a lot to unpack in future posts in my quote in Michael&#8217;s SXSW post!  </p>
<blockquote><p>&#8220;Really we&#8217;ve entered a new era where the world has become a platform for storytelling and the goal is to turn everyday life into an opportunity for play, relatedness, and new forms of autonomy and fun. We&#8217;ve now come to a point where software has moved out of the computer and into the world. Rather than viewing this process in terms we&#8217;ve already grown out of, like gamification, we view this as an opportunity to explore everyday activities as possibility spaces.&#8221;</p></blockquote>
<p>For the complete post, including Peter Swearengen of Stupid Fun Club on StoryMaker, see here <a href="http://sxsw.com/node/9969">http://sxsw.com/node/9969 </a> </p>
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		<title>Urban Augmented Realities and Social Augmentations that Matter: Talking with Bruce Sterling, Part 2</title>
		<link>http://www.ugotrade.com/2010/09/17/urban-augmented-realities-and-social-augmentations-that-matter-interview-with-bruce-sterling-part-2/</link>
		<comments>http://www.ugotrade.com/2010/09/17/urban-augmented-realities-and-social-augmentations-that-matter-interview-with-bruce-sterling-part-2/#comments</comments>
		<pubDate>Fri, 17 Sep 2010 21:43:35 +0000</pubDate>
		<dc:creator><![CDATA[Tish Shute]]></dc:creator>
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		<guid isPermaLink="false">http://www.ugotrade.com/?p=5627</guid>
		<description><![CDATA[Social Augmented Experiences leveraging geoawareness and human and machine intelligence to create real time information brokerages, combined with an augmented reality view, can create a new opportunities to reimagine our relationships with each other and our environment. This Summer, I have been on a blogging hiatus, which has meant I haven&#8217;t been sharing as frequently [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><strong><strong><span> </span></strong></strong><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/augmentedforaging1.jpg"><img class="alignnone size-medium wp-image-5651" title="augmentedforaging" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/augmentedforaging1-200x300.jpg" alt="augmentedforaging" width="200" height="300" /></a><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/westraven81.JPG"><img class="alignnone size-medium wp-image-5652" title="westraven8" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/westraven81-225x300.jpg" alt="westraven8" width="225" height="300" /></a></p>
<p>Social Augmented Experiences leveraging geoawareness and human and machine intelligence to create real time information brokerages, combined with an augmented reality view, can create a new opportunities to reimagine our relationships with each other and our environment.</p>
<p>This   Summer, I have been on a blogging hiatus, which has meant I haven&#8217;t   been sharing as  frequently and, unfortunately, the second half of two conversations I had earlier this year, both of which have much influence my thinking on social augmented reality, have languished in private mode -Â  part 2 of my talk with Bruce  Sterling (see <a title="Permanent Link to Interview with Bruce Sterling, Part I: At the 9am of the Augmented Reality Industry, are2010" rel="bookmark" href="../../2010/06/16/interview-with-bruce-sterling-part-i-at-the-9am-of-the-augmented-reality-industry-are2010/">Interview with Bruce Sterling, Part I: At the 9am of the Augmented Reality Industry, are2010</a>, and part 2 of my conversation with Anselm   Hook <a title="Permanent Link to Visual Search, Augmented Reality and a Social Commons for the Physical World Platform: Interview with Anselm Hook" rel="bookmark" href="../../2010/01/17/visual-search-augmented-reality-and-a-social-commons-for-the-physical-world-platform-interview-with-anselm-hook/">- Visual Search, Augmented Reality and a Social Commons for the Physical World Platform: Interview with Anselm Hook, Part 1.</a> Time to get caught up on some blogging!Â  The lightly edited transcript of Part 2 of <a href="#tag1">my conversation with Bruce Sterling is posted in full below</a>.</p>
<p>Bruce Sterling has been blogging all the key developments in augmented reality (amongst other topics of interest!) on <a href="http://www.wired.com/beyond_the_beyond/" target="_blank">his Wired Blog</a>, and <a href="http://www.wired.com/beyond_the_beyond/2010/08/augmented-reality-augmented-foraging/" target="_blank">he brought my attention</a> to <a href="http://libarynth.org/augmented_foraging">Boskoi</a> the <a title="http://www.ushahidi.com/" rel="nofollow" href="http://www.ushahidi.com/">Ushahidi</a> based app for Android phones, <a href="http://lib.fo.am/augmented_foraging" target="_blank">augmented foraging </a>pictured in use above &#8211; for more pics see<span> <a href="http://fightthegooglejugend.com/index.html" target="_blank">fightthegooglejugend</a>. </span></p>
<p><span><br />
</span></p>
<h3><strong><strong>Augmented Reality and Real Time Information Brokerages</strong></strong></h3>
<p><span><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/08/Screen-shot-2010-08-28-at-12.53.54-AM.png"><img class="alignnone size-medium wp-image-5630" title="Screen shot 2010-08-28 at 12.53.54 AM" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/08/Screen-shot-2010-08-28-at-12.53.54-AM-300x176.png" alt="Screen shot 2010-08-28 at 12.53.54 AM" width="300" height="176" /></a><br />
</span></p>
<p><em><span>Picture above is the path the &#8220;nomads&#8221; took through the Westhaven cryptoforest with Pieter Bol,co-auteur of the book <a href="http://www.biologicalglobalisation.com/">Biological Globalisation</a> and Theun Karelse of <a href="http://urbanedibles.blogspot.com/">Urban Edibles Amsterdam</a> &#8220;who presented his &#8216;augmented foraging&#8217; app <a href="http://libarynth.org/augmented_foraging">Boskoi.</a>&#8220;Â   For more see, <a href="http://fightthegooglejugend.com/cryptoforests.html" target="_blank">The Cryptoforests of Utrecht </a>and, <a href="http://fightthegooglejugend.com/westraven.html" target="_blank">Westra</a><a href="http://fightthegooglejugend.com/westraven.html" target="_blank">ven Psychogeography, 6 June 2010.</a> </span><span> </span><span>Note</span><span>: Cryptoforests: 1) Urban forests hidden from view 2) Urban fallows that might or might </span><span> </span><span>not be considered as forests 3) Gardens gone wild)</span></em></p>
<p><strong> </strong></p>
<p>My interest in the Ushahidi family of ideas was already fired up by a conversation with <a href="http://www.hook.org/" target="_blank">Anselm Hook</a> early this year.Â  We discussed a number of <a href="http://vimeo.com/ushahidi">Ushahidi</a> related    projects, <a href="http://swift.ushahidi.com/" target="_blank">Swift</a>, Crisis Filter and Anselm&#8217;s project <a href="http://hook.org/" target="_blank">Angel</a>, Augmented    Reality, and my own keen interest in an open, real time, distributed platform for    augmented reality &#8211; <a href="http://www.arwave.org/" target="_blank">ARWave</a>.</p>
<p>The Ushahidi platform and the related project Swift has pioneered the real  time brokerage of information with people acting in curatorial roles or  matchmaking roles coevolving with machine assisted  matching to connect wants to haves.Â  Ushahidi uses multiple gateways including SMS, and Twitter.Â  But the Ushahidi family of ideas is extremely interesting when combined with augmented reality and suggests many new possibilities for social augmented experiences, as Anselm pointed out, for human to human communications, human  to  civilization communication, and human to environment communications (e.g., perhaps, how machine intelligence can help bridge the difference in time scale that Kate Hartman explores in her, <a href="http://vimeo.com/10352604"> Research for Glacier-Human Communication Techniques).</a></p>
<p>Ushahidi, which means &#8220;testimony&#8221; in Swahili, is a website that was    initially  developed to map reports of violence in Kenya after the post-election  fallout at the beginning of 2008.  It is now an open platform with a wide range of applications and growing developer community.Â  See <a href="http://vimeo.com/7838030">What is  the Ushahidi Platform?</a> from <a href="http://vimeo.com/ushahidi">Ushahidi</a> on <a href="http://vimeo.com/">Vimeo</a>.</p>
<p><a href="http://swift.ushahidi.com/" target="_blank">Swift </a>- a project that emerged from the Ushahidi dev community, is a human sensor/real-time brokerage for dealing with emergencies, enabling the filtering and verification of real-time data from channels such as Twitter, SMS, Email and RSS feeds.</p>
<p><a href="http://libarynth.org/augmented_foraging">Boskoi</a> &#8211; <a href="http://lib.fo.am/augmented_foraging" target="_blank">augmented foraging </a><span>is the first app,Â  I have seen, to begin linking Ushahidi with augmented reality  &#8211; although I don&#8217;t think there is a full augmented view for Boskoi developed yet?</span></p>
<h3><strong>&#8220;The whole point of AR is to see things from a different point of view&#8230;&#8221;</strong></h3>
<p><strong><br />
</strong></p>
<p><strong><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/ARWaveCurrentStatus3post.png"><img class="alignnone size-medium wp-image-5705" title="ARWaveCurrentStatus3post" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/ARWaveCurrentStatus3post-300x212.png" alt="ARWaveCurrentStatus3post" width="300" height="212" /></a><br />
</strong></p>
<p><strong> </strong></p>
<p><em>Click to enlarge poster from upcoming ARWave demo at Software Freedom Day &#8211; for more see below</em></p>
<p>I am often asked what augmented reality brings to the table with respect to location based social networking, which is on the verge of going mainstream in smart phone apps like <a href="http://foursquare.com/">Four Square</a>. While the first part to my answer is usually to explain what is unique to augmented reality.</p>
<p>As Bo Begole notes, the full vision of AR requires machine   perception  technologies to detect  the identity and physical   configuration of  objects relative to each  other to accurately project   information  alongside/overlaid with a physical object (see this post on the PARC Blog by Bo Begole on the <a href="http://bit.ly/9Rsh79">difference between AR and ubiquitous computing</a> &#8211; thank you <a href="http://gamesalfresco.com/2010/09/12/weekly-linkfest-62/" target="_blank">Rouli for bringing my attention to this</a>).</p>
<p>But it is only in recent months that we have begun to see the kind of tools that make this possible become freely available to developers &#8211; see<a href="http://www.ugotrade.com/2010/08/05/vision-based-augmented-reality-ar-in-smart-phones-qualcomms-ar-sdk-interview-with-jay-wright/" target="_blank"> my interview with Jay Wright of Qualcomm here</a>. Â  Also see this post on <a href="http://phototour.cs.washington.edu/bundler/" target="_blank">Bundler: Structure from Motion for Unordered Image Collections</a> an open source system that allows the creation of 3D point clouds from unordered image collections, e.g. internet image collections.Â  We now have many tools available to move mobile augmented reality beyond the recent crop of apps relying on GPS and compass alone for positioning into a new era of vision assisted AR apps that will increasingly bring the full vision of AR into our daily lives.</p>
<p>Further, the  integration of visual search  applications   like <a href="http://www.google.com/mobile/goggles/#text">Google Goggles</a> and <a href="http://www.kooaba.com/">Kooaba</a> which can detect the identity of particular objects will add another vital tool to machine perception technologies enabling AR &#8220;checkins&#8221; on potentially anything in the physical world around us, and more fuel to the <a href="http://gamepocalypsenow.blogspot.com/">Gamepocalypse</a> (e.g. it would be easy to turn every trash can in the city into a basketball hoop as we discussed at the <a href="http://www.meetup.com/ARNY-Augmented-Reality-New-York/" target="_blank">ARNY</a> meetup last month).Â   And soon, the Pandora&#8217;s Box ofÂ  facial recognition (Google Goggles have the capability though it is not released to the  public  yet) will open up.</p>
<p>Jesse Schell described the importance of AR in a nutshell <a href="http://augmentedrealityevent.com/2010/08/25/are2010-keynote-by-jesse-schell-augmented-reality-will-define-the-21st-century/" target="_blank">in his keynote for are2010</a>:</p>
<p><strong>â€œThe  whole point of AR is to see things from a different point of  viewâ€¦How  can there be a more powerful art form than one that actually  changes  what you see?â€</strong></p>
<p>But how AR matures as a social experience will be the key to Jesse&#8217;s suggestion that:</p>
<p><strong>â€œAugmented Reality will be one of the things that fundamentally define the 21st centuryâ€</strong></p>
<p>There are many interesting forms of AR that are not reliant on a tight  registration between media and physical objects &#8211; several are put forward by Bruce in the convo below.Â  And, it is likely we will see AR eyewear as an occasional useful accessory to a smart phone long before we have the sexy, affordable augmented reality eyewear worn that we wear throughout the day. Â  <a href="http://www.yankodesign.com/2010/08/31/speech-to-text-glasses/" target="_blank">These speech to text glasses</a> would be a very useful and viable accessory to a smart phone right now for the hearing impaired.</p>
<p>For the moment, as Bruce notes, some of the most interesting and useful augmented experiences to date have not been in the cell phone space:</p>
<p><strong> &#8220;There are other aspects of AR besides the cell phone space. Thereâ€™s  Total Immersion&#8217;s big display screens. Thereâ€™s the web-based fiduciary  stuff. And thereâ€™s projection mapping. And then thereâ€™s experience  design just for people who need their reality augmented for whatever  personal or social reason.&#8221;</strong></p>
<p>On of my favorite social AR experiences is this<a href="http://www.youtube.com/watch?v=oLnKSKaY1Yw&amp;feature=player_embedded" target="_blank"> SMS Slingshot</a>.</p>
<p>But I have been excited for a long while about the intersection of mobile social augmented    reality, real time communications, and ubiquitous computing see <a title="Permanent Link to Total Immersion and the â€œTransfigured City:â€ Shared Augmented Realities, the â€œWeb Squared Era,â€ and Google Wave" rel="bookmark" href="../../2009/09/26/total-immersion-and-the-transfigured-city-shared-augmented-realities-the-web-squared-era-and-google-wave/">Total Immersion and the â€œTransfigured City:â€ Shared Augmented Realities, the â€œWeb Squared Era,â€ and Google Wave</a>.Â    And I have  described in    many places why I think real time, open,   distributed communications  for AR are so    important to developing social augmented experiences &#8211; see <a href="http://www.slideshare.net/TishShute/ar-wave-a-proof-of-concept-federation-game-dynamics-semantic-search-mobile-social-communications" target="_blank">the slides for my talk at Augmented Reality Event here</a>, <a href="../../2010/04/02/ar-wave-at-where-2-0-exploring-social-augmented-experiences/" target="_blank">here</a> and <a href="http://www.mobilemonday.nl/talks/tish-shute-the-next-wave-of-ar/" target="_blank">here</a> for starters.</p>
<p><strong><br />
</strong></p>
<h3><strong> ARWave at Software Freedom Day 2010, September 18th 2010<br />
</strong></h3>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/Screen-shot-2010-09-17-at-12.12.02-PM.png"><img class="alignnone size-medium wp-image-5683" title="Screen shot 2010-09-17 at 12.12.02 PM" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/Screen-shot-2010-09-17-at-12.12.02-PM-300x38.png" alt="Screen shot 2010-09-17 at 12.12.02 PM" width="300" height="38" /></a></p>
<p>Thomas Wrobel and Bertine van Hovell will demo the first ARWave Android client <a href="http://www.sfd2010.nl/" target="_blank">at Software Freedom Day this weekend</a>!</p>
<p>A number of people have asked me, (including Bruce), What will be the future of ARWave now that Google Wave is no longer a stand alone application?Â  Yes, the recently announced release of <a href="http://googlewavedev.blogspot.com/2010/09/wave-open-source-next-steps-wave-in-box.html" target="_blank">Wave in a Box</a> (see <a href="http://arstechnica.com/web/news/2010/09/google-sticks-wave-source-in-a-box-sticks-a-bow-on-top.ars" target="_blank">here </a>and<a href="http://www.readwriteweb.com/archives/google_announces_wave_in_a_box.php" target="_blank"> here</a>) is very exciting for the ARWave team.</p>
<p>The ARWave Android client is the  first open AR client built on an open, real time, distributed platform -Â  based on a server that anyone can download and set up, currently the  &#8220;FedOne&#8221; server but Wave in a Box, hopefully,  will be even easier to deploy.Â  Wave in a Box seems perfect for ARWave&#8217;s needs &#8211;  for more <a href="https://groups.google.com/group/wave-protocol/browse_thread/thread/70067fc740b4c8d3" target="_blank">see the WiaB Google Group here</a>.Â   And for more information on the ARWave client -Â  click to enlarge the poster below, see the <a href="http://arwave.org/pages/Videos.php" target="_blank">ARWave concept video here</a>, and for more, and how to get involved see <a href="http://arwave.org/new_index.php" target="_blank">arwave.org</a>.Â Â  Props to <a href="http://www.lostagain.nl/#" target="_blank">Thomas Wrobel and Bertine van Hovell</a> (posters below from demo for Software Freedom Day), Mark Evin, <a href="http://twitter.com/need2revolt" target="_blank">Davide Carnovale</a>, and <a href="http://twitter.com/kusako" target="_blank">Markus Strickler</a>, for all their hard and brilliant work on ARWave.Â  Also to <a href="http://www.jpct.net/" target="_blank">JCPT the open Android 3D engine</a> that has saved a lot of work!</p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/ARWaveCurrentStatus1post.png"><img class="alignnone size-medium wp-image-5687" title="ARWaveCurrentStatus1post" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/ARWaveCurrentStatus1post-212x300.png" alt="ARWaveCurrentStatus1post" width="212" height="300" /></a></p>
<p><em>click to enlarge slide</em></p>
<h3><strong>Social Augmented Experiences that Matter</strong></h3>
<p>My ideas on the future of social augmented experience have been deeply informed by the the conversations I had with Bruce Sterling and Anselm Hook this year.</p>
<p>Bruce  Sterling notes in the conversation below, location based social  apps like, Four Square, are interesting because they are not <strong> &#8220;urban geography like Google&#8217;s  satellite stare from above,&#8221;</strong> but  rather <strong>&#8220;groups of citizens are doing portraits  of their own region.&#8221; </strong> Augmented Reality, with its of lauded power to make the invisible visible is, of course, is the ideal tool for &#8220;citizen portraits&#8221;Â  to the next level.Â  Cory Doctorow  described to me three years ago (<a href="http://www.ugotrade.com/2007/10/31/cory-doctorow-a-reverse-surveillance-society/" target="_blank">see here</a>) an &#8220;inverse surveillance society,&#8221; enabled by an augmented viewÂ  &#8211; &#8220;<strong>where all the data from the positional and temporal  characteristics of all the objects that we own  were in aggregate  visible and available so that we can mix and match them  remix them  understand them and have more agency in the world.&#8221;</strong></p>
<p>It is very cool to go back to reread <a href="http://www.ugotrade.com/2007/10/31/cory-doctorow-a-reverse-surveillance-society/" target="_blank">this  conversation </a>now that it is becoming possible to build the kinds of apps Cory described, and Bruce Sterling envisioned in <strong><a href="http://mitpress.mit.edu/catalog/item/default.asp?tid=10603&amp;ttype=2" target="_blank">Shaping Things</a></strong> (see Amazon.orgÂ  page 111).</p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/shapingthings.jpg"><img class="alignnone size-thumbnail wp-image-5689" title="shapingthings" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/shapingthings-150x150.jpg" alt="shapingthings" width="150" height="150" /></a></p>
<p><em>click to enlarge</em></p>
<p>MyÂ  conversation with Bruce earlier this summer (see below) took place on the heels of <a href="http://augmentedrealityevent.com/">are2010 &#8211; Augmented Reality Event</a>.Â Â  <a href="http://augmentedrealityevent.com/2010/06/06/are-2010-keynote-by-bruce-sterling-build-a-big-pie/" target="_blank">See the video of Bruce&#8217;s keynote, &#8220;Bake a BigPie,&#8221; here</a>,Â  and the <a href="http://augmentedrealityevent.com/2010/08/25/are2010-keynote-by-jesse-schell-augmented-reality-will-define-the-21st-century/" target="_blank">final keynote, &#8220;Seeing,&#8221; by Jesse Schell (see video here)</a> in which Jesse riffed on AR and the man with the X-ray eyes.Â  Both these awesome talks are still fresh in my mind.Â  Bruce noted how we should pay attention to augmentations for people and situations that could really use some augmentation&#8230; and not get too fixated on the coming of AR Goggles.Â  He elaborated on this in our conversation (again full transcript below):</p>
<p><strong>&#8220;Well,  itâ€™s a matter of deciding whose reality it is that youâ€™re  trying to augment.  Iâ€™m not trying to be a bleeding heart about it, but  obviously there are people in our society right now with reality that  could really use some augmentation.  They are mostly disadvantaged  people.  They are vision impaired, or maybe they have autism.  They  might be senile and just canâ€™t remember where they put their shoes.   These are people who could really use some help, right?&#8221;</strong></p>
<p><strong>So, start  with people who really need sensory or cognitive help. Before you  turn  our geeks into Superman, why donâ€™t you try turning some people who are  harmed into more functional individuals?  Then youâ€™ll be able to learn  how to do that. Then maybe you can ramp it up to these Nietzschian  heights of the superb Man With the X-ray Eyes.  Whatever.&#8221;</strong></p>
<p>What will make AR interesting and useful long before and long after we see the full vision of AR eyewear manifest is its social aspects.Â  Bruce points out:</p>
<p><strong>&#8220;My  argument would be that if you want people to be  more sensitive toward   certain, say, issues and problems, itâ€™s better to  find the people who   are already sensitive to those issues and  problems, and give them a   bigger stake in your augmentation system.&#8221;</strong></p>
<p><strong>&#8220;Say that I am really worried about public health.   Well, if I have a lot of nurses that are using my system, people who are  aware of my issues, then I could be walking around and Iâ€™ll see a lot  more tags saying, â€œThis is where he got food poisoning!â€  &#8220;In this  shooting gallery, many people have caught AIDS!â€  Or, you know,  â€œTuberculosis has been spotted over here in this building.â€</strong></p>
<p><strong>At  that point, I could simply share their knowledge and get some social  intelligence.  As opposed to trying to  amp the basements of my little  hacker-mind and drag stuff up thatâ€™s escaped my conscious attention.&#8221;</strong></p>
<p>Finding new ways to broker information &#8211; bring together needs with haves and different participants, empowered and disempoweredÂ  is., as Anselm discussed with me, one way to change our view of human to human, human to environment and human to civilization communication (particularly in light of thisÂ  &#8220;sobering account of how open data is used against the poor in Bangalore&#8221; that as <a href="http://twitter.com/timoreilly/status/23179898934" target="_blank">@timoreilly noted</a> recently <a href="http://gurstein.wordpress.com/2010/09/02/open-data-empowering-the-empowered-or-effective-data-use-for-everyone/" target="_blank">OpenData Empowering the Empowered)</a>.</p>
<p>The key idea in a crisis filter, Anselm noted,Â  was to break  up the participants into different kinds, to connects wants with haves:</p>
<p><strong>&#8220;There are  people who are  inÂ  situation.Â  We call them citizens.Â  And  then there  are reporters,  people who report situations back to Twitter.Â  And then there are curators, people that canvas Twitter    looking for important Tweets.Â  And then there are first responders, people who take the curating collection of responses and then act on them.&#8221;</strong></p>
<p>This kind of brokerage between people acting in a curatorial role or matchmaking role with each other can be extended into and coevolve with machine assisted matching as Anselm explains.</p>
<p>It is also a vital part of creating social augmented experiences that matter.</p>
<p>One of Anselm Hook&#8217;s projects, which is called <a href="http://hook.org/" target="_blank">Angel</a> is the the most radical expression of connecting wants with haves in that the  idea is that &#8220;you have a  situation, you broadcast that  situation, and help  magically appears.Â   You donâ€™t even sign up forÂ a service.Â  You just get  help â€¦</p>
<p>As Anselm explains this is the same idea of a brokerage for dealing with emergencies, but applied to the long tail of crisis response.Â  As Anselm describes it:</p>
<p><strong><strong>&#8220;I am interested in personal crisis.Â  &#8216;I lost my cat.Â  Help.Â  I canâ€™t find </strong>where my kid is.Â  I am out of gas.Â  I have a flat tire.Â  My house is on fire.Â  My aunt is trapped in the bedroom.&#8217;Â  The kind of personal crisis    that is just as important, but is not enough to get a national  movement   to help you&#8230;</strong></p>
<p>I will publish this conversation with Anselm in full in an upcoming post.</p>
<h3>Zorop &#8211; an ARG for World Peace</h3>
<p><strong><strong><span> </span></strong></strong><a href="http://libarynth.org/augmented_foraging"><span style="font-family: 'times new roman';"><span style="font-size: small;"> </span></span></a>If you want to be part of a really exciting experiment to reimagine our relationships with each other and can be in San Jose this weekend, I highly recommend exploring <a href="http://zorop.org" target="_blank">this &#8220;rabbit hole&#8221;</a>.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/czUpYfme0kg?fs=1&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/czUpYfme0kg?fs=1&amp;hl=en_US" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Thank you <a href="http://www.lightninglaboratories.com/tcw/about-2/" target="_blank">Gene Becker</a>, <a href="http://www.lightninglaboratories.com/" target="_blank">Lightning Laboratories</a> and <a href="http://ubistudio.org/" target="_blank">Ubistudio</a> for sending me this invite:</p>
<p><strong>&#8220;Ken  Eklund (<a href="http://twitter.com/writerguygames" target="_blank">@writerguygames</a>) is developing a wonderful game for the 01SJ  Biennial called ZOROP, aimed at creating World Peace(!). Some of you  might know Ken from his work on the amazing ARGs EVOKE and World Without  Oil. Anyway Ken, along with his collaborator Annette Mees, are  furiously working to get ZOROP ready to go for the Sept 17th premiere at  01SJ.</strong></p>
<p><strong>Are you intrigued? I thought so, and here are your next steps down the rabbit hole:</strong> <strong> </strong></p>
<p><strong>&gt; Check out </strong> <strong><a href="http://zorop.org/" target="_blank">http://zorop.org</a> to learn about the game</strong></p>
<p><strong>&gt; Follow @ZoropPrime to watch it unfold: </strong> <strong><a href="http://twitter.com/zoropprime" target="_blank">http://twitter.com/zoropprime</a></strong></p>
<p><strong>&gt; &#8216;Like&#8217; ZOROP on FB for a different view: </strong> <strong><a href="http://www.facebook.com/pages/Zorop/141140772593618" target="_blank">http://www.facebook.com/pages/Zorop/141140772593618</a></strong></p>
<p><strong>&gt; Become one with the game; consider volunteering as a Zoropathian: </strong> <strong><a href="mailto:curious@zorop.org">curious@zorop.org</a></strong></p>
<p><strong>&gt; Head down to San Jose on the 17th, play the game, and ride the ZOROP Mexican Party Bus. Seriously.&#8221;</strong></p>
<p style="margin: 0pt;">
<p><strong><br />
</strong></p>
<h3><strong>Interview with Bruce Sterling</strong><strong> </strong><a name="tag1"></a></h3>
<p><a href="http://www.flickr.com/photos/brucesterling/4671866157/in/photostream/" target="_blank"><img class="alignnone size-medium wp-image-5676" title="Screen shot 2010-09-16 at 7.59.56 PM" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/Screen-shot-2010-09-16-at-7.59.56-PM-300x180.png" alt="Screen shot 2010-09-16 at 7.59.56 PM" width="300" height="180" /></a></p>
<p><em>Click on image above to see video clip from</em> <em><a href="http://www.flickr.com/photos/brucesterling/4673885122/" target="_blank"><em>from brucesflickr</em></a></em></p>
<p>[Note the<a href="http://www.ugotrade.com/2010/06/16/interview-with-bruce-sterling-part-i-at-the-9am-of-the-augmented-reality-industry-are2010/" target="_blank"> first part of this interview is here</a> and I broke in anticipation of Part 2 just as I started experimenting with an idea <a href="http://www.linkedin.com/in/joshuakauffman" target="_blank">Joshua Kauffman</a> &#8211; an advisor and entrepreneur working on design  in the public sphere gave me for an interview technique &#8211; the All Souls College one-word  question interview.Â  Although apparently <a href="http://www.nytimes.com/2010/05/28/world/europe/28oxford.html" target="_blank">they recently scrapped it</a> and I am not very good to sticking to a single word!]</p>
<p><strong>Tish  Shute:</strong> We were talking about these proximity-based social work networks like Foursquare and Gowalla and how they may influence the emergence of social augmented experiences.</p>
<p>So Joshua&#8217;s suggestion for the first word was &#8220;territorialization&#8221; e.g. how do these new mobile social experiences like Foursquare,  and the observation that actually rather than breaking down territorialization &#8211; which would be a good thing, tend to support territorialization&#8230;</p>
<p><strong>Bruce Sterling: Yeah, theyâ€™re re-intensifying it in a very odd, electronic fashion.</strong></p>
<p><strong>Tish Shute:</strong> Yes.</p>
<p><strong>Bruce Sterling:  Itâ€™s not true of  projection mapping or the webcam fiduciary display stuff. But with the handheld stuff, and especially the urban informatic stuff, it really canâ€™t help but take on a local flavor. <a href="http://www.layar.com/" target="_blank">Layar</a> is like &#8220;Augmented Dutch Reality.&#8221;</strong></p>
<p><strong>And <a href="http://www.tonchidot.com/" target="_blank">TonchiDot</a> is &#8220;Augmented Japanese Reality.&#8221; Itâ€™s hard to imagine a Layar interface going gangbusters at Tokyo.  Whereas the TonchiDot interface, which is so clearly influenced by Anime and cartoon graphics&#8230;. Maybe it could find some niche of hipsters in Amsterdam hash barsâ€¦</strong></p>
<p><strong>Stuff that&#8217;s socially generated by people on the ground, as with Foursquare and Gowalla, is bound to take on a regional influence. Right? It&#8217;s like the New York hipsters who were early adopters of Foursquare. They&#8217;re not mapping New York! They&#8217;re mapping Hipster New York.</strong></p>
<p><strong>It&#8217;s all about Williamsburg and places where 24-year-olds go to drink&#8230; They found a demographic niche there. These guys are building the service for them. They&#8217;re people who are willing to work for Foursquare for free, because they want to wear the little king hat.</strong></p>
<p><strong>Tish Shute:</strong> I got the far far away badge &#8216;cos I live on the Upper West Side!</p>
<p><strong>Bruce Sterling: But that&#8217;s not urban geography, right? I mean, that&#8217;s not like Google&#8217;s satellite stare from above.  That&#8217;s a group of citizens doing a portrait of their own region.  You&#8217;re going to see interesting things happen because, of course, people who use Foursquare elsewhere are going to check into New York, and they&#8217;re going to look at the &#8220;New York Foursquare.&#8221;   They&#8217;re going to be aliens who interact with Foursquare people in New York and annotate what they&#8217;re seeing.</strong></p>
<p><strong>Tish Shute:</strong> Oh! Yes. Good point.</p>
<p><strong>Bruce Sterling:  That Foursquare community has a certain Ã©migrÃ© soul.  It&#8217;s different from the normal Ã©migrÃ© soul of simple tourists on New York. So you&#8217;re friend there is right about the territorialization.</strong></p>
<p><strong>Tish Shute:</strong> Yes, Joshua Kauffman is a smart guy!  Yes I am interested to see what interesting kinds of deterritorializations proximity based social networks and the hyperlocal view of augmented reality might bring, not just the new territorializations.</p>
<p><strong>Bruce Sterling: It&#8217;s not the intense kind of territorialization, like gangs putting down graffiti markers and beating people up.  It&#8217;s an inherent regional character that comes with using peer production to build your database.</strong></p>
<p><strong>Tish Shute:</strong> We were discussing whether AR could break down the walls between people &#8211;  people who share the same physical space but actually inhabit different territories even if they are sitting on the table next to you.</p>
<p><strong>Bruce Sterling: You know, I just wrote an article for my Italian magazine column. I think I mentioned this to you &#8211; a report about ARE 2010.   I titled it, &#8220;Chicks Dig Augmented Reality.&#8221;</strong></p>
<p><strong>Tish Shute:</strong> [laughs]</p>
<p><strong>Bruce Sterling:   There is a very heavy social element to AR, and a phone based element. So the question is: Why would a woman wear a fiducial marker? Like our <a href="http://www.metaio.com/" target="_blank">Metaio</a> speaker at ARE2010 who had a fiducial marker on her lapel pin.</strong></p>
<p><strong>Tish Shute:</strong> Right. Lisa!</p>
<p><strong>Bruce Sterling: Why would a woman go out in public with her Facebook profile on her body?</strong></p>
<p><strong>Tish Shute: </strong>Well I can think of some reasons&#8230;</p>
<p><strong>Bruce Sterling: So that men will approach her, of course.</strong></p>
<p><strong>Tish Shute:</strong> Yes the core of all successful social networks is always a form of dating app.</p>
<p><strong>Bruce Sterling: You do it a social icebreaker.  It&#8217;s like: I&#8217;m a woman, I&#8217;m sitting here alone, and you can sort of glide by and, you know, take a snap of me.  Then you retreat and have a beer with your friends and  you work up the courage, and then you come and say, &#8220;So! Susan!  I understand you like bicycling!  And, boy, me too!&#8221; Right?</strong></p>
<p><strong>Tish Shute:</strong> There are all kinds of social barriers between people in cities that AR might be helpful in breaking down.  An extreme example is the dilemma you actually quite often face as a New Yorker as you walk around a city.  There are people asleep on the pavement and you don&#8217;t know if they&#8217;re dead or alive.</p>
<p><strong>Bruce Sterling: Right.</strong></p>
<p><strong>Tish Shute:</strong> And you sort of like have this awful ethical dilemma of like, &#8220;Am I walking by someone I should be shaking by the shoulder, right, to wake them up so they don&#8217;t die, right?&#8221;</p>
<p><strong>Bruce Sterling: Yes.</strong></p>
<p><strong>Tish Shute: </strong> You said in your keynote that we should pay attention to augmentations for people and situations that could really use some augmentation..</p>
<p><strong>Bruce Sterling: Right. There actually is such an app in Britain right now.  I posted about it:  two Augmented Reality schemes for rubbish and hobos.</strong></p>
<p><strong>Tish Shute:</strong> Right. Yes I saw that!</p>
<p><strong>Bruce Sterling:  &#8220;Any sufficiently advanced technology is indistinguishable from garbage and hobos.&#8221;  You don&#8217;t need to personally find out whether this hobo is worth your help.  What you need is a good way to report the hobo to a hobo check-up service.   They come in, and they look on their own database or supply a database to you, or a facial recognition unit, whatever.  The service says: &#8220;Oh, well.  That&#8217;s Fred. He&#8217;s a paranoid schizophrenic. He always sleeps in that alley. Let him be.&#8221;</strong></p>
<p><strong>The same goes for the rubbish &#8212; although I don&#8217;t want to compare rubbish to hobos.   In fact, people do go out with their AR kits and take pictures of abandoned garbage bags and broken glass.  They upload them with geolocated tags for the local garbage guys.  Guys who are sitting around doing pretty much nothing because they don&#8217;t know where the rubbish is.</strong></p>
<p><strong>And they will come out and get the rubbish! I mean, they just deputize guys to go out and follow these alerts. Right?</strong></p>
<p><strong>But nobody predicted &#8212; least of all me &#8212; that you were going to have a high-tech Augmented Reality system that consisted of removing rubbish and derelicts. Right?   But rubbish and derelicts  always go profoundly under-reported. It&#8217;s just hard to get people&#8217;s attention.</strong></p>
<p><strong>But it&#8217;s very easy to set up a system so that, if you get  ten reports on the same piece of rubbish, that&#8217;s going to work its way to the top of the stack.   That&#8217;s why I was trying to get AR people away from the romance of  the hottest app for the shiniest machine.  More toward a design stance that&#8217;s more user-centric.</strong></p>
<p><strong>Where are the actual problems about stuff that we perceive?  Stuff we can&#8217;t do anything about?   Or people whose mechanisms of perceptions are harmed. They could be doing good work, being more participative, if they didn&#8217;t, basically, walk around without their glasses on.</strong></p>
<p><strong>Tish Shute:</strong> Well this leads well into the second word, Joshua suggested was interesting spring board &#8211; sensitivity.</p>
<p>On the one hand we can do these things for people who maybe need the augmentation because they have difficulty with one or another sense, e.g.,  their eyes are not functioning, or their ears are not functioning. But on the other hand, we can&#8217;t cross the social bridge to communicate with people who are temporarily disempowered in relation to the rest of society e.g. hobos and people who sleep on the streets of New York City.Â  And even though Augmented Reality could potentially be helpful it can even be more disempowering to the already disempowered.</p>
<p><strong>Bruce Sterling: Right.</strong></p>
<p><strong>Tish Shute:</strong> But re &#8220;sensitivity&#8221; &#8211; does augmentation increase or decrease our sensitivity?  This is a problem that Will Wright brought up [<a href="http://augmentedrealityevent.com/2010/06/14/are-2010-keynote-by-will-wright-brilliant-inspiration-for-the-augmented-reality-community/" target="_blank">see video of Will Wright&#8217;s keynote at are2010</a>], e.g, the problem of parking HUDs getting in the way of your intuitive parallel parking skills.  The Lexus that takes driving control from you when you look back, &#8216;cos it knows that you&#8217;re looking at the road, and it starts to brake. Right?</p>
<p><strong>Bruce Sterling: Right.</strong></p>
<p><strong>Tish Shute:</strong> The fact that the problem with technology is that it makes us less sensitive, right, augmentations sometimes get in our way?</p>
<p><strong>Bruce Sterling:  I suppose that&#8217;s true. But I&#8217;ve heard that said about practically every medium.  Especially television.</strong></p>
<p><strong>Everybody wants to blame machinery for their lack of morality.   It&#8217;s hard to top something like the Kitty Genovese killing in New York. This sort of legendary New York horror story from the 1960s. A woman is stabbed to death in public, no one does anything.</strong></p>
<p><strong>Tish Shute:</strong> Right.</p>
<p><strong>Bruce Sterling: I don&#8217;t think that our media is making us any less humane or more callous.</strong></p>
<p><strong>Tish Shute: </strong>All right. Oh no! I see what you&#8217;re saying. Perhaps I misrepresented what Will was suggesting by putting it that way.  The question is perhaps more how do we get the sensitivity into the technology.  Human bodies are fantastically sensitive and sensory.</p>
<p><strong>Bruce Sterling: Right.</strong></p>
<p><strong>Tish Shute: </strong>And we have these like sensitivities.  For instance, How could augmentations of reality be like a blush ? You definitely want an interaction that&#8217;s not just this data being pushed at you. But what is the data that counts, right?  Will shows a slide often of an iceberg with the tip of the iceberg which is the conscious mind.</p>
<p><strong>Bruce Sterling: Oh, I see.  Yeah.</strong></p>
<p><strong>Tish Shute: </strong> And underneath it is all the preconscious stuff that really counts, right?  Any thoughts on that?</p>
<p><strong>Bruce Sterling:  I did take interest in that.  Will has obviously been spending a lot of time studying cognition.</strong></p>
<p><strong>Tish Shute:</strong> Yes.</p>
<p><strong>Bruce Sterling:  Iâ€™m not convinced that AR has got a lot to do with that.  There is certainly a trend there.  There are a lot of people who want to do body hacks and brain hacks.  I can imagine AR being used for that purpose, but it seems like a niche application.   What is the point of our accessing even more stuff thatâ€™s outside of our consciousness?</strong></p>
<p><strong>Tish Shute:</strong> One of the things he is talking about is game dynamics, is it?  The role of the imagination in play.  For example, he shows the high dynamic range photos that make the world magical.  Something you want to engage with playfully.  This he points out increases a sense of agency because you are encouraged to engage and to play with the world.</p>
<p><strong>Bruce Sterling:  Well, Iâ€™m a literary guy.  Italo Calvino did a lot of writing about this.  He talked about the classics of literature.  Why do we read the classics?  Calvino said we do not read, but reread the classics.  And the reason we do that is that, at first, we read a classic book and we think, â€œBoy, this book is really good.&#8221;   Then, five years later, we read it again and we think, â€œBoy, this is a really good book, and itâ€™s got so much more in it than I thought it had when I was 18.â€  Then we read it again at 28, and itâ€™s like, â€œOK, now I really seem to understand this book, and it means something to me now that I didnâ€™t know when I was 18 and 25.â€</strong></p>
<p><strong>What you are doing through that access is learning something about yourself.  So Will is arguing is what I really need is like a better augmentation.  So that I can go in there and sop up the book all at once.  I can grab every cultural nuance in it, instead of the stuff thatâ€™s  sliding past me because Iâ€™m 18 and kind of young and hasty.  Maybe I could have certain words and phrases helpfully underlined, that are like, â€œOK, well, this part is problematic for you.â€  In some sense, thatâ€™s not allowing me to be 18.</strong></p>
<p><strong>Iâ€™m never going to have the experience of my own maturation against this text, because Iâ€™ve devoured it all in one gulp.</strong></p>
<p><strong>My argument would be that if you want people to be more sensitive toward certain, say, issues and problems, itâ€™s better to find the people who are already sensitive to those issues and problems, and give them a bigger stake in your augmentation system.</strong></p>
<p><strong>Tish Shute:</strong> Yes the social augmented experiences are going to be the most valuable.</p>
<p><strong>Bruce Sterling:  Say that I am really worried about public health.  Well, if I have a lot of nurses that are using my system, people who are aware of my issues, then I could be walking around and Iâ€™ll see a lot more tags saying, â€œThis is where he got food poisoning!â€  &#8220;In this shooting gallery, many people have caught AIDS!â€  Or, you know, â€œTuberculosis has been spotted over here in this building.â€</strong></p>
<p><strong>At that point, I could simply share their knowledge and get some social intelligence.  As opposed to trying to  amp the basements of my little hacker-mind and drag stuff up thatâ€™s escaped my conscious attention.</strong></p>
<p><strong>Tish Shute:</strong> Interesting that seems to bring us to another kind of repetitive theme in AR,  the people tend to pigeon hole it as &#8220;merely&#8221; a visual interface.  But actually, itâ€™s the intersection, isnâ€™t it, of social intelligence and augmentation.</p>
<p><strong>Bruce Sterling:  Well, it depends entirely on how you design the system.  If Iâ€™ve got a military augmented reality, I would expect that to be mostly about urban fighting.  Itâ€™s going to be about kicking in a door and shooting terrorists.   If I pull that helmet off my head and put that on the head of an emergency worker or a cop, Iâ€™m going to get a militarized cop or a militarized emergency worker.</strong></p>
<p><strong>Tish Shute:</strong> Well the histories of the two great mass media of the twentieth century &#8211; TV and the atomic bomb were intertwined, and I suppose the evolution of ubiquitous media, augmented reality and urban warfare is already intertwined too.Â   So how can we encourage augmented realities to move beyond military roots that is common to much technology and into more peaceful urban realities?</p>
<p><strong>Bruce Sterling:  Well,  itâ€™s a matter of deciding whose reality it is that youâ€™re trying to augment.  Iâ€™m not trying to be a bleeding heart about it, but obviously there are people in our society right now with reality that could really use some augmentation.  They are mostly disadvantaged people.  They are vision impaired, or maybe they have autism.  They might be senile and just canâ€™t remember where they put their shoes.  These are people who could really use some help, right?</strong></p>
<p><strong>So, start with people who really need sensory or cognitive help. Before you  turn our geeks into Superman, why donâ€™t you try turning some people who are harmed into more functional individuals?  Then youâ€™ll be able to learn how to do that. Then maybe you can ramp it up to these Nietzschian heights of the superb Man With the X-ray Eyes.  Whatever.</strong></p>
<p><strong>Tish Shute:</strong> Did you notice that a couple of apps actually like <a href="http://www.tagwhat.com/" target="_blank">TagWhat</a> have apps geared towards people with disabilities &#8211; I haven&#8217;t had a chance to check it out.</p>
<p><strong>Bruce Sterling: Iâ€™m sorry, I wasnâ€™t looking at their tags.</strong></p>
<p><strong>Tish Shute:</strong> I was discussing this with Joshua who mentioned <a href="http://www.eyewriter.org/" target="_blank">Zachary Liebermanâ€™s Eye Writer</a>, which is for people with locked-in syndrome. Do you know that?</p>
<p><strong>Bruce Sterling: Sure. And people appreciate that because the poor guy, heâ€™s laid up with Lou Gehrigâ€™s Disease. Now theyâ€™ve given him  a way out.  AR is like a spark of new hope that gives his life meaning. Whatâ€™s wrong with that?</strong></p>
<p><strong>Tish Shute:</strong> Yeah. And <a href="http://www.youtube.com/watch?v=IJ8VMLECToQ" target="_blank">Tim Byrne using Sixth Sense</a> for Autism is interesting.</p>
<p><strong>Bruce Sterling: Letâ€™s consider it the other way. Letâ€™s say this graffiti writer there, instead of him being sick and weak, letâ€™s say heâ€™s an athlete.  So I want to make him into a super-human graffiti writer. I want him to run around graffiti-tagging the entire town before dawn. Is that a good idea? Do we need that? Super human, super taggers? What if heâ€™s going to spray up stencils of  Nietszche?  I kinda wonder whether the game is worth the candle.</strong></p>
<p><strong>Tish Shute: </strong>Yes I suppose it is not a great social scenario to be always augmenting the lives of the elites!  Hmm, the third single word interview question is &#8220;homophily,&#8221; and earlier were youâ€™re saying that weâ€™ve kinda got to accept this is very much part of AR &#8211; as how it works, because hyperlocal experiences gets created by local communities &#8211; that up to know have tended to be homophilies.</p>
<p><strong>Bruce Sterling: Well, I think thatâ€™s easily handled with some design thinking. You&#8217;ve got to do some user observation and show some sympathy with the user, and to be aware that youâ€™re designing for the user and youâ€™re not designing for yourself.</strong></p>
<p><strong>In a field as young as this, itâ€™s mostly geeks building cool stuff for geeks. In a lot of ways, itâ€™s a â€œcan you top thisâ€ contest. Thatâ€™s OK, but itâ€™s not good design to be your own client all the time. Itâ€™s like writing novels to amuse yourself, or sitting on the porch singing the blues on your own guitar with only yourself to hear.</strong></p>
<p><strong>Tish Shute:</strong> What will it take for AR mature out of this &#8220;geeks building cool stuff for geeks&#8221; phase do you think?</p>
<p><strong>Bruce Sterling:  Itâ€™s necessary to master some of the tools first.  I think of the way the web has developed over the years. When the World Wide Web first appeared, it was just for physicists, and was all line commands and quite unstable and difficult. Then you got usability studies, and things like Ajax and so forth. Itâ€™s a very painstaking thing.</strong></p>
<p><strong>Weâ€™re not best at  building interfaces for the best computer scientists.  Web 2.0 was built from things like watching people cry while they were trying to fill out insurance forms. â€œWell, why are you so upset?â€</strong></p>
<p><strong>â€œWell, I got to the end of the webpage, and then it said I took too long, and it cut me off and now I have to start all over!â€ <a href="http://blog.jjg.net/" target="_blank">Jesse James Garrett</a>, right? Benefactor of mankind.</strong></p>
<p><strong>If youâ€™re experienced, you think:  â€œWhy donâ€™t I build a little module here, and kind of move the form over here, then Iâ€™ll periodically update it with some asynchronous Java and XTML.â€ And people are like, â€œGee, how odd.â€ But that really works for real people. It comes from studying what people want to do.  Whereas, the current AR approach to a problem like the insurance form would be like, â€œI will give you the ability to record the entire insurance form, and it will flash before your eyes!â€    OK great, thatâ€™s a cool hack, but I donâ€™t really need X-Ray Eyes to fill out my insurance form. What I need is a more user friendly interface.</strong></p>
<p><strong>Tish Shute:</strong> Well it seems like we are moving into the terrain of Joshua&#8217;s fifth word &#8220;ventilation,&#8221; &#8211; if I understand it rightly &#8211; it is at least partially the antidote to territorialization because itâ€™s this idea that a place needs air so we come out of our hermetically sealed boxes of the way we relate to a place and what kind of augmentation would bring more oxygen to that space.</p>
<p>There was an interesting moment in the Auggies because when <a href="http://twitter.com/dutchcowboy" target="_blank">Maarten Lens-FitzGerald</a> presented the guerrilla shopping Layar and basically Mark Billinghurst and Jessie Schell who spoke first didn&#8217;t seem too impressed. They didnâ€™t want to walk to shopping &#8211; that was what web shopping did, it saved us from walking to shop&#8230; but I felt, to me you picked up on something which might have some bearing on &#8220;ventilation&#8221; in that this AR shopping Layar was kind of squatting Prada &#8211; a favela chic AR shopping thing?</p>
<p><strong>Bruce Sterling: I wasnâ€™t sure if I was interpreting what Maarten had in mind by that.  But I think Maarten sees his structure accurately as an experience thing rather than a mapping thing. I think heâ€™s proudest of things like the Berlin Wall app on Layar, as opposed to Layars that help you go get a hamburger. Itâ€™s like&#8230;so when Layar inserts parasitic augmented shopping over other peopleâ€™s  real shopping? That was rather a subversive thing.</strong></p>
<p><strong>I think the key there is that his client is called &#8220;Hostage T-shirts,&#8221; right? I mean itâ€™s actually kind of a transgressive little hippy T-shirt store that Layar can dump anywhere in the world. Layered right over, say, Versace and Prada.  I donâ€™t know what becomes of that effort. And Iâ€™m not sure about the term â€œventilation,â€ because thatâ€™s a term of art I havenâ€™t heard much.</strong></p>
<p><strong>Tish Shute:</strong> Maybe it&#8217;s like in a cafe.  Ventilation would mean we were able to communicate with all these different categories of people that we normally would be unable to connect to, even though we might be sitting only a few feet apart.</p>
<p><strong>Bruce Sterling:   So it means ventilation in the bottles of our homophilies.</strong></p>
<p><strong>Thatâ€™s not a personal problem for me.  I commonly live in foreign cities and, you know, and spend a helluva lot of time talking to strangers at conferences. So I donâ€™t think Iâ€™d have that particular tight little social island problem.</strong></p>
<p><strong>Tish Shute:</strong> Of the three judges at the Auggies, you seemed most enthusiastic about the Layar entry.</p>
<p><strong>Bruce Sterling: It may be theyâ€™re not as familiar with the business models of locative AR as I am, and as Maarten is. It was kind of a subtle in-joke he was making about Layarâ€™s own business model there.</strong></p>
<p><strong>Tish Shute: </strong>How do you explain that?</p>
<p><strong>Bruce Sterling: Well, you know, Layar&#8217;s in the business of  selling software to make mapping and urban structures into ecommerce.</strong></p>
<p><strong>The ideal way to do that obviously would be to move the richest customers into the most expensive shops in the most rapid way possible. Or at least distribute them in the directions they want to go, a la Google. Whereas this app that Maarten was talking about puts big barnacles in the way that are selling punk t-shirts.</strong></p>
<p><strong>Tish Shute:</strong> Right! Right!</p>
<p><strong>Bruce Sterling:   The Dutch are a bit subtle in their humor.  I rather imagine thereâ€™s a lot of discussion in Layarâ€™s inner circle about exactly what they want developers to do with their platform. Theyâ€™re going to have considerable political difficulty deciding who can have a Layar key and how you discipline people when they start doing weird stuff. &#8220;The Oakland Medical Marijuana layar.&#8221;</strong></p>
<p><strong>Tish Shute:</strong> Well, finding nudists is one of the top layars at the moment.</p>
<p><strong>Bruce Sterling: You know, obviously so. And finding narcotics in Amsterdam, or a prostitution layer.  I warned them nine months ago this was bound to happen. Iâ€™m sure theyâ€™re aware of it.  I don&#8217;t think Layar wants Googleâ€™s style of cool, technocratic detachment.</strong></p>
<p><strong>Tish Shute:</strong> But thatâ€™s pretty difficult to do in current augmented reality because we donâ€™t have all the mathematical voodoo for full on AR search yet, do we?</p>
<p><strong>Bruce Sterling: Well, you can hire it out. Somebodyâ€™s going to do it, if they get interested enough.  Thereâ€™s Nokia-Yahoo. Nokia-Yahoo! just did a big corporate deal&#8230;involving Nokiaâ€™s mapping system and Yahooâ€™s localization. So the Nokia-Yahoo! mash-up is called Nooo!   Or could be called Yahno. Yakia!  Unfortunately ridiculous names.</strong></p>
<p><strong>Tish Shute:</strong> Itâ€™s interesting because you mentioned the spidersâ€™ mating problem at Google. Theyâ€™ve got all the pieces to make this kind of level of AR obviously right now. But they actually havenâ€™t done it yet.</p>
<p><strong>Bruce Sterling: There must be at least some discussion in Google, but the same goes for Microsoft. Iâ€™m frankly baffled by Microsoft, because itâ€™s just full of insanely brilliant people. What the hell are they doing in there? Name one serious innovation thatâ€™s come out of their labs in five years. They make Integral Research look dynamic. Itâ€™s really kind of sad.</strong></p>
<p><strong>Tish Shute:</strong> Itâ€™s a very curious situation with AR though, because AR more than any new technology relies on these big hordes of data particularly for the mapping, right? And only the big four have the data &#8211; although we are beginning to see upstarts, Earth Mine, Simple Geo&#8230; Did you get a chance to meet Di-Ann Eisnor  from <a href="http://www.waze.com/homepage/" target="_blank">Waze &#8211; real-time maps and traffic information based on the wisdom of the crowd</a>.Â  Waze is a very interesting project that is a potential giant killer.</p>
<p><strong>Bruce Sterling: No, I didnâ€™t talk to them.  Iâ€™ve seen people speculate that Earthmine and Apple are going to make an allegiance. I guess if youâ€™re thinking that urban informatic mapping is a super big thing for AR, that must be true.   But Iâ€™m not convinced thatâ€™s necessarily the case. People have pointed out that you can just use Google Maps, and you donâ€™t have to walk around with a little visor.  There are other aspects of AR besides the cell phone space. Thereâ€™s Total Immersion&#8217;s big display screens. Thereâ€™s the web-based fiduciary stuff. And thereâ€™s projection mapping. And then thereâ€™s experience design just for people who need their reality augmented for whatever personal or social reason. [dog barking]</strong></p>
<p><strong>Tish Shute:</strong> Right. Oh, Iâ€™m in the middleâ€¦ My sonâ€™s come. What a good hair cut!</p>
<p><strong>Bruce Sterling: Hi, there.</strong></p>
<p><strong>Tishâ€™s Son</strong>: Hi.</p>
<p><strong>Bruce Sterling: Howâ€™s it going, sir? Good to see youâ€¦</strong></p>
<p><strong>Tishâ€™s Son:</strong> Good.</p>
<p><strong>Tish:</strong> [laughs]</p>
<p><strong>Bruce Sterling: Yeah. Nice looking shirt. I like the back of it.</strong></p>
<p><strong>Tish Shute:</strong> Thatâ€™s from the American Shaolin Temple. [laughs<strong>]</strong></p>
<p><strong>Bruce Sterling: All</strong> right. Awesome. Kung Fu geek shirt.</p>
<p><strong>Tish Shute:</strong> Yup he is a bit of Kung Fu Geek. He and his dad did an iPhone app on it for Yu-Gi-Oh, for Yu-Gi-Oh scoring.</p>
<p><strong>Bruce Sterling: Awesome. Plenty of PokÃ©mon-style combat in Yu-Gi-Oh.</strong></p>
<p><strong>Tish Shute:</strong> Yeah. Well, itâ€™s interesting because youâ€™ve talked about this aspect. That all of this, the PokÃ©mon aspect of AR hasnâ€™t kicked in yet. But itâ€™s obviously a match made in heaven to some degree, isnâ€™t it?</p>
<p><strong>Bruce Sterling: One would think so, yeah.  The whole little kid gaming thing. What does that have to do with Google or Bing? You donâ€™t need a massive database for stuff like that.</strong></p>
<p><strong>Tish Shute: </strong>Yeah, youâ€™re right. But good tracking, mapping and registration requires a lot of mapping&#8230;</p>
<p><strong>Bruce Sterling: Well, our current tracking, mapping and registration requires that. Maybe thereâ€™s some other way to hack it that we donâ€™t know about yet.</strong></p>
<p><strong>Tish Shute: </strong>Thatâ€™s a very interesting point. We always have to stretch the way we think about mappingâ€¦ perhaps its a real-time understanding of the location youâ€™re in&#8230;perhaps the map is being negotiated through several social processes?</p>
<p><strong>Bruce Sterling: There are maps, and then there are maps. Thereâ€™s a kind of artillery map where you need to know the precise location of target spaces. And then thereâ€™s the kind of social map where Iâ€™m really looking for the IN-N-OUT Burger where my sister went last Tuesday. Thatâ€™s a different  system.</strong></p>
<p><strong>Tish Shute:</strong> And I think AR, at the moment, weâ€™re getting the most out of the social maps certainly. And the other [machine   perception  technologies to detect  the identity and physical    configuration of  objects relative to each  other to accurately  project   information  alongside/overlaid with a physical object] is still kind of the big dream, isnâ€™t it?</p>
<p><strong>Bruce Sterling: They say that men never ask for directions and women never read maps. Clearly, the genders have different ways of navigating the world. Whoâ€™s to say what manner of augmenting our experiences is hottest?  Iâ€™m not convinced that todayâ€™s rather rigid geolocativity is really what our society wants from that particular service. Maybe what we want is something more folksy.   Some useful nudge in the right direction as opposed to grids with 200 meters here and instructions to turn such-and-such.</strong></p>
<p><strong>Besides, thereâ€™s other hacks we havenâ€™t considered.  Weâ€™re very dependent on GPS, but just suppose all those satellites are blown out of the sky in a solar storm. Would we really want to give up mapping? Wouldnâ€™t we just come up with some other nifty hack?  Radio beacons, letâ€™s just say. Atomic clock timers in towns. Or maybe just little QR codes on lampposts that give you the exact location of that lamppost, and just click the thing and have it calculate where you are.</strong></p>
<p><strong>Tish Shute:</strong> Yes the <a href="http://thenexthope.org/" target="_blank">NextHope</a> <a href="http://thenexthope.org/2010/07/hackable-badge-accessory-kits-available/" target="_blank">OpenAMD project</a> had a clever way of triangulating location indoors.</p>
<p><strong>Bruce Sterling: Well, GPS is there and people all want to use it. Itâ€™s got good API, so of course you want to. And the guys who are good at doing it are real geolocative freaks. But the mere fact that we can do it this way, and that you can make it pay, doesnâ€™t mean that itâ€™s the ultimate way to provide that service to people.  Itâ€™s like saying that Egyptian hieroglyphics must be the greatest way to write,  because weâ€™ve got a lot of them and theyâ€™re hard to learn. What if somebody comes along with an alphabet? Itâ€™s going to be a little embarrassing.</strong></p>
<p><strong>Tish Shute:</strong> Yeah, thatâ€™s a very good point. Now, this is a more simple ordinary question about the event. <a href="http://www.ydreams.com/#/en/homepage/" target="_blank">YDreams</a> went off the map in the Auggie voting, and walked away with The Auggies. No one doubted that that was the mostâ€¦</p>
<p><strong>Bruce Sterling: I donâ€™t know. I thought those <a href="http://occipital.com/blog/" target="_blank">Occipital</a> guys with the panoramic painting&#8230;. That was hairy. I would have been tempted to give them the prize myself, actually.</strong></p>
<p><strong>Tish Shute:</strong> And what did you like best about that? Because I agree. I love <strong><a href="http://occipital.com/blog/" target="_blank">Occipital</a></strong>.</p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/Screen-shot-2010-09-17-at-6.20.58-PM.png"><img class="alignnone size-medium wp-image-5704" title="Screen shot 2010-09-17 at 6.20.58 PM" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2010/09/Screen-shot-2010-09-17-at-6.20.58-PM-300x41.png" alt="Screen shot 2010-09-17 at 6.20.58 PM" width="300" height="41" /></a></p>
<p><em>click to enlarge</em></p>
<p><strong>Bruce Sterling: I thought it was a more technically difficult stunt than the hand registration thing.  Using a hand as a 3-D cursor is hot, but  not like painting a panorama in 3-D in real time.  That was an impressive technical feat.</strong></p>
<p><strong>Tish Shute: </strong>And they hinted at the 2.1.1 AR, more AR version of that. What do you see coming out of that as possibilities?</p>
<p><strong>Bruce Sterling: Well, Iâ€™d heard of <a href="http://www.ydreams.com/#/en/homepage/" target="_blank">YDreams</a>, so I wasnâ€™t stunned. But Iâ€™d never heard of those guys. I wonder what else the heck theyâ€™ve got in the att</strong>ic.</p>
<p><strong>Tish Shute:</strong> very cool stuff&#8230;</p>
<p><strong>Bruce Sterling: Well, more power to them. But clearly YDreams was the popular favorite. And who couldnâ€™t like it? It was just so AR.</strong></p>
<p><strong>Tish Shute</strong>: It was so AR and so gorgeous.</p>
<p><strong>Bruce Sterling: It was pretty, actually.Â  Except for their ugly menu button and poor font choice.</strong></p>
<p><strong>Tish Shute:</strong> Oh, yes. You didnâ€™t like that, did you? [laughs] But with the Occipital panorama, what do you see the next stage of that?</p>
<p><strong>Bruce Sterling: Well, obviously quicker and faster. Quicker and faster and more accurate in a network. Letâ€™s just say Iâ€™m in New York and youâ€™re in New York and Iâ€™m calling you for help. And you say where are you?  I just whirl around like this and I mail it to you on a Google Wave. And you whirl around like that, and then we compare the two panoramas and do an instant triangulation. And you say: Iâ€™m over here on this red dot of your screen.</strong></p>
<p><strong>Tish Shute: </strong>Yeah, exactly.</p>
<p><strong>Bruce Sterling:  Weâ€™re navigating with panoramas by having two connected panoramas and considering the difference.</strong></p>
<p><strong>Tish Shute: </strong> Yeah, very interesting&#8230;</p>
<p><strong>Bruce Sterling: Not shabby, right?</strong></p>
<p><strong>Tish Shute:</strong> Not shabby at all.</p>
<p><strong>Bruce Sterling: If you could do it in real time.</strong></p>
<p><strong>Tish Shute:</strong> Then the other thing I missed because I was going to meet Will was I missed the Launch Pad competition. Did you catch that?</p>
<p><strong>Bruce Sterling: I didnâ€™t see it either. I thought of another app though.</strong></p>
<p><strong>Tish Shute:</strong> Oh!</p>
<p><strong>Bruce Sterling: Youâ€™ve got a panorama maker in your home office, and it just scans the office 24 hours 365 and tags anything that moves, right? OK, whereâ€™s the clipboard?Â  At 8:15 it was over here.  Now itâ€™s vanished. Now another object is viewed over here. So, logically, ping, you hit it with a sticky light and there it is, right?</strong></p>
<p><strong>Tish Shute:</strong> Oh,  that&#8217;s cool also knowing what has changed in any environment would be a big enabler for a lot of AR visions.</p>
<p><strong>Bruce Sterling:  Iâ€™m sure there are many other things you could do with panoramas.</strong></p>
<p><strong>Tish Shute:</strong> My jet lag is beginning to kick in big time &#8211; so many ideas to pursue from are2010 &#8211; those panoramas are very exciting though.</p>
<p><strong>Bruce Sterling: Oh, well, itâ€™s all right.  We can augment reality!   Iâ€™ve got three heads and six hands!</strong></p>
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		<title>Location Becomes Oxygen at Where 2.0 &amp; WhereCamp</title>
		<link>http://www.ugotrade.com/2009/06/02/location-becomes-oxygen-at-where-20-wherecamp/</link>
		<comments>http://www.ugotrade.com/2009/06/02/location-becomes-oxygen-at-where-20-wherecamp/#comments</comments>
		<pubDate>Tue, 02 Jun 2009 21:43:49 +0000</pubDate>
		<dc:creator><![CDATA[Tish Shute]]></dc:creator>
				<category><![CDATA[architecture of participation]]></category>
		<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[culture of participation]]></category>
		<category><![CDATA[digital public space]]></category>
		<category><![CDATA[Instrumenting the World]]></category>
		<category><![CDATA[internet of things]]></category>
		<category><![CDATA[mobile meets social]]></category>
		<category><![CDATA[Mobile Technology]]></category>
		<category><![CDATA[new urbanism]]></category>
		<category><![CDATA[online privacy]]></category>
		<category><![CDATA[Paticipatory Culture]]></category>
		<category><![CDATA[social gaming]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[sustainable living]]></category>
		<category><![CDATA[ubiquitous computing]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[Web Meets World]]></category>
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		<category><![CDATA[bottom up urban informatics]]></category>
		<category><![CDATA[Brady Forrest]]></category>
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		<category><![CDATA[headmap manifesto]]></category>
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		<category><![CDATA[Jo Walsh]]></category>
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		<category><![CDATA[Marc Powell]]></category>
		<category><![CDATA[Microsyntax]]></category>
		<category><![CDATA[mobile augmented reality]]></category>
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		<category><![CDATA[psychogeography]]></category>
		<category><![CDATA[psychosynthography]]></category>
		<category><![CDATA[Raven Zachary]]></category>
		<category><![CDATA[real time web based visualization and mapping]]></category>
		<category><![CDATA[reality mining]]></category>
		<category><![CDATA[Rich Gibson]]></category>
		<category><![CDATA[Schuyler Erie]]></category>
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		<category><![CDATA[the shape of alpha]]></category>
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		<category><![CDATA[wearable sensory substitution devices for navigation]]></category>
		<category><![CDATA[Where2.0]]></category>
		<category><![CDATA[WhereCamp]]></category>
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		<guid isPermaLink="false">http://www.ugotrade.com/?p=3567</guid>
		<description><![CDATA[curatingbigdatapost]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/anselmcircletime.jpg"><img class="alignnone size-medium wp-image-3578" title="anselmcircletime" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/anselmcircletime-300x199.jpg" alt="anselmcircletime" width="300" height="199" /></a></p>
<p>The biggest news at <a href="http://en.oreilly.com/where2009/" target="_blank">Where 2.0, 2009</a> came from the<a href="http://developer.yahoo.com/geo/" target="_blank"> Yahoo!</a><a href="http://developer.yahoo.com/geo/" target="_blank"> G</a><a href="http://developer.yahoo.com/geo/">eo Technologies Group</a>. Tyler Bell, announced Yahoo! <a href="http://developer.yahoo.com/geo/placemaker">Placemaker</a> and the opening up of the <a href="http://developer.yahoo.com/geo/geoplanet/" target="_blank">GeoPlanet</a> data set, â€œall of the WOEIDs [<a href="http://developer.yahoo.com/geo/">Where On Earth (WOE)</a> IDs] available as a free download under Creative Commons in Juneâ€ (see <a href="http://radar.oreilly.com/brady/" target="_blank">Brady Forrestâ€™s post</a> for more details).</p>
<p><a id="qa9y" title="WhereCamp 2009" href="http://wherecamp.pbworks.com/WhereCamp2009" target="_blank">WhereCamp 2009</a> was held immediately after <a href="http://en.oreilly.com/where2009/" target="_blank">Where 2.0</a> and was a great place to chew on the events and ideas of Where 2.0.Â  In the picture above Anselm Hook addresses the WhereCamp morning circle in the courtyard outside the <a id="i:ij" title="Social Tex" href="http://www.socialtext.com/" target="_blank">Social Tex</a>t offices in Palo Alto. Anselm pointed out to me:</p>
<p><strong>&#8220;there are interesting implications of placemaker in combination with other yahoo assets &#8211; in particular <a href="http://developer.yahoo.com/yql/" target="_blank">YQL</a> &#8211; placemaker by itself is neat &#8211; but placemaker combined with everything else is a natural missing piece that is a big enabler.Â  Yahoo has been impressive.&#8221;</strong></p>
<p><strong> </strong>With all the Geo platform power available to us now, also (also see<a href="http://radar.oreilly.com/2009/05/new-geo-for-devs-from-google-i.html" target="_blank"> New Geo for Devs from Google I/O</a>), there isnâ€™t a shadow of a doubt in my mind Brady is right when he said, just before the Where 2009 conference: &#8220;<strong>Location is no longer a differentiator it&#8217;s going to become oxygenâ€ </strong> <a href="http://www.webmonkey.com/blog/New_Wave_of_Apps_Build__Where__Into_the_Web" target="_blank">(quote from WebMonkey).</a></p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/spatialjunkies1.jpg"><img class="alignnone size-medium wp-image-3612" title="spatialjunkies1" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/spatialjunkies1-300x199.jpg" alt="spatialjunkies1" width="300" height="199" /></a><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/yahoogeo41.jpg"><img class="alignnone size-medium wp-image-3614" title="yahoogeo41" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/yahoogeo41-300x199.jpg" alt="yahoogeo41" width="300" height="199" /></a></p>
<p><em>The Yahoo! GeoPlanet team at WhereCamp &#8211; Tyler Bell, (talking to Brady Forrest in picture on the left) is sporting his spatial junkies T-Shirt. Photo on right, Aaron Cope, Tyler Bell, Martin Barnes, Gary Gale.</em></p>
<p>WhereCamp was alive with key figures from the social geography movement who knew the power of these new tools (see <a href="http://www.flickr.com/photos/ugotrade/sets/72157618662411286/" target="_blank">some of my photos of WhereCamp on Flickr here</a>).</p>
<p>The importance of the Yahoo! announcement really became clear to me at <a href="http://www.socialtext.net/wherecamp/index.cgi" target="_blank">WhereCamp</a> where I attended sessions all day Saturday including the Curating Big Data Session led by <a href="http://stamen.com/studio/tom" target="_blank">Tom Carden, Stamen Design</a> and <a href="http://www.aaronstraupcope.com/" target="_blank">Aaron Straup Cope</a>, Flickr, (see Aaronâ€™s slides from his<a href="http://en.oreilly.com/where2009/public/schedule/detail/7212" target="_blank"> Where 2.0 presentation on â€œThe Shape of Alphaâ€ here</a> and video <a href="http://where.blip.tv/file/2167471/" target="_blank">here</a>).</p>
<p>Anselm Hook, a prime mover for WhereCamp, is a leading philosopher of place making and veteran software developer who led <a href="http://platial.com/" target="_blank">Platia</a>l engineering and is now at web consultancy <a rel="nofollow" href="http://makerlab.com/">http://makerlab.com</a><span class="bio">. If you missed Anselm at WhereCamp he will be presenting on, <a href="http://opensourcebridge.org/sessions/246" target="_blank">Ubiquitous Angels</a> at <a href="http://opensourcebridge.org/users/288" target="_blank">The OpenSource Bridge</a>, Portland, Oregon, June 17th -19th, 2009.</span></p>
<p>Anselm describes where he thinks the challenges are:</p>
<p><strong>â€œWe should be mapping information that in some ways has been historically unmappable because it is 1) not valued or is 2) actively seen as threatening or is 3) simply too hard to map using traditional tools.â€</strong></p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/wherecampschedul.jpg"><img class="alignnone size-medium wp-image-3680" title="wherecampschedul" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/wherecampschedul-300x199.jpg" alt="wherecampschedul" width="300" height="199" /></a></p>
<p><em>The WhereCamp Schedule</em></p>
<p><strong><span style="font-size: medium;">The Shape of Alpha</span></strong></p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/picture-57.png"><img class="alignnone size-medium wp-image-3647" title="picture-57" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/picture-57-300x220.png" alt="picture-57" width="300" height="220" /></a></p>
<p><em>Screen capture from Aaron&#8217;s <a href="http://en.oreilly.com/where2009/public/schedule/detail/7212" target="_blank">Where 2.0 presentation on â€œThe Shape of Alpha.</a> Original photo from Flickr user <a href="http://www.ï¬‚ickr.com/photos/nickisconfused/3291840240/" target="_blank">&#8220;NickIsConfused&#8221;</a>.</em></p>
<p>Aaron Straup Copesâ€™s work on <a href="http://code.flickr.com/blog/2008/10/30/the-shape-of-alpha/" target="_blank">â€œThe Shape of Alphaâ€</a> puts key questions about curating big data center stage.</p>
<p>Firstly, the exploration of what it means to curate/collaborate over meaning from â€œthe abundance of data produced in the precise but distant language of machinesâ€ (also see <a href="http://www.archimuse.com/mw2009/abstracts/prg_335001944.html" target="_blank">The Interpretation of Bias (and the bias of interpretation)</a>. The Shape of Alpha uses a process of <a href="http://code.flickr.com/blog/2008/09/04/whos-on-first/">reverse-geocoding</a> to translate machine-generated geographic data into place names that people can understand and relate to.</p>
<p>The <a href="http://en.wikipedia.org/wiki/Shapefile" target="_blank">shapefiles</a> are built with nothing but geotagged photos and some code called clustr (written by the brilliantÂ  <a href="http://iconocla.st/cv.html" target="_blank">Schuyler Erie</a> &#8211; co-author of <a href="http://search.barnesandnoble.com/Mapping-Hacks/Schuyler-Erie/e/9780596007034" target="_blank">Mapping Hacks</a>). Anyone can make these <a href="http://en.wikipedia.org/wiki/Shapefile" target="_blank">shapefiles</a>. You can get the shapefiles out of theÂ  <a href="http://www.flickr.com/services/api">Flickr API</a>. Aaron has been keying off WOEIDs (<a href="http://developer.yahoo.com/geo/">Where On Earth (WOE)</a> IDs) but as Aaron noted you can key off anything you like &#8211; tags are an obvious choice.</p>
<p>Wow! You can reinvent mapping with this stuff.</p>
<p>Very importantly, <a href="http://code.flickr.com/blog/2008/10/30/the-shape-of-alpha/" target="_blank">â€œThe Shape of Alpha,â€</a> tells us something about how we relate to place versus location. The emotions, disputes and behavior related to place also emerge through crowd sourced corrections.Â  For more <a href="http://www.aaronland.info/weblog/2008/07/27/invisible/#corrections" target="_blank">see this very evocative post by Aaron about corrections and treating airports as cities</a>.Â  There is a glorious thread/riff and ode to the genius ofÂ  J. G. Ballard pursued by Aaron and Dan Catt in their posts (also see Dan Catt&#8217;s, <a title="J.G. Ballard, Flickr, naked singularities and 3-letter airportÂ codes" rel="bookmark" href="http://geobloggers.com/2009/05/11/j-g-ballard-flickr-naked-singularities-and-3-letter-airports-code/">J.G. Ballard, Flickr, naked singularities and 3-letter airportÂ codes</a>, and Aaron pointed me to <a href="http://www.ballardian.com/the-real-concrete-island" target="_blank">this brilliant &#8220;geo-detective work&#8221; </a>on <a href="http://www.ballardian.com/biblio-concrete-island">Concrete Island</a>, by Mike Bonsall <a title="J.G. Ballard, Flickr, naked singularities and 3-letter airportÂ codes" rel="bookmark" href="http://geobloggers.com/2009/05/11/j-g-ballard-flickr-naked-singularities-and-3-letter-airports-code/">.</a></p>
<p>Dan Catt created <a href="http://geobloggers.com/" target="_blank">geobloggers</a> and â€œseeded the geotagging community around the Web.â€ I met Reverend Dan Catt (Twitter @revdancatt ) at Where 2.0 when he was kind enough to share part of his seat so I could join a very interesting discussion with Aaron on The Shape of Alpha.</p>
<p>As <a href="http://www.aaronland.info/weblog/2008/07/27/invisible/#corrections" target="_blank">Aaron points out</a> they decided to treat &#8220;the airport itself <em>as</em> the town&#8230;&#8221;Â  not (only) because they admired the work of <a href="http://www.jgballard.com/airports.htm">J.G. Ballard</a>,Â                      &#8220;but because it is the right thing to do.&#8221;</p>
<p>Dan Catt has excellent <a href="http://blog.flickr.net/en/2008/08/08/introducing-a-new-way-to-geotag/">blog posts</a> &#8220;describing                     the nuts and bolts of how &#8216;corrections&#8217; works.&#8221;Â  Aaron points out,Â  &#8220;in <a href="http://code.flickr.com/blog/2008/08/08/location-keeping-it-real-on-the-streets-yo/">the nerdier of                     the two</a> Dan sums it up nicely by saying&#8221;:</p>
<blockquote class="hier"><p><strong>&#8220;On a slightly more philosophical level, itâ€™s a never                         ending process. Weâ€™ll never reach a point where we can                         say â€œRight thatâ€™s in, all borders between places have                         been decided.â€ But what we should end up with are                         boundaries as defined by Flickr users.</strong></p>
<p><strong>&#8230;</strong></p>
<p><strong> </strong></p>
<p><strong>For us, itâ€™s a first small step into an experiment, and actually a pretty big                         experiment as weâ€™re potentially accepting â€œcorrectionsâ€ from our millions and                         millions of users. Weâ€™re not quite sure how itâ€™ll all turn out, but weâ€™re armed                         with Maths, Algorithms and kitten photos.&#8221;</strong></p></blockquote>
<p><strong> </strong></p>
<p><strong> </strong></p>
<h3>Psychosynthography &#8211; &#8220;Wearing Geography as a Perfume&#8221;</h3>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/picture-59.png"><img class="alignnone size-medium wp-image-3649" title="picture-59" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/picture-59-300x224.png" alt="picture-59" width="300" height="224" /></a><em> </em></p>
<p><em>Psychosynthography screen capture from Aaron Straup Cope&#8217;s </em><a href="http://en.oreilly.com/where2009/public/schedule/detail/7212" target="_blank">Where 2.0 presentation </a><em>. Original photo from Flickr user,Â  <a href="http://www.ï¬‚ickr.com/photos/nitelynx/44189973/" target="_blank">&#8220;</a></em><a href="http://www.ï¬‚ickr.com/photos/nitelynx/44189973/" target="_blank">NiteLynx.&#8221;</a></p>
<p>As I mentioned before, many of the ideas raised at Where 2.0 were unpacked and worked through at WhereCamp. For example, Aaron introduced a word <strong>psychosynthography</strong> in the last 24 seconds of his talk at Where 2.0.</p>
<p>So I spent as much time as I could listening to Aaron at WhereCamp, and asking him about psychosynthography and more (post of this interview upcoming).</p>
<p>Aaron urged the Where 2.0 audience to pay attention to the Psychogeography movement seeded by <a title="Guy Debord" href="http://en.wikipedia.org/wiki/Guy_Debord">Guy Debord</a>, and<strong> â€œto wear geography like a perfume.â€</strong></p>
<p>Joseph Hart writes in a <a href="http://www.utne.com/2004-07-01/a-new-way-of-walking.aspx" target="_blank">â€œNew Way of Walking</a>â€ psychogeography is:<strong> </strong></p>
<p><strong>â€œa whole toy box full of playful, inventive strategies for exploring citiesâ€¦just about anything that takes <span class="mw-redirect">pedestrians</span> off their predictable paths and jolts them into a new awareness of the urban landscape.â€</strong></p>
<p><strong> </strong></p>
<p><strong> </strong></p>
<h3>Curating Big Data</h3>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/tomcarden.jpg"><img class="alignnone size-medium wp-image-3625" title="tomcarden" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/tomcarden-300x199.jpg" alt="tomcarden" width="300" height="199" /></a></p>
<p><em><a href="http://stamen.com/studio/tom" target="_blank">Tom Carden, Stamen</a>, (picture above) paired with Aaron for the Curating Big Data session. Tom noted: </em></p>
<p><strong>&#8220;The Curating Big Data session for me was an attempt to learn from other attendees (as opposed to teach/lead, as with the Stamen session, &#8220;Real Time Web-Based Visualization and Mapping&#8221;).Â  Also, it was an excuse to get Aaron to recap parts of the Flickr Shapefile story for WhereCamp folks, and to get *input* on how to do more things like it. I was a bit disappointed that nobody had really good examples for us, but I was happy with Brad Stenger&#8217;s suggestion to look into the upcoming census data as a relevant area.&#8221;</strong></p>
<p>Aaronâ€™s work on the The Shape of Alpha and The Corrections project shows, as Tom noted:</p>
<p><strong>â€œwhat you can do once you have 150 million geotagged photos, and millions of users who are willing to say I took this thing here and my name for that place is â€¦..â€</strong></p>
<p>And part of the significance of opening up the GeoPlanet data set is that now:</p>
<p><strong>â€œwe can try and start talking about the same places, as far as, [for example], these shape files go. So if you are interested in what comes out of the Flickr shape files project and but you also have your own opinion about what shape those places are so the IDs have be open you have to be sure that you are talking about the same thing in the first place.â€</strong></p>
<p>And, as Tom pointed out, collaborating over geo data informs us about curating any big dataset:</p>
<p><strong>â€œit should lead to an overarching discussion about any kind of dataset geo or otherwise and ways in which we can talk about it, and think about patterns for improving that data, for collaborating, even on things like cleanup.â€</strong></p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/realtimewebbased-visualizationandmapping.jpg"><img class="alignnone size-medium wp-image-3681" title="realtimewebbased-visualizationandmapping" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/realtimewebbased-visualizationandmapping-300x199.jpg" alt="realtimewebbased-visualizationandmapping" width="300" height="199" /></a><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/curatingbigdatapost.jpg"><img class="alignnone size-medium wp-image-3739" title="curatingbigdatapost" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/curatingbigdatapost-300x199.jpg" alt="curatingbigdatapost" width="300" height="199" /></a></p>
<p><em>Warp speed geo-genius Andrew Turner, <a href="http://www.fortiusone.com/" target="_blank">Fortius One</a><a href="http://www.fortiusone.com/" target="_blank">,</a> took these excellent notes for the &#8220;Real Time Web-Based Visualization and Mapping&#8221; (on left) and &#8220;Curating Big Data&#8221; (on the right).</em></p>
<p><em> </em></p>
<p>On my way to Where 2.0 I took the train from SFO to San Jose which was a delight but a little slower than I imagined. So, unfortunately, I arrived on Tuesday just after <a href="http://en.oreilly.com/et2009/public/schedule/speaker/3486">Michal Migurski</a> (Stamen Design),  	 		<a href="http://en.oreilly.com/et2009/public/schedule/speaker/40013">Shawn Allen</a> (Stamen Design) presentedÂ  	 		 			<a class="attach" href="http://assets.en.oreilly.com/1/event/20/Maps%20from%20Scratch_%20Online%20Maps%20from%20the%20Ground%20Up%20Presentation.pdf">Maps from Scratch: Online Maps from the Ground Up. </a> This was on my MUST attend list and<em> </em>it was a wonderful opportunity to get into,<em> </em>&#8220;Real Time Web-Based Visualization and Mapping.&#8221;Â Â  I did get a chance to talk to Michal and Shawn a bit later in the conference but I will try to catch up with them soon for an in depth story.Â  Below isÂ  Shawn Allen&#8217;s map of overlapping data sets from, <a href="http://www.flickr.com/photos/shazbot/3282821808/" target="_blank">&#8220;Trees, cabs and crime in San Francisco:&#8221; </a></p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/treescrimecabs.png"><img class="alignnone size-medium wp-image-3743" title="treescrimecabs" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/treescrimecabs-300x273.png" alt="treescrimecabs" width="300" height="273" /></a></p>
<p>Another follow up I am really looking forward to making is with <a href="http://lizbarry.com/s+em/contact.htm" target="_blank">Liz Barry</a> and her work on <a href="http://lizbarry.com/s+em/about.htm" target="_blank">S+EM</a>, &#8220;an environmental mapping and social networking design project          that links New York City trees with the people who care for them&#8221; (also see, <a href="http://fuf.net/" target="_blank">Creating a Greener San Francisco Tree by Tree</a>).Â  Also I got a chance to talk to another fellow New Yorker (we have to travel to the West Coast to find time to chat!), <a href="http://radar.oreilly.com/jgeraci/" target="_blank">John Geraci</a> of <a href="http://diycity.org/" target="_blank">DIY City</a> who presented  	 		 			<a class="attach" href="http://assets.en.oreilly.com/1/event/25/DIY%20City_%20An%20Operating%20System%20for%20Cities%20Presentation.zip">DIY City:Â  An Operating System for Cities.</a></p>
<h3>Machine Intelligence and Human Intelligence</h3>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/aaronandandrew.jpg"><img class="alignnone size-medium wp-image-3622" title="aaronandandrew" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/aaronandandrew-300x199.jpg" alt="aaronandandrew" width="300" height="199" /></a></p>
<p><em>Aaron Cope, Flickr, on the left is talking to Andrew Turner on the right the CTO of FortiusOne (see Andrewâ€™s presentation at Where 2.0, <a href="http://blip.tv/file/2167650" target="_blank">â€œYour Own Private Geo Cloudâ€</a>)</em></p>
<p>Many of the most interesting conversations happened in between sessions at WhereCamp and Where 2.0.</p>
<p>I caught this one in which Aaron Cope and Andrew Turner where discussing some of ideas Aaron raised in his presentation, <a href="http://www.slideshare.net/straup/capacity-planning-for-meaning-presentation-637370?type=powerpoint" target="_blank">â€œCapacity planning for meaning in the age of personal informaticsâ€</a> (see Aaronâ€™s blog post, <a href="http://www.aaronland.info/weblog/2008/10/08/tree/" target="_blank">Tree planting and tree hugging in the age of personal informatics</a>). The core question they were discussing was what happens when you wire the world at the scale people are talking about and it breaksâ€¦ Aaron argues that you already have a whole class of people in systems operations that can tell us a lot about how to answer this question.</p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/rossmayfieldsocialtextpost.jpg"><img class="alignnone size-medium wp-image-3594" title="rossmayfieldsocialtextpost" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/rossmayfieldsocialtextpost-300x199.jpg" alt="rossmayfieldsocialtextpost" width="300" height="199" /></a></p>
<p><em><span class="bio">Ryan and Anselm shared the pulpit for the morning circle pulpit with <a href="http://ross.typepad.com/" target="_blank">Ross Mayfield</a> of <a href="http://www.socialtext.com/" target="_blank">Social Text </a>who was the generous host to WhereCamp.</span></em></p>
<h3>Social Reality Mining</h3>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/benjaminbratton1.jpg"><img class="alignnone size-medium wp-image-3651" title="benjaminbratton1" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/benjaminbratton1-300x199.jpg" alt="benjaminbratton1" width="300" height="199" /></a></p>
<p><strong>â€œAs it stands today, we have no idea what terms and limits of a cloud based citizenship of the Google Caliphate will entail and curtail. Some amalgam of post-secular cosmopolitanism, agonistic radical democracy, and post-rational actor microecomics, largely driven by intersecting petabyte at-hand datasets and mutant strains of Abrahamaic monotheism. But specifically, what is governance (let alone government) within this?â€ </strong><a href="http://bratton.info/" target="_blank">from Benjamin Brattonâ€™s</a> talk at ETech 2009 (picture above)<strong>, </strong><a href="http://www.bratton.info/emergency.html" target="_blank">Undesigning the Emergency: Against Prophylactic Urban Membranes</a>.</p>
<p>The other big take away from WhereWeek &#8211; Where 2.0 and WhereCamp, was not so much news, but a confirmation of something that has been pretty clear for a while now. (Check out <a href="http://radar.oreilly.com/2008/05/the-results-of-reality-mining.html" target="_blank">Bradyâ€™s posts on reality mining at Where 2.0 last year</a>).</p>
<p>We are moving headlong into the era of reality mining with all its myriad possibilities from: &#8220;hedonistic optimization&#8221; (this term came from <a href="http://brainofstig.ai/" target="_blank">Stig Hackvan</a> when I asked him about some of the ideas central to the <a href="http://docs.google.com/tecfa.unige.ch/%7Enova/headmap-manifesto.PDF" target="_blank">HeadMap Manifesto</a> -more about HeadMap later in this post); to new forms of marketing (social reality mining the inside to predict if someone is going to trade business cards in the next 120 seconds &#8211; <a href="http://en.oreilly.com/where2009/public/schedule/speaker/46016" target="_blank">Alex â€œSandyâ€ Pentland, MIT, Where 2.0</a>);Â  to stuff that matters to save us from mass extinction like distributed sustainability &#8211; greening production and consumption and our cities; to open government;Â  empowering indigenous communities (also see Rebecca Moore&#8217;s<a href="http://en.oreilly.com/where2009/public/schedule/speaker/43557" target="_blank"> </a><a class="attach" href="http://assets.en.oreilly.com/1/event/25/Indigenous%20Mapping_%20Emerging%20Cultures%20on%20the%20Geoweb%20Presentation.ppt">Indigenous Mapping: Emerging Cultures on the Geoweb Presentation</a>); and not to be forgotten, the troubling possibility of new forms of social control.</p>
<h3>Smart phones are powerful networked sensor devices in the palm of our hand</h3>
<p>As Sandy Pentland MIT pointed out in his Where 2.0 keynote, <a href="http://en.oreilly.com/where2009/public/schedule/detail/7956" target="_blank">â€œReality Mining for Companies, or, How Social Networks Network Best,â€</a> mobile phones have created an ubiquitous instrumented reality that goes way deeper than location awareness. Smart phones are powerful networked sensor devices in the palm of our hand that know a lot more about us than location. With proximity, motion, (accelerometers), voice, images, call logs, email &#8211; what is enabled is not just knowing where people are but knowing more about them.</p>
<p>Many of the issues raised by <a href="http://speedbird.wordpress.com/" target="_blank">Adam Greenfield</a> in <a href="http://speedbird.wordpress.com/my-book-everyware-the-dawning-age-of-ubiquitous-computing/" target="_blank">Everyware</a> and in <a href="../../2009/02/27/towards-a-newer-urbanism-talking-cities-networks-and-publics-with-adam-greenfield/" target="_blank">my interview with Adam</a> were on my mind during WhereWeek, also questions that were distilled and explored in this presentation by Matt Jones last year, <a href="http://www.slideshare.net/blackbeltjones/polite-pertinent-and-pretty-designing-for-the-newwave-of-personal-informatics-493301" target="_blank">Polite, Pertinent, andâ€¦ Pretty: Designing for the New-wave of Personal Informatics</a> and <a href="http://www.slideshare.net/tmo/the-web-in-the-world-presentation" target="_blank">Timo Arnallâ€™s presentation, The Web in the World</a>.</p>
<h3>Google Wave, PachubeÂ  Feeds, Sensor Networks and Microsyntax!</h3>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/pi4MhQgGNqI&amp;hl=en&amp;fs=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube.com/v/pi4MhQgGNqI&amp;hl=en&amp;fs=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><em><a id="o_ok" title="Visualizing 24 hours of @pachube" href="http://is.gd/IYOj" target="_blank">Visualizing 24 hours of Pachube</a> logs, feeds all around the world -Â  built with Processing.</em></p>
<p>I found myself really wishing <a href="http://www.pachube.com/" target="_blank">Pachube</a> founder Usman Haque had been able to come to Where 2.0 this year &#8211; Usman was originally on the Where 2.0 schedule but had to drop out. My small contribution to WhereCamp was to discuss <a href="http://www.pachube.com/" target="_blank">Pachube</a>, <a href="http://www.haque.co.uk/naturalfuse.php" target="_blank">Natural Fuse</a> and <a href="http://www.shaspa.com/" target="_blank">OpenShaspa</a> in the, Urban Eco-Managment session (<a href="../../2009/01/28/pachube-patching-the-planet-interview-with-usman-haque/" target="_blank">see my interview with Pachube Founder, Usman Haque here</a>).</p>
<p>Pachube announced &#8211; <a id="du7_" title="mapping mobile feeds in realtime" href="http://is.gd/BjJT" target="_blank">mapping mobile feeds in realtime</a>, with 3d datastream value time &amp; location based graphing just before Where 2.0.</p>
<p>And, as I was writing up this post, I was delighted to see <a href="http://www.wired.com/beyond_the_beyond/2009/05/spime-watch-pachube-feeds/" target="_blank">this post by Bruce Sterling on Pachube Feeds</a> and his challenge, offering:</p>
<p><strong>&#8220;(((Extra credit for eager ubicomp hackers: combine this [pachube feeds] with Googlewave, then describe it in microsyntax. Hello, 2015!)))&#8221;</strong></p>
<p>Also Anselm Hook, who has an extensive background in video game development, made an interesting point about Google Wave to me:</p>
<p><strong>&#8220;btw &#8211; there is a preexisting metaphor for the wave &#8211; the wave is notable in that it is making the web like a videogame &#8211; its bringing real time many participant shared interaction to the web&#8221;</strong></p>
<div id="a9iz" style="text-align: left;">And see <a href="http://radar.oreilly.com/2009/05/google-wave-what-might-email-l.html" target="_blank">Tim Oâ€™Reillyâ€™s post</a> for more on the significance of Wave, which <a href="http://www.techcrunch.com/2009/05/28/google-wave-drips-with-ambition-can-it-fulfill-googles-grand-web-vision/">Google previewed for developers at its I/O conference</a>:</div>
<p><strong>â€œJens, Lars, and team re-imagined email and instant-messaging in a connected world, a world in which messages no longer need to be sent from one place to another, but could become a conversation in the cloud. Effectively, a message (a wave) is a shared communications space with elements drawn from email, instant messaging, social networking, and even wikis.â€ </strong></p>
<p>For more on microsyntax see <a href="http://www.microsyntax.org/" target="_blank">microsyntax.org</a></p>
<p>Aaron pointed out to me re microsyntax:</p>
<p><strong>&#8220;This is ultimately the &#8220;magic word&#8221; problem, which is essentially the semweb vs. google-is-smarter-than-you problem.&#8221;</strong></p>
<p>I will have some more questions for Aaron on the the &#8220;magic word&#8221; problem in my upcoming interview post.Â  At the moment I am busy studying some of the thoughts in these links.</p>
<p><a href="http://delicious.com/straup/magicwords" target="_blank">http://delicious.com/straup/magicwords</a></p>
<p><a href="http://www.slideshare.net/straup/the-papernet/22" target="_blank">http://www.slideshare.net/straup/the-papernet/22</a></p>
<p><a href="http://www.xml.com/pub/a/2005/02/16/edfg.html" target="_blank">http://www.xml.com/pub/a/2005/02/16/edfg.html</a></p>
<p><a href="http://xtech06.usefulinc.com/schedule/paper/135" target="_blank">http://xtech06.usefulinc.com/schedule/paper/135</a></p>
<p><strong> </strong></p>
<p><strong> </strong></p>
<h3>Privacy: Towards a Win Win and Community Sensing</h3>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/communitysensing.jpg"></a><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/erichorvitz21.jpg"><img class="alignnone size-medium wp-image-3659" title="erichorvitz21" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/erichorvitz21-300x199.jpg" alt="erichorvitz21" width="300" height="199" /></a><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/communitysensing.jpg"><img class="alignnone size-medium wp-image-3655" title="communitysensing" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/communitysensing-300x199.jpg" alt="communitysensing" width="300" height="199" /></a></p>
<p>While a key element ofÂ  Yahoo! Geo Technologies portfolio of platforms, <a href="http://fireeagle.yahoo.net/" target="_blank">FireEagle</a>, not only gives an important set of tools to allow people to &#8220;share their location with sites and services through the Web or a mobile device&#8221; but also offers up some vital privacy tools, the community sensing work of Eric Horvitz takes privacy and data sharing into new terrain.</p>
<p>Eric didnâ€™t have time to discuss his privacy work in his Where 2.0 presentation, <a href="http://en.oreilly.com/where2009/public/schedule/detail/8911" target="_blank">Where, When, Why, and How: Directions in Machine Learning and Reasoning about Location</a>, &#8211; it came up in his very last slide. But I ran up after his talk with my trusty old ipod recorder in hand, and got the part we missed! Fascinating stuff that will be the subject of an upcoming interview post. Hereâ€™s a little taste of what is to come. Eric describes one of the directions his team will be exploring.</p>
<p><strong>â€œOne thing I want to do, on our research team, Iâ€™d like to develop something very simple for people to use. A challenging problem with privacy is usability and controls. Aunt Polly and Uncle Herbie just donâ€™t get all these authentication controls and sliders, nor do they want to invest in figuring them out. They also donâ€™t get why theyâ€™re being asked with pop up windows to yes or no to various questions and so on. One Idea is having a useable privacy lens, that you can hold up anywhere and it tells you what youâ€™re showing anybody or any organization, what does the world know about you. And you would like to have buttons to turn sharing off for some items. You&#8217;d also like to have a way to go back in time and view prior sharing and logging over periods of time, and to have buttons to push to say erase that segment of your logs.â€</strong></p>
<p><strong> </strong></p>
<p>Understanding the social implications of what it means to live in an instrumented world is a topic that we cannot afford not think about. But luckily there are lot of people who have been thinking pretty deeply about this for a while now.</p>
<p>And I did my best at both Where 2.0 and WhereCamp to seek out as many of geothinkers as I could, and do interviews wherever possible (I have not had time to mention everyone I talked to in this post but hopefully all the interviews will get on Ugotrade soon!)</p>
<p><span style="font-family: Arial,Helvetica,sans-serif; font-size: x-small;"> </span></p>
<h3>HeadMap Manifesto</h3>
<p>In the bar of The Fairmont on the last night of Where 2.0, I heard some of the history of Where 2.0, <a href="http://geowanking.org/mailman/listinfo/geowanking_geowanking.org" target="_blank">GeoWanking</a>, and <a href="http://docs.google.com/tecfa.unige.ch/%7Enova/headmap-manifesto.PDF" target="_blank">The HeadMap Manifesto</a> from Sophia Parafina, Director of Operations for <a href="http://opengeo.org/" target="_blank">OpenGeo</a> and <a href="http://testingrange.com/" target="_blank">Rich Gibson</a>, programmer, <a href="http://geowanking.org/mailman/listinfo/geowanking_geowanking.org" target="_blank">GeoWanker</a>,Â <a href="http://gigapan.org/index.php" target="_blank"> Gigapanner</a> and co-author of <a href="http://mappinghacks.com/" target="_blank">Mapping Hacks </a>with <a href="http://iconocla.st/cv.html" target="_blank">Schuyler Erie</a> and <a href="http://frot.org/" target="_blank">Jo Walsh</a> (Jo did a lot <a href="http://frot.org/s/semantic_city.html" target="_blank">of key early work on bottom up urban informatics </a> but unfortunately couldn&#8217;t make it to WhereWeek this year).</p>
<p>Check <a id="zaq4" title="Gigapan.org" href="http://www.gigapan.org/index.php" target="_blank">Gigapan.org</a> out! <strong>&#8220;The GigaPan<span class="trademark">SM</span> process allows users to upload, share, and explore brilliant gigapixel+ panoramas from around the globe.&#8221;</strong></p>
<p>Also I interviewed Paul Ramsey, Senior Consultant, OpenGeo, so more on OpenGeo is upcoming (see Paulâ€™s <a href="http://blog.cleverelephant.ca/2009/05/where-re-cap.html" target="_blank">Where ReCap</a>). <a href="http://en.oreilly.com/where2009/public/schedule/speaker/43773"> Justin Deoliveira</a> (OpenGeo) andÂ   	 		<a href="http://en.oreilly.com/where2009/public/schedule/speaker/59688">Sophia Parafina</a> did a session, <a class="url uid" name="session7165" href="http://en.oreilly.com/where2009/public/schedule/detail/7165">GeoServer, GeoWebCache + OpenLayers: The OpenGeo Stack,</a><span class="url uid"> which unfortunately I missed as it </span><span class="url uid">was before I arrived Tuesday.</span><a class="url uid" name="session7165" href="http://en.oreilly.com/where2009/public/schedule/detail/7165"></a></p>
<div id="page_title"><strong> </strong></div>
<p><span class="bio"><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/sophiaandrich.jpg"><img class="alignnone size-medium wp-image-3631" title="sophiaandrich" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/sophiaandrich-300x199.jpg" alt="sophiaandrich" width="300" height="199" /></a></span></p>
<p>I met Rich Gibson <a href="http://www.flickr.com/photos/ugotrade/sets/72157615022689427/" target="_blank">at Etech 2009 playing Werewolf</a> and Rich introduced me to his co-author on <a href="http://search.barnesandnoble.com/Mapping-Hacks/Schuyler-Erie/e/9780596007034" target="_blank">Mapping Hacks</a> and alpha geek supreme, Schuyler Erie, who also wrote the clustr code that The Shape of Alpha uses.</p>
<p><a href="http://joshua.schachter.org/" target="_blank">Joshua Schachter</a> founder of Delicious and the <a href="http://geowanking.org/mailman/listinfo/geowanking_geowanking.org" target="_blank">GeoWanking mailing list</a>, [and <a href="http://geourl.org/" target="_blank">GEOURL </a>- and <a href="http://memepool.com/" target="_blank">MemePool!] </a> now at Google came to WhereCamp and was mobbed by a small crowd eager to get their hands on one of the developer G Phones he was handing out from a large box.</p>
<p>GeoWanking, which is now run by Oâ€™Reilly Media, has been the incubator for all things location aware and â€œneogeographyâ€ discussions since 2003 &#8211; check out â€˜<a href="http://sproke.blogspot.com/2009/05/paleogeography-vs-neography.html" target="_blank">sproke</a> for a <a href="http://sproke.blogspot.com/2009/05/paleogeography-vs-neography.html">Paleogeography vs Neogeography </a>(which, as Sophia notes, was a common topic of discussion at Where 2.0) smack down in which geowanking rules in the form of a list traffic comparison.</p>
<p>Sophia and Rich shared some of their perspective on the early days of GeoWanking and the creation of the HeadMap Manifesto with me and pointed me to many other people to talk to. The prime mover of the Headmap manifesto, Ben Russell, has retired from the scene &#8211; perhaps bored by seeing a radical vision gone thoroughly mainstream, or exhausted by the rigors of carrying an idea through the early blue sky years, or just s simply doing something else? I donâ€™t know.</p>
<p><a href="http://docs.google.com/tecfa.unige.ch/%7Enova/headmap-manifesto.PDF" target="_blank">The HeadMap Manifesto</a> is still vibrant today even as much of what it envisaged has already been realized. HeadMap assembled the future in a poetry of fragments:</p>
<p><strong>â€œyou can search for sadness in new york people within a mile of each other who have never met stop what they are doing and organize spontaneously to help with some task or other.â€</strong></p>
<p>Anselm explained to me what powered all this social cartography revolution, from his POV, was actually IRC.</p>
<p><strong>&#8220;We had a channel on IRC called &#8220;#geo&#8221;. Â And many of us met there.Â  I met Ben Russell at MathEngine in the UK. Ben and I were fascinated by the future of maps.Â  Ben, Jo and I met Schuyler, Dav, Dan Brickley (who worked for Tim Berner&#8217;s Lee who invented the Web), Rich Gibson, Joshua Schachter (who was just a geek at Morgan Stanley at the time ) &#8230; and the snowball took off&#8230;. Â many others.</strong></p>
<p><strong>We stormed ETECH ( Schuyler met Jo there). Â We got invited to FooCamp. Schuyler was married to Jo by Marc Powell (Food Genome) and lived at his house. Â We pushed so hard on the social cartography revolution.</strong></p>
<p><strong>I did a spinny globe for geourl &#8211; a project by some hacker named Joshua Schachter&#8230; Â we were all friends for years and we had never even met.&#8221;</strong></p>
<p><strong></strong></p>
<p><strong></strong></p>
<h3>â€œCan AR researchers harness these new approaches to index reality?â€</h3>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/y_LXpqmdk9U&amp;hl=en&amp;fs=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/y_LXpqmdk9U&amp;hl=en&amp;fs=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Radioheadâ€™s laser (as opposed to video) clip made using <a href="http://www.velodyne.com/lidar/" target="_blank">Lidar</a></p>
<p><a id="t7u3" title="If you have read my interview with Ori Inbar," href="../../2009/05/06/composing-reality-and-bringing-games-into-life-talking-with-ori-inbar-about-mobile-augmented-reality/" target="_blank">If you have read my interview with Ori Inbar,</a> you will know how excited I was to attend The Mobile Reality panel.Â  <a href="http://en.oreilly.com/where2009/public/schedule/detail/7197" target="_blank">The video is up</a> and it is really awesome to hear <a href="http://en.oreilly.com/where2009/public/schedule/speaker/35457">Raven Zachary</a> (on twitter @<a href="http://www.twitter.com/ravenme">ravenme</a>) get into the fray with augmented reality.</p>
<p>The main take away for me from the Mobile Reality panel was that we shouldn&#8217;t get too hung up on the difficulties of achieving fully immersive visual augmented reality and twiddle our thumbs waiting for the long anticipated sexy lightweight eyeware &#8211; which is still in a coming soon phase (for more on immersive augmented reality see my upcoming interview with <a href="http://www.cc.gatech.edu/%7Eblair/home.html" target="_blank">Blair MacIntyre</a>). Because, in the meantime, there are plenty of delightful and useful ways to augment our experience of the world &#8211; and not all of these augmented realities rely soley on smart phones as John S. Zeleck showed in his presentation on <a href="http://en.oreilly.com/where2009/public/schedule/speaker/43786" target="_blank">â€œWearable Sensory Substitution Device for Navigation.â€</a> Also I had an interesting discussion at lunch with Ori Inbar about the use of audio for augmented reality projects.</p>
<p>Where 2.0 clearly demonstrated that we have an unprecedented amount of information from mapping our world, <a href="http://gamesalfresco.com/2009/05/26/where-2-0-the-world-is-mapped-now-use-it-to-augmented-our-reality/" target="_blank">Ori Inbar noted in his conference roundup. </a> Ori writes:</p>
<p><strong>&#8220;My point is not a shocker: all we need is to tap into this information and bring it, in context, into people&#8217;s field of view.&#8221;</strong></p>
<p>As Ori noted <strong><a href="http://www.earthmine.com/" target="_blank">Earthmine</a></strong> and <strong><a href="http://www.velodyne.com/lidar/" target="_blank">Velodyne&#8217;s Lidar</a></strong> showed off two new approaches to mapping the world that have potential to create new opportunities for augmented reality:</p>
<p><strong><strong><a href="http://www.earthmine.com/" target="_blank">&#8220;Earthmine</a></strong> uses its own camera-based device to index reality, at the street level, one pixel at a time. They have just announced <a href="http://wildstylecity.com/wsc/" target="_blank">Wild Style City</a> an application that allows anyone to create virtual graffitis on top of designated public spaces. However, at this point, you can only experience it on a pc!&#8221;</strong></p>
<p><a href="http://www.velodyne.com/lidar/" target="_blank">Lidar</a>, Ori notes, has also embarked on a mission to map the outdoors. But, the question Ori highlights is:</p>
<p><strong>â€œCan AR researchers harness these new approaches to index reality?â€</strong></p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/johnzelekandbradyforrest.jpg"><img class="alignnone size-medium wp-image-3660" title="johnzelekandbradyforrest" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/johnzelekandbradyforrest-300x199.jpg" alt="johnzelekandbradyforrest" width="300" height="199" /></a></p>
<p>Brady Forrest inspects John S. Zelekâ€™s <a href="http://en.oreilly.com/where2009/public/schedule/speaker/43786" target="_blank">â€œWearable Sensory Substitution Device for Navigationâ€</a> at Where Fair before putting it on and being guided by sensory nudges at the cardinal points in the belt.</p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/bradyforrestpost.jpg"><img class="alignnone size-medium wp-image-3661" title="bradyforrestpost" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/bradyforrestpost-199x300.jpg" alt="bradyforrestpost" width="199" height="300" /></a></p>
<h3>Coolest Mobile Locative Media App. at Where Fair</h3>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/picture-61.png"><img class="alignnone size-full wp-image-3682" title="picture-61" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/picture-61.png" alt="picture-61" width="176" height="269" /></a></p>
<p><a href="http://www.sonycsl.co.jp/person/shio.html" target="_blank">Atsushi Shionozaki </a>of<strong> <a href="http://www.placeengine.com/en" target="_blank">Place Engine</a></strong> &#8211; &#8220;<strong>a core technology that enables a device equipped with Wi-Fi such as a laptop PC or smart phone to determine its current location,&#8221; </strong>demoed the coolest location aware mobile app in Where Fair &#8211; <a id="uwuf" title="Oedo Yokai" href="http://service.koozyt.com/oedo/" target="_blank">Oedo Yokai</a>. Working with ethnologist, Dr. Hiro Kubota and artist Atsushi Morioka, &#8220;Oedo Yokai&#8221; is <a id="gtb2" title="Koozyt's" href="http://www.koozyt.com/" target="_blank">Koozyt&#8217;s</a> <strong>&#8220;first attempt to cross IT (Location Information) and Folkloristics.&#8221; </strong></p>
<p><strong>&#8220;The Japanese &#8220;Yokai&#8221; are known to dwell and appear at specific locations. They can frequently be seen within the grounds of shrines and temples, believed to be the border between this world and the afterlife, or in more common places like on a hill or at a crossroads. If the &#8220;Yokai&#8221; symbolize the mystery, legend, and lore associated with places, as our interests fade from actual locations, the rol, es they play in modern day society will diminish, and the &#8220;Yokai&#8221; might then cease to appear at all.&#8221;</strong></p>
<p><strong></strong>I love this idea of bringing the ancient spirits of place back into our lives with our new tools of location awareness.</p>
<p>Odeo Yokai also reminds me of Aaron Straup Cope&#8217;s work on &#8220;<a href="http://www.aaronland.info/weblog/2008/07/27/invisible/#historybox" target="_blank">the idea of every spot being a &#8220;history box&#8221;</a> which he explained is &#8220;one of the threads behind<a href="http://blog.flickr.net/en/2009/02/24/an-abundant-present/" target="_blank"> the &#8216;nearby&#8217; project at Flickr</a>.&#8221;</p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/oedoyokai.jpg"><img class="alignnone size-medium wp-image-3683" title="oedoyokai" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/oedoyokai-300x199.jpg" alt="oedoyokai" width="300" height="199" /></a></p>
<h3>The Food Genome</h3>
<p>I cannot end this roundup of WhereWeek without a mention of <a href="http://www.foodgenome.com/home" target="_blank">The Food Genome</a>.</p>
<p><strong>&#8220;Food Genome is a big hungry brain that scours the internet, trying to learn everything there is to know about food.&#8221;</strong></p>
<p>Watch out for the upcoming launch of this project, it stole the show with an exciting presentation at WhereCamp. You can follow <a href="http://twitter.com/foodgenome">@foodgenome on Twitter</a> now.</p>
<p>To get one of the gorgeous Food Genome brochures you had to ask Mark Powell a good question. Notice an eager hand reaching out in the picture below. I asked, â€œhow would the basic building blocks of the food genome be licensed?â€ I got my brochure and a rain check on an answer to my question.</p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/foodgenomepost.jpg"><img class="alignnone size-medium wp-image-3664" title="foodgenomepost" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/05/foodgenomepost-199x300.jpg" alt="foodgenomepost" width="199" height="300" /></a></p>
<h3>The Ubiquitous Media Studio</h3>
<p><strong></strong>Another highlight of WhereCamp was hearing from <a id="nfup" title="Gene Becker" href="http://lightninglaboratories.com/about.html" target="_blank">Gene Becker</a> about his new project, <a id="bs9-" title="Ubiquitous Media Studio" href="http://ubistudio.org/" target="_blank">Ubiquitous Media Studio</a> which will be located in Palo Alto. The project is still in the early stages of devlopment but it sounds really exciting. I am looking forward to being involved from East Coast.Â  If you&#8217;re curious where this is going, <strong><a href="http://twitter.com/ubistudio">follow @ubistudio on Twitter</a></strong> to stay updated.</p>
<p><a href="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/gene.jpg"><img class="alignnone size-medium wp-image-3684" title="gene" src="http://www.ugotrade.com/wordpress/wp-content/uploads/2009/06/gene-300x300.jpg" alt="gene" width="300" height="300" /></a></p>
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